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MC Talks
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Preparing for Seasonal Member Engagement: 3 Tips

Preparing for Seasonal Member Engagement: 3 Tips

The holidays are quickly approaching, and while that’s exciting for many, it can also be a little overwhelming. The holiday season is a busy season - and not just for you, but for your members as well.

That said, it doesn’t hurt to start thinking about seasonal member engagement now. When your members are busy and/or out of the office, how can you keep those engagement levels up?

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The Horrors of Association Management (And How to Rise Above)

Halloween is right around the corner, and as you know, things can get a little spooky. Haunted houses, scary costumes, suspenseful thrillers - yikes!

But you know what’s really scary? The horrors that don’t go away! Yup, we’re talking about the horrors of association management.

What are those horrors, exactly? And more importantly, how can you overcome them? Read on for a few tips and tricks…

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3 Ways to Nail Working Remotely

In light of the recent succession of natural disasters, we decided to discuss some classic methods that can help you work remotely while also accomplishing your day-to-day duties. Traditionally, most professionals work best when they follow a schedule, so trying to work in a situation outside of your normal comfort zone can sometimes throw you for a loop.

Instead of squandering your day, take a look at three tips below that suggests how to get the most out of your day when you're working from home.

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5 Little Ways to Delight Your Members in Q4

Can you believe we’re in the final stretch of 2017? We can’t. This year has FLOWN by!

That said, why not end the year with a bang? We’re talking about delivering those “wow” moments that’ll leave your members happy and delighted.  

Not sure how to delight your members in Q4? Here are a few ideas:

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Are You Ready to Onboard Your New Volunteer Leaders?

At the risk of inducing year-end stress, we ask you this: Are you and your board considering candidates to fill committee leadership slots in the new year? While you still have some time before selecting these individuals and scheduling new leader orientation meetings, it is the perfect time of year to evaluate your onboarding process and dust off stale documents. Starting a new volunteer leader off on the right foot is vital to getting the work of the association done in a focused and intentional (Oh, and legal!) manner.

Now, where to start? Well, first, here are a couple of general considerations that could pay off:

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Preparing for Seasonal Member Engagement: 3 Tips

The holidays are quickly approaching, and while that’s exciting for many, it can also be a little overwhelming. The holiday season is a busy season - and not just for you, but for your members as well.

That said, it doesn’t hurt to start thinking about seasonal member engagement now. When your members are busy and/or out of the office, how can you keep those engagement levels up? Here are a few ideas:

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Association Basics: What to Include on Your Business Card

No matter your industry, having a refined business card will allow you to stand apart from the crowd. Unfortunately, some professionals will rely on their business card as a last ditch effort for conversation without actually putting much effort into the card itself. We believe that by presenting a strong business card you can wordlessly inform your partner that you are purposeful in your action and word. Take a look at some basic tips to see what to include on your business card to update it to first class!

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How to Create a Member Referral Program

Growing your organization is no easy feat. You probably do some email marketing, event marketing (to attract potential prospects), and perhaps even some inbound marketing. But are you tapping into your strongest marketing tool - your members?

Word-of-mouth marketing continues to be the strongest marketing tactic there is. And while a majority of that happens organically, it never hurts to encourage the process.

That’s why today, we’re talking all about member referral programs. If you don’t already have one in place, here’s an easy way to get one started:

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Helping Your Members Justify Conference Attendance

You likely put a lot of work into your conference marketing - explaining the benefits to get your members to attend. But what if the real challenge isn’t convincing your members there’s value, it’s convincing their bosses?

Yup, many people need approval not only to have those expenses covered (which is the biggest hurdle), but to be out of the office in general.

...and that can be a tough sell (ESPECIALLY if that company/organization is short-staffed).

To help your members out, consider putting together a few collateral pieces they can use to pitch your conference to their bosses. Think of it like a conference justification toolkit.

What should go in that toolkit, exactly? Here are a few ideas:

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6 Team Building Activities Your Team Won’t Hate

Team building. When people hear that phrase, they often roll their eyes. It’s like “forced family fun” - but in the workplace. Eek.

That said, team building does have its place, whether you’re trying to build a new team or strengthen an existing one. The trick, though, is finding activities your team won’t hate.

To help you get started, here are six fun ideas:

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Do’s and Don’ts for Writing Your First Call for Proposal

A Call for Proposal (or sometimes described as a Request for Proposal) is an open invitation from conference organizers asking for session presentations that are interesting and relevant for fellow industry professionals. Getting your proposal chosen can be of great benefit to an association professional, vendor, or partner. These presentations can add value to the attendees, allow you to become a thought leader in the industry/add credibility, or add brand awareness to your association.  

Often times though, many association professionals don’t know where to begin when starting the proposal process. Don’t worry though - we’ve made a quick list of do’s and don’ts on how to have a top notch proposal for your next submission.

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