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Preparing for Seasonal Member Engagement: 3 Tips

Preparing for Seasonal Member Engagement: 3 Tips

The holidays are quickly approaching, and while that’s exciting for many, it can also be a little overwhelming. The holiday season is a busy season - and not just for you, but for your members as well.

That said, it doesn’t hurt to start thinking about seasonal member engagement now. When your members are busy and/or out of the office, how can you keep those engagement levels up?

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MemberClicks Acquires WebLink, an Association Management Software Company

Posted by Callie Walker

Acquisition News.jpg

We announced some very exciting news yesterday! As you may have heard, MemberClicks acquired WebLink, an association management software company located in Indianapolis. [Read the full press release here.]

You may have some questions, so we want to provide you with a few answers. Take a look!

Why the acquisition?

As you may know, the MemberClicks software is designed primarily for small-staff associations. WebLink, on the other hand, caters a little bit more towards medium-sized associations and chambers. By combining forces, MemberClicks will be able to better serve the association and chamber communities.

What does this mean for MemberClicks and WebLink? What will the companies look like moving forward?

It’s important to note that neither software will be going away. MemberClicks’ software will still be available, as will WebLink’s software. The only difference is that WebLink’s software will be branded under the MemberClicks name.

So it will be one company (MemberClicks) with three product lines:

  • The MemberClicks solution for small-staff associations
  • The WebLink Connect™ solution for mid-sized associations and chambers
  • ePly as a standalone event registration solution

As someone evaluating association management software, how does this affect me? Are there too many “unknowns” here to start going down that path?

Not at all! While change is a constant, there’s nothing customers or potential customers have to worry about. Like we mentioned, each product line will still exist, but with more resources now on the table, those product lines (and the support associated with each) will only continue to get better.

Customers will NOT have to migrate platforms or give up the people they’re used to working with. We’re here to build a company, not break one down!

We really are SO excited about this change, and we hope you can join us in that excitement. For more information about the acquisition, visit prn.to/2gXRmkp.

Topics: Association Views

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