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Small Staff Chatter

Seasonal Promotions at Your Association or Chamber

Q4 brings many things, but one of the most loved (and most fun): holidays! There’s Halloween, Thanksgiving, Hanukkah, Christmas, and Kwanzaa...

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On The Mark

On the Mark: The Clickies and the Importance of Rituals

Introducing On the Mark, a series of posts written by MemberClicks President and CEO, Mark Sedgley.

I am pretty excited about a new series we are...

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Association Views

[The Highlight Reel] Marketing Trends for Association and Chamber Pros

The marketing world is constantly changing. There are always new tools and tactics popping up. So how do you know which ones you should be jumping...

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Small Staff Chatter

2 Key Items to Work Into Your 2020 Budget

As we start to round the corner at the end of 2019, we’re sure “the budget” has come up once or twice (or a few hundred times) at your association...

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MC Insider

Prepping for Renewal Time: 3 Membership Software Tips

With the end of the year comes renewal time for many member-based organizations. Even though renewal time is an annual occurrence, it can sneak up...

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Association Leadership

Engaging Your Remote Employees: 3 Tips

More and more people are engaging in - and even seeking out - remote work. It’s a trend that doesn’t seem to be slowing down anytime soon. 

But...

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Member Engagement

A Lesson from the NFL: Boosting Member Engagement Through Organizational Milestones

If you’re a football fan, then you’re probably already aware that this is the NFL’s 100th Season. To celebrate, the league has organized...

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Member Retention

3 Small Ways to Provide Your Members with Added Value

Value is at the core of member retention. If a member doesn’t feel like they’re getting value from your organization, they’re likely to...

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MC Insider

Meet the Engineering Support Team!

This article is the final post in a series all about MemberClicks’ Engineering team. Catch up on the first article here, and the second ...

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Small Staff Chatter

Handling Negative Perceptions about Your Association or Chamber

“The chamber is just so stuffy.”

“Only young people go to their events.”

“That association? They just want your money.”

“The benefits...

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Social Media For Associations

Who Should "Own" Social Media at Your Association or Chamber?

By now, you know your organization needs to be active on social media, but there’s a problem: You don’t have anyone on staff to actually...

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Member Retention

2 Types of Membership Renewal Emails You NEED to Be Sending

There are a TON of best practices regarding membership renewals, but when it comes to outreach and letting your members know when it’s...

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Social Media For Associations

Are You Making These Two Social Media Mistakes?

We often talk about best practices for social media; what you should be doing. But it’s also important to be mindful of the no-nos; what...

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Event Planning

3 Ways to Tackle On-Site Engagement With Your Event App

It cannot be understated how big of a deal it is that your event app puts allllllll of your event’s details at your attendees'...

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Member Engagement

[Template] Your Members’ Guide to Your Members-Only Portal

Thinking about your members-only portal: how hard do you have to work just to get members to sign in for the first time?

You and I and...

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Small Staff Chatter

Overcoming the Challenges Associated with Managing a Mentoring Program

Having a mentoring program at your association or chamber has clear member value. Not only can your mentors give back to an organization...

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Social Media For Associations

How to Grow Your Organization's LinkedIn Following (And Keep Your Followers Engaged)

Is your association or chamber of commerce on LinkedIn? If not, we highly recommend creating a company page. Not only does it give your...

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Association Views

Creating a "Young Professionals-Friendly" Website: 4 Tips

The purpose of your website is to draw in and engage ALL members and prospects. But let’s talk about your young professional members and...

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MC Insider

Authenticity Over Everything (And How Your Mission Depends On It)

Authentic.

The word has been stuck in my brain since we first started talking about Corey Perlman for MC LIVE! 2020 and I read about his...

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Small Staff Chatter

6 Ways to Eliminate Financial Friction for Your Members

Thinking about your current payment process: how long does it take for a member to make a payment of any kind? (Whether it’s for dues,...

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Association Leadership

Public Speaking Reminders (When You're Really, Really Terrified)

A few weeks ago, I was able to attend HubSpot’s annual conference, INBOUND, in Boston. It’s a four-day event with TONS of educational...

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Small Staff Chatter

Incorporating Fall Into Your Non-Dues Revenue Strategy: 4 Ideas

Your non-dues revenue strategy should be ever-evolving. And with fall right around the corner, what better time to try a few new tactics?

