<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1189527557777502&amp;ev=PageView&amp;noscript=1">

MC Talks
The MemberClicks Blog

Membership Renewal Email Templates.jpg

Membership Renewal Emails: 3 Templates Worth Adopting

You likely send your members all types of email messages: news updates, event promotions, event reminders, etc.

But some of the most important email messages you send your members: renewal notices. You WANT them to renew, and so the reception of those messages matter.

So how can you write renewal reminder emails that your members will respond well to? We’ve put together three email templates (and times to send) that we’ve found typically work well for associations and chambers. Take a look!

Continue Reading...

5 Tips to Boost Your Association's Online Fundraising Efforts 

With so much already on your to-do list, it can be a little overwhelming to start brainstorming new ways to increase your donation total from the previous year. There are a lot of factors to take into consideration.

How do you want to target your members AND their industry friends? What about targeting those folks outside of your industry? Or reaching out to business partners in your industry? How do you make your fundraising efforts seem sincere?

While all of these questions will help you determine how to direct your message, it still doesn’t show you how to actually implement these best practices. Take a look at five tips to help you simply boost your association’s online fundraising efforts.

Continue Reading...

Preparing for GDPR at Your Association

If you’re in the association space, it’s hard to go a week without hearing the term “GDPR” thrown around. That’s because the enforcement date is quickly approaching: May 25.

Now we don’t want to add more stress to your plate, but if this is a topic and regulation your association has been grappling with, allow us to help. Here’s what you need to know about the European Union’s General Data Protection Regulation:

Continue Reading...

One Size Does Not Fit All: The Value of Membership Levels

We live in a highly personalized, customizable world. Your members (and prospects) are used to paying for the products and services they want, while cutting out those they don’t.

Take TV for example. Recent studies have shown that the average American household receives about 189 channels, but watches only about 17. That’s a lot of channels to be paying for that you don’t actually watch.

The result? Many households have cut cable and opted for Netflix or Hulu (or some other video streaming service). They don’t want to pay for services they don’t use.

...and your members and prospects are the same way. Enter membership levels. By offering a variety of membership levels at your association or chamber, you’re giving people the opportunity to customize their membership (thus boosting the chances they’ll stay with your organization).

So how exactly do you create these membership levels, especially if you’re starting from scratch? Here are a few tips:

Continue Reading...

Solving the Pain Points of Your Staff Working Remotely: 3 Tips

While listening in to ASAE’s Small Staff, Big Impact Series, one session topic stood out to us in particular: Building Team Cohesion Across Multiple Locations. It’s no secret that it’s becoming more and more difficult to create connected and collaborative teams with the rise of remote employees.

So, the big question: How do you make your overall staff stronger than ever? Check out these three helpful tips below!

Continue Reading...

Revamping Your Volunteer Program: 4 Questions to Ask Yourself

Associations are always in the market for volunteers. But as you probably know all too well, volunteers can be difficult to come by.

If your volunteer program needs a little love (and really, just more bodies), take a step back and ask yourself these four questions:

Continue Reading...

A Royal Affair: Event Planning Lessons from the 2018 Royal Wedding

Regardless of whether or not you read Us Weekly or tune into E! News, you’re likely at least semi-familiar with dare I say THE event of the year: the 2018 royal wedding between Meghan Markle and Prince Harry.

Scheduled to take place on May 19, this seems to be all people are talking about, which got me thinking...what can association professionals and event planners learn from all this? Turns out, a few things! Take a look:

Continue Reading...

The Dos and Don’ts of Handling Brand Damage Control

We’ve all seen it: Some bad public relations comes out about a company and their representatives end up handling the whole ordeal terribly. And all the public can do is stand by and watch!

If you’re looking to get ahead of any potential PR trouble before it even starts, check out these dos and don’ts to properly handle damage control when it comes to your association’s brand.

Continue Reading...

Naming Your Association’s Newsletter: 4 Questions to Ask Yourself

When it comes to newsletters, sometimes the name is just as important as the content inside. You want it to be fun, catchy, memorable - something your members will want to open and read through.

Now we’ll be the first to admit, naming can be tricky, so to help you out, here are four questions to ask yourself when embarking on the newsletter naming journey:

Continue Reading...

Membership Renewal Emails: 3 Templates Worth Adopting

You likely send your members all types of email messages: news updates, event promotions, event reminders, etc.

But some of the most important email messages you send your members: renewal notices. You WANT them to renew, and so the reception of those messages matter.

So how can you write renewal reminder emails that your members will respond well to? We’ve put together three email templates (and times to send) that we’ve found typically work well for associations and chambers. Take a look!

Continue Reading...

3 Ways to Use Survey Feedback to Recapture Member Interest

No matter the time of year, membership retention is always on the mind of any association professional. Earlier this month, we highlighted the importance of using thoughtful member surveys to improve your member retention plan. But now you may be asking yourself, “What do I do once I get all of this feedback?”

Worry no more! Check out these three effective ways you can take your member’s survey responses and turn them into quick and easy action items.

Continue Reading...

Subscribe Now to Receive MC Talks in Your Inbox

Learn more today!  For more information, call us at 800.914.2441 or click the button below. Contact Us

Follow Us