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Are Your Vendors Engaged? Would You Like Them to Be?

Are Your Vendors Engaged? Would You Like Them to Be?

Rumor has it, in some association circles, trade show attendance is struggling. This could spell trouble for how vendor members find value in belonging to your organization. While some industries may be feeling the pain more than others, it is never a bad time to think about the ways you are engaging your vendor/supplier members. Read on for a handful of ideas on engaging your vendor-side members in effective and successful ways.

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Advice for the Emerging Association Professional by Callie Cady

Posted by Sarah Hill

Happy MemberViews Monday!

Today we're sharing the last blog in the collaborative series, "Advice for the Emerging Association Professional." Today's entry is by Callie Cady, the Communications Manager for Dallas-based MultiView, a digital media publisher for over 2,000 associations. In her spare time, she likes to write, dance and do anything but sit still for longer than five minutes. To read more of Callie’s blog posts about everything from association insights to sales tips, and everything in between, visit www.blog.multiview.com

She is sharing three important takeaways to association professionals of all ages, but particularly folks coming up in the industry. Her most resonating message? Be BOLD! In your goals, your relationships, and your risks. Here's the rest of Callie's advice: 

Advice for the Emerging Association Professional by Callie Cady

As a fairly new addition to the association world (I've really been completely submerged in it for a little over two years now), I can honestly say I have already learned so many valuable lessons that pertain to my professional life, as well as my personal life. Many of these takeaways have been touched on by some of my extremely talented and informed predecessors in this blog series, and it's been wonderful to see their advice! If you haven't had a chance to view the rest of the series yet, you can see an archive of them here. Trust me; you don’t want to miss out on their insight!

So what advice do I have for emerging association professionals (while I happen to be in the same boat as them)?  This is something I’ve been mulling over for quite some time. I don’t want to claim to be an expert by any means, but I do like to think of myself as knowledgeable when it comes to the intricacies of trade associations. It also helps that the company I work for, MultiView, partners with over 2,000 associations across 26 different industries, enabling me to get close with association executives and thought leaders across the globe.

With the experiences I have had thus far, here is my advice for you emerging association professionals out there:

1. Set goals. As an emerging association professional, setting goals for your role in the association world is very important and will directly coincide with how you progress over the next year, five years, decade, and so on. Be sure to sit down and figure out exactly where you want to be at each point in your life…and write it all down so you can reference it at any time. Then write down some short term and long term goals you think you need to accomplish in order to achieve your overarching goals of where you want to be! This is meant to be a constant work in progress. Goals and processes evolve and change, so be sure to revisit this list on a regular basis to keep yourself on track.

2. Learn from others. Your personal and professional growth depends on learning not only from yourself, but from others. Pay close attention to your peers, as well as the more seasoned association professionals on social media, in meetings, at conferences/expos, at the office, etc. Talk to everyone you can, brainstorm with them and soak up every bit of knowledge possible. After all, who knows when a good idea will come along or when you will inspire someone else to act on a good idea?

3. Don't be afraid to make mistakes! The irrational fear of not being able to succeed is definitely something most people struggle with. I still have to talk myself down from this fear every once in a while! However, it’s important to face that fear head-on and conquer it. I have seen so many great ideas go untapped because people were afraid of failure. Well, I'm here to tell you that it's better to try and fail than to never try at all. Seriously. Do you want to be asking yourself “what if” later on down the road? Seize every idea and opportunity you can and go at it full force! At the end of the day, it’s better to say “I gave it my all” than to say, “I could have done more.”

 

Do you have any advice for the up-and-comers in the association world? Share it in our comments!

 

Topics: association management, association leadership, Association Views

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