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Membership Management

2 Simple Ways to Strengthen Your New Member Onboarding Process

Regardless of where you stand with new member onboarding (you have a solid strategy in place or you’re still trying to get a process...

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MC Insider

5 Signs It’s Time to Give Videography a Shot

If videography sounds intimidating, we're here to put that to rest. Because when it comes down to it, "videography" is really just a...

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Small Staff Chatter

Quickly Qualify Submissions by Asking One of These Questions

Conference speakers, awards nominations, scholarships and grants...whatever you’re collecting submissions for, you never really know...

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Event Planning

3 Ice Breaker Ideas for Your Organization's Next Luncheon

Does your association or chamber of commerce hold regular luncheons (or breakfasts)? If so, you know one of the biggest value props is...

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Small Staff Chatter

4 (Often Underrated) Sources for New Ideas

As a marketer, I’m always on the hunt for new ideas. And I have my go-to sources to stay inspired - marketing blogs, LinkedIn,...

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Member Retention

[Report] The Two Biggest Membership Renewal Mistakes

Membership renewals are a key component of an organization’s health. The more renewals you have, combined with the more new members...

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Small Staff Chatter

6 Things to Think About for Your Online Membership Application

It’s not just a form! Your association’s or chamber’s online membership application is a cornerstone piece of your website. Built and...

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MC Insider

Mark Your Calendar! Q4-2019 Training Opportunities & Events

For some reason it’s always shocking how quickly the year goes by. We’re almost in Q4, guys! And while that means slowing down in a lot...

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Member Engagement

Generational Marketing: Quick Tips for Association and Chamber Pros

Baby Boomers, Gen X, Millennials, Gen Z. You likely have members (or will soon have members) of all four generations. And as you know,...

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Event Planning

Your Checklist for Engaging Conference Attendees

The more engaged your conference attendees are, the more fun they’re likely having, and not only that, but the more value they’re likely...

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Association Views

3 Questions to Ask Your Most Engaged Volunteers

Volunteers are hard to come by - that’s nothing new. And chances are, when you truly need volunteers, you turn to the same dedicated...

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Small Staff Chatter

Team Building Tip: Take (and Discuss) a Personality Test

Have you ever wondered why you are, well...the way you are? Personality tests certainly aren’t an all-encompassing answer to that...

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MC Insider

Put Word of Mouth Marketing to Work at Your Association

“The best way to grow your association is for your members to do it for you.”

That was a quote that marketing and customer experience...

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Social Media For Associations

[Report] What's Working (And What's Not) on Instagram

Is your association or chamber of commerce active on Instagram? It’s quickly becoming one of the most popular social media sites out...

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Event Planning

2 Questions to Consider Adding to Your Speaker Application Form

Does your association or chamber of commerce host events on a fairly regular basis where speakers are needed? 

Maybe it’s for your...

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Small Staff Chatter

A Few Ideas for Supporting Association Chapter Leaders

It’s easy for communication to break down between the national organization and leaders at various chapter organizations. People get...

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MC Insider

Meet the Engineering Feature Teams!

This post is the second in a three-post series all about MemberClicks’ Engineering team. Catch up on the first post here.

So now that...

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Association Leadership

4 Ways to Improve Your Emotional Intelligence (And Why That Matters)

“Emotional intelligence” has been a bit of a buzzword in the workforce lately - but rightfully so! Being able to understand and manage...

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Association Leadership

From #ASAE19: Tips for Managing and Mentoring Up

When you hear the words “manager” and “mentor,” you often think of those above others; those whose job it is to provide guidance and...

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Event Planning

3 Ways to Incorporate Wellness Into Your Organization's Next Conference

“Wellness” isn’t as much a trend as it is a lifestyle for many people. More and more people are becoming aware that, in a world where...

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Small Staff Chatter

Halfway to the Horizon: A Look at the Chambers 2025 Report

In 2014, the Association of Chamber of Commerce Executives (ACCE) took on a major project. They formed the Horizon Initiative Task...

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MC Insider

8 Ideas for Promoting Your Job Board to Employers

If your organization has a job board on its website, then you probably already know just how much value it can add to your organization....

