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5 Out-of-the-Box Ways to Engage Members on Social Media

When I first joined Twitter in 2009, I was a 19-year-old concert junkie who thought it was the COOLEST thing to have a direct line to my favorite bands and their members. That summer, the Vans Warped Tour production team used the social media network to ask concert goers to volunteer for a couple of hours, in exchange for a spot on stage during the set of their choosing. Um, excuse me? 28-year-old me is still reeling over how cool that was. And without a tool like Twitter, it would’ve been nearly impossible to pull off.

Using social media as a way to engage an audience in unique and unexpected ways has been a no-brainer to me ever since. These platform’s very existence depend on interaction. And as a member-based organization, fostering a sense of community is in your roots. That will always be true, no matter how communication channels change over the years. The real-time, highly visible nature of social media is just what associations need to create meaningful and continuous member engagement.


Here are a few thought starters:

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5 Productivity Tips for the Busy Association Professional

Posted by Callie Walker

How many times have you uttered the phrase, “I wish there were more hours in a day?” Yeah, you and me both. But unfortunately, 24 hours is all we get. That being said, there are a few tricks for staying on track and freeing up some of your time. Take a look!

Plan and organize your time

When it comes to productivity, this one’s huge. If you spend just 10 minutes in the morning planning out your day, you’ll be able to see very clearly what needs to get done. Put a little star next to the tasks that absolutely have to get done and then schedule your day accordingly.

Optimize your workspace 

Sometimes what’s going on around you can be just as important as what’s going on in your head. Think about it: papers stacked in every corner, to-do lists scattered across the wall – it can be overwhelming, not to mention, a hindrance to your work. Keep your desk clean by utilizing file folders, storage baskets, and white boards.

Eliminate distractions

Between social media sites, email notifications, and smartphones, staying focused is a task in and of itself. But luckily, there are a few sites out there that can help you eliminate some of those distractions. Ever heard of an anti-distraction app? Well, they’re online applications that let you block specific websites for up to 24 hours. (Facebook, we’re talking to you.) SelfControl is one of the most popular ones out there. Check it out here!

Quit multitasking

While we like to think that multitasking is an important skill for increasing efficiency, the opposite may actually be true. In fact, many psychologists have actually found that trying to do several tasks at once can result in lost time and productivity. To prevent that from happening, make it a habit to focus on one task at a time.

Use keyboard shortcuts 

While 15 seconds here and there and may seem trivial, it’s little time savors like this that have the ability to add up. Not familiar with keyboard shortcuts? Here are a few resources to help you get started: 

Try memorizing a few of these each week and you’ll be whizzing through your work in no time! 

For many associations, an AMS can also save you time and trouble. What’s an AMS you ask? See for yourself in our free guide below!

What is an AMS, exactly? Download our free guide and find out!

Topics: association leadership, Small Staff Chatter

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