The end of the year is so stressful. With things backing up and running into each other it can feel like a line of elementary school kids waiting for the water fountain on a hot day after gym class. Everything’s an emergency and should’ve been handled yesterday, even though they only told you about it today. So it is for a small staff association.
In the words of some very wise men, or at the very least a good song, “Take a load off, Fanny.” Here are a few things you can let go of until next year:
Writing New Blog Posts
Okay, so this week might be a little early but with the upcoming holidays readership will most likely be down so find ways to reuse your existing content. Republish “Best of 2014 Blog Posts” by creating posts that contain links to some of your highest shared pieces or take the opposite tack and publish those articles people seemed to have missed. Do a round-up of favorite member posts. Share some of the biggest topics of discussion in your online community this year. Update an older post with new information. There are countless ways to use old content and make it new.
Making Any Sweeping Changes to Your Social Media Strategy or Practices
If one of the things on your To Do list is revamping your social media practices or putting a best practices document together, hold off. Facebook and Twitter announced recently there are some big changes taking place. Spend your “free time” reading up on the changes instead and how they will affect you. For those of you unfamiliar with the term – “free time” is time that is not allotted to a project, person, or meeting.
Controlling the World
Okay, so this one is a little in jest but we all have a tendency when things get stressful to clamp down. While the end of the year is particularly anxiety-ridden for many of us, some people have already checked out. Phone calls will not be returned with the same alacrity and countless voicemails will be left. The only true way to ensure you don’t get caught in someone else’s end-of-year complacency is to move deadlines up and try to get it done before they have sugar plum fairies dancing in their heads. Sometimes all you can do is let go of the expectations you can’t control and concentrate on the things you can. Control your world, not the world.
Now that I’ve mentioned things you can put on the back burner until 2015, here’s something you don’t want to put off – software purchases. End of year is one of the best times to make the investment, not only because of the considerable cost savings that are generally offered, but because it allows you to start the year new in a more efficient manner with tools that can help you get ahead and make the most of your time.