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Social Media For Associations

Social Media Takeovers: Why They Could Work for Your Association or Chamber

This post was originally published on 5/9/17, but updated on 8/19/19 for added value.

Have you ever seen a takeover on social media?...

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Small Staff Chatter

Attention-Grabbing Subject Lines for Your Organization's Event Emails

Half the battle in event planning is event promotion. You need to get people in the door.

Now you’re likely sending plenty of emails,...

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Association Views

[Member Engagement Hack] Digital Easter Egg Hunts

Do you struggle to get members (and even prospects) to engage with your organization’s website? It’s a challenge we all face!

Hopefully...

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MC Insider

Making Sure Your Emails Get Delivered (And Opened): 9 Tips

Believe it or not, modern email functionality has been around since the mid-70s. And it’s not going away any time soon. In fact, did you...

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Small Staff Chatter

How to Prove Your Organization’s Relevance Time and Time Again

Like most industries, associations and chambers aren’t immune to the disruption that comes with new technology. And that impact has...

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ASAE

The Ultimate Guide to Networking at #ASAE19

We’re just TWO days away from ASAE’s Annual Meeting & Exposition! Are you going? Are you packed? Are you as excited as we are?!

...

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Event Planning

[Report] Shift in How Conference Attendees Want to Receive Content

Educational content is one of the primary reasons people attend conferences. They want to learn. And as a professional organization,...

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MC Insider

Ever Wonder How the MemberClicks Engineering Team Works?

The engineers at any software company are the real superstars. They ARE the ones who actually create the product(s), after all! And it...

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Small Staff Chatter

How to Convert Students into Full-Time Members After Graduation

Having a student membership is a GREAT way to introduce the next generation to your organization, and demonstrate the value of...

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Association Leadership

Talent Acquisition 101: Tips for Effectively Onboarding New Staff

We talk about new member onboarding a LOT, but just as important is new staff onboarding. Employee turnover costs time and money - two...

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ASAE

Did You Know... [#ASAE19 Edition]

ASAE’s Annual Meeting & Exposition is growing closer and closer, and to say we’re excited, well, is a little bit of an understatement....

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Association Management

4 Ways to Prepare for Late Q3/Early Q4 at Your Organization

Can you believe tomorrow is August 1st?! We’re already halfway through the year, and 2020 will be here before you know it! 

That said, ...

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MC Insider

Summer Internship Takeaways for the Future and Beyond

Summer internships are a stepping stone into the professional world. They are a great way, while still in college or freshly out of...

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Small Staff Chatter

3 Ideas for Using an LMS Besides Tracking Education Credits

Don’t get me wrong: a learning management system (or LMS) is the ideal tool for giving you and your staff visibility into your members’...

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Association Leadership

5 Tips for Negotiating Like a Pro

As an association or chamber professional, you likely find yourself in situations where negotiation is an option: when working with...

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ASAE

The Small-Staff Guide to #ASAE19

Are you a small-staff association professional attending ASAE’s Annual Meeting & Exposition in August? 

If so, let us start by saying...

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Event Planning

3 Interactive Event Experiences for Your Next Conference

Nowadays, people want (and value) experiences more than anything else. That’s why interactive exhibits and pop-up events have become so...

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MC Insider

Your Website Will Always Need Some Work (Here’s Why)

There’s a common misconception that a website is a set-it-and-forget-it platform. Well, I’m here to tell you that’s not true at all....

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Small Staff Chatter

5 Ways to Host a 'Member for a Day' Event

Some people (myself - and probably many of your prospective members - included) learn best by experiencing something for themselves. So,...

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Small Staff Chatter

Summer Reading for Association and Chamber Pros

Who doesn’t love a little summer reading?! Whether it’s at the beach while you’re on vacation or on the porch one sunny Saturday...

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ASAE

The Essential #ASAE19 Prep Checklist

‘Tis the season...for ASAE’s Annual Meeting & Exposition! Are you as excited as we are? We’re officially just a few weeks out, so if...

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Association Views

[The Highlight Reel] Engaging Your Young Professional Members

Engaging your members is one thing. But engaging your young professional members is another entirely. They have their own unique set of...

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Association Management

4 Steps for Overcoming a Personality Clash at Work

Throughout your career you’ll build professional relationships with a LOT of different personality types, and some of those...

