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Are Your Vendors Engaged? Would You Like Them to Be?

Are Your Vendors Engaged? Would You Like Them to Be?

Rumor has it, in some association circles, trade show attendance is struggling. This could spell trouble for how vendor members find value in belonging to your organization. While some industries may be feeling the pain more than others, it is never a bad time to think about the ways you are engaging your vendor/supplier members. Read on for a handful of ideas on engaging your vendor-side members in effective and successful ways.

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Summer Reading List for Association Professionals

Posted by Callie Walker

Summer_Reading_List

We love crossing some good books off our list during the warm (ok, hot) summer months. After all, what compliments a beach day better than a great page-turner?! If you’re still looking for some books to add to your list, why not check out…

When Millennials Take Over: Preparing for the Ridiculously Optimistic Future of Business by Jamie Notter and Maddie Grant

When_Millennials_Take_Over

Whether we are ready for it or not, the future of business is here. When Millennials Take Over is a practical guide to thriving in today’s fast-paced, technology-driven world.  

The Art of Membership: How to Attract, Retain and Cement Member Loyalty by Sheri Jacobs

The_Art_of_Membership

Member engagement, recruitment, and retention are crucial to an organization’s success. The Art of Membership provides association professionals with the tools they need to build a loyal and diverse membership base over the long term.

The Art of Social Media: Power Tips for Power Users by Guy Kawasaki and Peg Fitzpatrick

The_Art_of_Social_Media

For social media beginners overwhelmed by too many choices as well as seasoned professionals eager to improve their game, The Art of Social Media is full of tactics that have been proven to work in the real world. Or as Guy puts it, “great stuff, no fluff.”

The Volunteer Project: Stop Recruiting. Start Retaining. by Darren Kizer

Stop_Recruiting_Start_Retaining

The cycle of volunteer recruitment and turnover can be overwhelming, especially when your organization relies on volunteers to get the job done. The Volunteer Project introduces four strategies to help you stop recruiting and start retaining.

Knowing Y: Engage the Next Generation Now by Sarah Sladek

Knowing_Y

Generation Y has a different set of needs and interests than other generations, and those needs and interests directly impact associations. Knowing Y dives into methods for engaging the next generation now.

Do you have any summer reading books you’d like to add to this list? Let us know in the comments below!

millennial-guide

Topics: association management, association leadership, member engagement, Small Staff Chatter

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