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3 Ways to Attract Recent Graduates to Your Organization

3 Ways to Attract Recent Graduates to Your Organization

The caps are off and the tassels have been flipped. Congrats Class of 2016! Now the question is, how can you attract those new graduates to your organization?

We’ve got a few tips:

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Assessing the Landscape of Association Email

We LOVE a good benchmarking report, and fortunately for us, Informz just released a new one! That’s right. Just a few weeks ago, they unveiled the 2016 Association Email Marketing Benchmark Report.

The report includes a summary of email marketing metrics from nearly 2 billion emails sent in 2015 by associations located in the United States, Australia, New Zealand, Canada and the United Kingdom.

Below are just a few of the results we found particularly interesting:

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Fighting Digital Burnout: 4 Tips for Association Pros

If you’re like most people, you probably spend most of your day staring at a screen. While you’re at work, you’re checking emails, spreadsheets, Word docs, (ahem) Facebook - the list goes on and on. Then in the evenings, you’re checking even more emails and social social media sites. The process is never ending!

That said, it’s no wonder so many people experience digital burnout. If you’re one of those people, check out these four remedies:

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3 Ways to Attract Recent Graduates to Your Organization

The caps are off and the tassels have been flipped. Congrats Class of 2016! Now the question is, how can you attract those new graduates to your organization?

We’ve got a few tips:

Continue Reading...

A New You: 3 Tips for Association Rebranding

Change is scary.

Change is hard.

But sometimes, change is good.

That’s why today, we’re talking about rebranding.

Rebranding is a HUGE undertaking. But many companies and organizations do it because times change, people change, and with that, companies and organizations must change.

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Understanding Facebook Live: A Guide for Associations

Facebook has never been one to stay stagnant for too long, and just a few weeks ago, it rolled out a new feature called Facebook Live.

What is Facebook Live, you ask? Well, it’s a live-streaming feature similar to Periscope and Meerkat - with a few key differences, of course.

Facebook Live allows you to broadcast live video straight from your smartphone or tablet. So if you’ve ever wanted to live stream your conference or event, but haven’t had the technology or didn’t know how to use a particular live-streaming app, consider this a game-changer.

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The Non-Writer’s Guide to Writing

We talk a lot about the importance of generating content, especially if you’re a professional organization. But what if you hate writing? Like, despise, loathe, and avoid-at-all-costs writing?

If that sounds like you, you’re not alone. But writing is important, and sometimes, it just has to get done.

If you’re a non-writer living in a content-driven world, let us help. Here are a few tips to help you master the technique:

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15 Questions to Ask in Your Next Member Satisfaction Survey

Does your association conduct member satisfaction surveys? If not, you definitely should! Member satisfaction surveys are a GREAT way to collect member feedback, particularly in terms of what your members like and dislike about your organization.

Not sure what to ask? Here are 15 questions to get you started:

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3 Handy Twitter Features You Didn’t Know Existed

Social networks are constantly rolling out new features - so many, in fact, that it’s often hard to keep up.

But we have to admit, some of those features are pretty cool. In fact, here are three handy Twitter features you probably didn’t know existed:

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6 Basic SEO Tips for Small-Staff Associations

SEO, or search engine optimization.

You hear the term all the time. But how do you actually rank higher in search engine results?

Today, we’re going over the basics. If you’re looking to boost traffic to your organization’s website, check out these six SEO tips:

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How to Create a Secure Password (You Can ACTUALLY Remember)

We live in a password-driven world. By entering a few special characters, you can access your bank account, your social media sites, Netflix - the list goes on and on.

But with so many passwords required, it’s easy to want to use the same, simple password over and over (though we all know that’s not a best practice).

That’s why today, we’re going over how to create a secure password you can ACTUALLY remember.

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