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MC Insider

Allow Us to (Re)Introduce Ourselves: We Have New Product Names!

If you haven’t noticed, MemberClicks has gone through a few changes in the last couple of years -

  • We used to have one product...now we...
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Member Engagement

7 Content Types to Consider in Your Organization's Next Newsletter

Not long ago on the MemberClicks blog, we touched on content ideas for your organization's newsletter. But in addition to content topics...

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Association Management

Working Smarter, Not Harder During Your Organization's Busy Times

Are you in the middle of your organization’s busy season? Conference season, perhaps? If so, you’re not alone. But even if you aren’t,...

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Association Views

How to Make Your Organization's Emails Stand Out

Raise your hand if you get (what seems like) a million emails per day? Yup, we can ALL relate. 

And your members are in the same boat....

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Event Planning

An Online Event Registration Checklist for Driving Attendance

When it comes to planning an event, driving attendance is often the most difficult part. If only you could show your members all the...

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MC Insider

Creating an Effective Join Form: 3 Membership Software Tips

To most, filling out forms on websites is a pretty common occurrence. So common, in fact, that you almost feel like you’re on autopilot...

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Small Staff Chatter

5 Customer Service Skills for a 5-Star Member Experience

Regardless of what industry you work in, we’re all in the people business. And for your association or chamber of commerce, the goal is...

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Event Planning

3 Questions to Ask Yourself When Selecting Event Speakers

Event speakers are often just as important as the event itself. In fact, for some events, such as conferences, the speakers can make (or...

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MC Insider

Say Hello to MemberClicks' New Interns!

This summer MemberClicks welcomes FIVE new interns in the Sales, Marketing, Onboarding, and Engineering departments! These interns will...

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Small Staff Chatter

Why Do Members RSVP and Not Show? Use Our Survey to Find Out

Generally speaking, with every event you host you know there will be a handful of no-shows. And that’s ok! Things happen. But if you...

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Event Planning

2 Things to Try at Your Organization's Next Luncheon

Does your association or chamber of commerce hold regular luncheons (or breakfasts)? They’re a great way to engage your members and...

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Small Staff Chatter

Rolling Out New Technology to Your Members: 3 Best Practices

Adopting new technology - whether it’s a new membership management system, a learning management system, a conference app, or something...

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Association Views

Could Your Organization Benefit from a 'Giving Day?'

You’re likely very familiar with Giving Tuesday, the Tuesday after Thanksgiving. It’s basically a global movement focused on charitable...

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Member Engagement

5 Things Your Association NEEDS in a Learning Management System

Post originally published on January 15, 2019; Edited with updates and for clarification.

We’re willing to bet that your association has...

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Small Staff Chatter

MC LIVE!: A Refreshing Learning Event for Member Organizations

Last October, MemberClicks hosted the first ever MC LIVE! - an educational conference for association and chamber professionals. We...

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Event Planning

4 Ways to Make Your Conference Introvert-Friendly

Sometimes, introverts get a bad wrap. “They don’t like being around people.” “They just want to be alone.”

Not true! Introverts do enjoy...

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Small Staff Chatter

4 Types of Member Testimonials Your Organization Needs

Word-of-mouth marketing trumps ALL other forms of marketing - that’s nothing new. But it just means the need for testimonials is greater...

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Member Engagement

From MMCCon 2019: A Beginner's Guide to Podcasting

Have you ever pondered the idea of starting a podcast at your association or chamber of commerce? Maybe you’re an avid podcast listener...

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Member Retention

7 Tips for Boosting Online Membership Renewals

If we had to guess, we’d probably say that you would prefer members pay their dues online, rather than mailing in their payment. And...

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MC Insider

How to Livestream Events without Losing Your In-Person Audience

For many event planners, their initial reaction to the word “livestream” is to worry about how it’ll impact attendance. The overarching...

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Small Staff Chatter

Phone Interview Best Practices for Both Interviewers and Interviewees

Phone interviews are a great way to connect with a candidate without the time and effort investment (on both sides!) that an in-person...

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Small Staff Chatter

Talent Acquisition 101: Mistakes to Avoid When Crafting a Job Description

The talent acquisition process all begins with writing an accurate job description. But the type of applicants you get depends heavily...

