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MC Talks
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6 Online Engagement Hacks for Association Professionals

6 Online Engagement Hacks for Association Professionals

Member engagement is top-of-mind for most association professionals. But when it comes to actually making that happen, well, roadblocks often occur. Sometimes what we THINK will appeal to members and potential members doesn’t, and we’re left scratching our heads.

Engagement is tough - we get it. So to help you out, we’ve put together six online engagement hacks for association professionals:

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Five reasons your small staff association should be in the cloud

Posted by Sarah Hill

cloud com·put·ing  (n) The practice of using a network of remote servers hosted on the Internet to store, manage, and process data rather than a local server.

You've heard a lot about cloud computing. You may even have your own, small ways of storing personal stuff on a cloud (backing up mobile contacts and google drive, for example.) But why should you put your business in the cloud?  

cloud computing 3

1)   Share and share alike

In my last position with a small staff nonprofit, I regularly had to E-mail very large JPGS and Power Point presentations to colleagues all over the country. Outlook held those files perpetually in my out box, unable to send a file that large, and deadlines came and went. The cloud, specifically dropbox, allowed us to share files and saved us from having to ship a flash drive (which we honestly considered for awhile.)

2)   Tap a pro

I don’t know about you, but if there’s a technical issue with my data, how to retrieve it, why I’m not receiving it, or updates, I don’t know where to begin. The advantage of using a cloud server is that you are paying someone to store your information for you. They can help with those technical issues, and probably know a lot more about it than you do.

3)   Free up some space by storing the clutter

With your stuff in the cloud, you have room on your hard drive for projects that are important to you right now instead of stuff you did a year ago, but want to hold onto.

4)   One stop shop

When you only have one place to keep your data and information, it’s harder to lose. Also, you might not have an IT team to implement new servers. This way server space is the cloud’s problem, not yours.

5)   Convenience

Cloud computing saves you the trouble of hauling around laptops, keeping track of flash drives, and sending hundreds of E-mails. If you and your colleagues all have access to the cloud, you can easily share files without having to pull them off the “digital” world and put them into your purse.

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