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MC Talks
The MemberClicks Blog

6 Online Engagement Hacks for Association Professionals

6 Online Engagement Hacks for Association Professionals

Member engagement is top-of-mind for most association professionals. But when it comes to actually making that happen, well, roadblocks often occur. Sometimes what we THINK will appeal to members and potential members doesn’t, and we’re left scratching our heads.

Engagement is tough - we get it. So to help you out, we’ve put together six online engagement hacks for association professionals:

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Boosting Efficiency at Your Small-Staff Association: 3 Tips

If you work at a small-staff association, you understand how difficult it can be to get even the smallest tasks completed. Nothing’s easy, roadblocks are prevalent, and you’re pressed for time practically 24/7.

The simple solution here would be to hire more staff, but we understand, that’s not always feasible. So to help you out, we’ve put together three tips for boosting efficiency at your small-staff association:

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Your 2017 Conference Survival Guide

Ready or not, conference season is just about here! But don’t panic. No matter how big the conference you’re attending is, we’ve got a guide to help you get through it. Behold, your 2017 conference survival guide!

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4 Ways to Spruce Up Your LinkedIn Profile for the New Year

LinkedIn is one of those platforms you know you need to have, but you don’t necessarily check (or enjoy checking) as much as your other social media accounts (Facebook, Twitter, Instagram, etc.).

For that reason, it’s easy for your LinkedIn profile to become outdated - and that’s not helping you or your current and potential connections.

But what better time for a refresh than the beginning of the year?! Here are four little ways to spruce up your LinkedIn profile for 2017:

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3 Challenges Association Professionals Will Face in 2017

With a new year comes new challenges. Now we don’t mean that to scare you - we just say that to prepare you. And really, as long as you’re prepared, you have nothing to worry about.

So what are the major challenges facing association professionals in 2017? Here are three, and more importantly, solutions for each:

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4 Ways to Embrace (And Celebrate) Diversity at Your Association

Associations may target or cater to specific groups - for example, public educators - but within those groups, there are several sub-groups (e.g. science teachers, high school teachers, special education teachers, etc.) that could all use a little attention.

In fact, you might have more diversity in your association than you think, and better yet, than others think, which can be an added benefit to your association.

So how do you embrace that diversity, and more importantly, celebrate it? We’ve got a few ideas:

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9 Little Ways to Propel Your Association Forward in 2017

The beginning of the year is when you hear a lot about goals and resolutions. And those are exciting! They provide your association with hope and accountability, both of which are necessary for organizational success.

But you know what all goals and resolutions have in common? Change. They’re all centered around the desire to change. We set goals and resolutions because we want things to be different than they are now - and that’s good! It’s healthy.

So with that in mind, we put together nine little ways to help your association change and propel forward in 2017. Take a look!

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Branding on a Budget: 3 Tips for Association Pros

Branding is important - we don’t have to tell you that. But branding can also be expensive, and that’s where the problem often lies.

But good news! Branding doesn’t HAVE to be expensive. In fact, some of the best tactics out there are actually quite cost-effective.

Take a look at these tips for branding your association on a budget:

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Should You Consider an Association Management Company (AMC) in 2017?

If you’ve been in the association space for a while (or perhaps even just a short time), you’ve probably heard the term ‘AMC’ thrown around, which stands for association management company. But do you fully know what that means? And better yet, could it be a good fit for your association?

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How to Take Your Association’s Public Relations Up a Notch: 3 Tips

Public relations (PR, for short) is an important part of any business, whether it be for profit or non-profit. After all, PR is how companies maintain a favorable public image (and I think we can all agree that that’s important).

But unfortunately, PR is often one of the first items to get cut when resources (time, money, staff, etc.) run low. Or, even if resources aren’t low, a lot of companies and organizations still keep PR on the backburner because they don’t necessarily know what to do with it - or how to do it.

But that’s where we come in. In this post, we’ll explain how to take your association’s public relations up a notch, even if you are working with limited resources. Take a look!

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7 Membership Management Reminders for 2017

2017 is officially here, and that means new goals and resolutions for your association. But before you dive too heavily into those, take a look at these important reminders (some big, some small) regarding membership management in 2017:

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