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Member Retention

[The Highlight Reel] Best Practices for Membership Renewal Reminder Emails

Our video series, The Highlight Reel, is back! And this time, we’re talking all about best practices for membership renewal reminder...

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Small Staff Chatter

Engage Young Professionals with These 3 Types of Social Content

It’s no secret that younger generations (Millennials, Gen Z) spend a lot of time on social media. As those generations grow up, join...

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MC Insider

4 Tips for Getting the Most out of Your Time with MC Trainers

Whatever MemberClicks product(s) you use, regularly attending training will keep your database and processes in tip-top shape. How? Our...

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Small Staff Chatter

Micro-Surveys: 4 Quick Ways to Capture Member Feedback

You already know the importance of collecting member feedback, but actually doing so is MUCH easier said than done. You can create and...

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Event Planning

Engaging First-Time Conference Attendees: 4 Tactics to Try

Of course you want to provide an exceptional experience for ALL of your conference attendees, but ensuring that happens for your...

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Social Media For Associations

3 Reasons (Beyond Engagement) Your Organization NEEDS to Be on Instagram

It seems like Instagram has been the talk of the social media world lately. But is it really a good fit for your organization? Or, is it...

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MC Insider

Mark Your Calendar! Q3-2019 Training Opportunities & Events

It’s that time of year again where some Clickers are on the road more than they are in the office - but that’s MORE than ok, we’re...

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Member Engagement

How to Make Your New Members Feel Welcome

Joining a new organization is intimidating for a lot of people - especially if they don’t know any current members. Flying solo can make...

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Member Engagement

4 Reminders When Marketing to Young Professionals

You’ve heard the saying, “What you say is not as important as how you say it.” Well, what you say is certainly important, but when it...

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Small Staff Chatter

4 Ways to Make Your Staff Meetings More Enjoyable

Staff meetings are certainly important, but for those that occur on a regular basis, they can sometimes get, well...dull. And dull...

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Association Views

5 Simple Tips for Effective Public Speaking

Regardless of what position you hold at your association or chamber of commerce, chances are, at some point in time, you’re going to...

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MC Insider

GiGi’s Playhouse: Our 2019 MC Cares Initiative!

At MemberClicks, we’re all about the mission: Yours, ours, and those of organizations making an impact in our local communities!...

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Small Staff Chatter

How to Repurpose Association Content (and Why You Should)

Whitepapers, reports, webinars, videos, blogs: If your association is like most, you probably produce a lot of valuable industry content...

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Small Staff Chatter

You Might Need an Association Management Company If...

Perhaps you’ve heard the term “AMC” before, short for association management company. But what is an AMC? Well, according to the AMC...

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Association Views

Working with Volunteers: 4 Questions to Ask Yourself

If you’re like most associations and chambers of commerce, you likely rely on volunteers quite heavily. But the (never-ending) process...

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Event Planning

How to Help Your Members Justify Event Attendance

The barrier between a member learning about your event and registering is often being able to justify the cost to their boss. This...

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Member Engagement

Additional Resources You Can Offer Your Members (At No Extra Cost to You!)

Member resources directly equate to member value. The more resources you can provide, the more valuable a membership with your...

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Association Leadership

Winter is Over: Lessons from the Last Season of Game of Thrones

After nearly a decade, eight seasons, and over 70 hours of medieval fantasy, battles, and scheming...HBO’s Game of Thrones came to an...

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Event Planning

3 Unique Silent Auction Item Ideas

Silent auctions are a GREAT way to generate non-dues revenue for your association or chamber of commerce. But the success of a silent...

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Member Engagement

Website Evaluation Survey: 8 Questions to Ask Your Members

Your website is the hub of online member engagement. It’s where your members go to access content, view and register for upcoming...

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MC Insider

Hosting a Green Event: Tips for Being Environmentally Friendly

More and more people are paying attention to the “carbon footprint” of the organizations that they interact with. That means your...

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Small Staff Chatter

How to Leverage This Member Acquisition Secret Weapon

Have you ever thought of your online member directory as a place to actually prospect for new members?

Well if you haven’t, I’m here to...

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Member Engagement

The Skills You Teach: Are Soft Skills Included?

A major benefit of your organization is likely professional development: providing your members with educational opportunities to help...

