Public relations (PR, for short) is an important part of any business, whether it be for profit or non-profit. After all, PR is how companies maintain a favorable public image (and I think we can all agree that that’s important).
But unfortunately, PR is often one of the first items to get cut when resources (time, money, staff, etc.) run low. Or, even if resources aren’t low, a lot of companies and organizations still keep PR on the backburner because they don’t necessarily know what to do with it - or how to do it.
But that’s where we come in. In this post, we’ll explain how to take your association’s public relations up a notch, even if you are working with limited resources. Take a look!