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Association Management

A Handwritten Note Calendar: The New Email Marketing Calendar?

You’ve heard of email marketing calendars. You may even have an email marketing calendar. It’s a great way to plan ahead and get really...

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Event Planning

Partners in Preparation: 3 Materials to Give Your Event Speakers

From webinars to conferences, educational events tend to draw a crowd. But whether that crowd leaves happy or not, well...a big part of...

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MC Insider

A Peek Inside Your MemberClicks Toolbox

Recruiting members, planning events, managing benefits: You have a LOT on your plate. If you could add a new, easy-to-use tool to help...

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Small Staff Chatter

Communicating Your Unique Membership Value: 2 Steps

Part of growing your organization is communicating membership value - and that’s tough! You and your active members know there are...

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Association Management

Struggling to Stay Organized? Try Google Keep!

Even if you’re a fairly organized person (your desk is clean, your papers are all put away, your emails are filed nicely into folders,...

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Association Leadership

3 Common Staffing Problems (And Solutions for Each)

A big part of management is finding - and keeping - great people around you. We’re talking great employees!

Employees directly impact...

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Event Planning

When Your Annual Conference Conflicts with Summer Vacations: 2 Workarounds

Summer means many things:

Pool days.Barbeques.Fresh fruit.And for many, annual conferences and meetings!

But it also means vacation...

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MC Insider

Up Your Email Marketing Game: 4 Membership Software Tips

Sending emails is a simple, low-cost way to recruit prospective members and engage your current ones. And it’s pretty direct, as long as...

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Small Staff Chatter

Why Associations and Online Learning are a Perfect Pair

Online learning initiatives are on the rise. Between advancements in different tools and the way we communicate, just about anyone can...

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Small Staff Chatter

How to Recognize Volunteer Burnout (And What to Do Next)

For most organizations, finding volunteers - time and time again - can be tough. And for that reason, many associations and chambers...

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Social Media For Associations

Emoji Marketing: Best Practices for Associations and Chambers

The smiley face. The heart eyes. The raised hands. Whether you love ‘em or hate ‘em, emojis are everywhere!

But should they be in your...

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Association Management

Evaluating Committee Success (Before It's Too Late)

Does your association or chamber of commerce have committees in place? Perhaps you have an event planning committee, a fundraising...

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Member Engagement

Job Hunt Services Your Young Professional Members WANT

Your youngest members - especially recent graduates - probably have one thing predominantly on their mind:

Find. A. Job!

Job hunting can...

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Membership Management

Explaining a "Whoops" to Your Members: 4 Tips

Mistakes: We all make them. Maybe you got the date wrong in one of your emails. Or you sent an email to the wrong list. Or your website...

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Event Planning

Post-Event Engagement: How to Keep the Hype Going Once Your Event Is Over

So much of the event planning process comes before and during the actual event - and understandably so! But to keep the experience...

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Association Management

Spring Clean Your Organization's Database: 4 Tips

When you think of your organization’s database, what comes to mind? A goldmine of valuable information? A giant mess? A combination of...

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Small Staff Chatter

3 Different Types of Member Recruitment Events to Try

Planning events specifically for recruitment can be really effective - after all, communicating membership value is a whole lot easier...

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MC Insider

5 Signs You’re Ready for a Learning Management System

Learning management systems are flexible enough to make an impact on your organization (and its members) in a number of different ways.

...

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Member Engagement

3 Fresh Content Ideas for Your Organization's Newsletter

Newsletters are great for engaging your organization’s membership. But in order for your newsletter to effectively do that, the content...

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Small Staff Chatter

3 Mistakes to Avoid When Hiring Recent Grads at Your Organization

With spring comes graduation and with graduation comes job-seekers. If your organization is looking to hire, now could be the perfect...

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Event Planning

Amplify Attendance: 4 Ways to Drive Conference Registrations

Event season is here, and a big part of planning is promoting. It’s all about those registrations!

To drive interest AND actions (AKA...

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MC Insider

3 Suggestions for Using Your MemberClicks Help Options

If you’ve been a MemberClicks customer for a while, you already know that our Help Team is made up of some pretty calm, cool, collected,...

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Small Staff Chatter

How to Create a Proposal That’ll Sell Website Advertising FAST

Your association or chamber website is a hot commodity. People in your industry or community (not just members) visit your website...

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Small Staff Chatter

5 Tips for More Effective Brainstorming

I LOVE a good brainstorming session. There’s nothing like great minds coming together to form a new idea or solve a specific problem.

...

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Event Planning

Level Up Your Learning Initiatives: Dividing Your Educational Sessions by Learning Style

If your organization hosts educational conferences, how do you currently “divvy up” your educational sessions? Do you have tracks based...

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Member Engagement

Is There REALLY a Difference Between Your Millennial and Gen Z Members?

For a long time, Millennials were the prime topic of conversation among association and chamber professionals. What benefits will appeal...

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MC Insider

Meet Members Where They Are (Literally): Online Meeting Checklist

We talk a lot about meeting members where they are, but usually in the context of talking to them about your benefits based on where...

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Small Staff Chatter

Want to Engage Young Professionals? Try Instagram Stories!

Reaching, acquiring, and engaging young professional members is a constant challenge. And that makes sense when you think about how each...

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Small Staff Chatter

How to Reset a Bad Day in 15 Minutes or Less

Bad days. We all ‘em. Maybe you spilled your coffee in the car. (Thanks, speed bump.) Or you woke up 45 minutes late. Or you received...

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Small Staff Chatter

Celebrating YOU: American Associations Day 2019

It’s here, it’s here, it’s here! American Associations Day, that is. A day where organizations can come together and celebrate what they...

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Association Views

3 Fresh Marketing Ideas to Try at Your Organization This Spring

We love a good season change, especially when it means warmer (and longer) days ahead. And it seems like there’s just something about...

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Small Staff Chatter

Our Checklist for Maintaining a Mobile-Friendly Website

Did you know that in the last two years, over 50 percent of website traffic has come from mobile devices? Fifty percent!!

That means...

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MC Insider

Mark Your Calendar! Q2-2019 Training Opportunities & Events

 

We’re at it again! Event season is heating up, so we’re hitting the road to man trade show booths, host sessions, and simply attend!

...

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Small Staff Chatter

Managing Member Expectations: 4 Tips

To a certain extent, we all have expectations about things, and your members are no different. They expect certain benefits from your...

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Small Staff Chatter

Spring Cleaning at Your Organization: What to Keep, What to Toss

Spring is officially here! And while it may not feel like it yet, it’s never too early to start indulging in a little spring cleaning -...

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Association Views

5 Reminders for Shooting High-Quality Video on Your Phone

You’ve heard it (and probably seen it) time and time again: Video content is growing in popularity.

Now that may either excite you or...

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MC Insider

Meet the Solution Advisor Team!

You’ve probably interacted with at least one of these Clickers along your MemberClicks customer journey. In fact, they may have been the...

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Small Staff Chatter

Do’s and Don’ts of Selecting a Learning Management System (LMS)

Many associations and chambers toy with the idea of adding a Learning Management System (or LMS) to their tech ecosystem. This...

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Small Staff Chatter

[The Highlight Reel] Best Practices for Onboarding New Members

So a new member joins your association or chamber - YAY! That means more growth for your organization and another person who believes in...

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Small Staff Chatter

[From GSAE] 3 Questions to Ask Yourself Before Seeking an Intern

A few weeks ago, I had the opportunity to attend a webinar hosted by the Georgia Society of Association Executives (GSAE). The topic was...

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Member Engagement

2 Things to Try Before Hosting Your Next Webinar

Are webinars a part of your organization’s offerings? If so, how successful would you say they currently are? Are registrations and...

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MC Insider

6 Benefits of an Online Submission and Review Process

Picture this: Your organization’s awards presentation is coming up, and it’s time to ask for nominations. Suddenly, they’re coming from...

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Small Staff Chatter

How to Energize Association Staff Around Using Your Database

Are there some people on your association staff who are less than thrilled when it comes to database use?

We get it. For many, learning...

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Small Staff Chatter

Maximizing Your Conference Experience: 4 Post-Event Best Practices

As an association or chamber professional, you likely plan a lot of events (or assist your members in their events). But hopefully...

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Member Engagement

Creating a Young Professionals Toolkit: 3 Materials to Include

Recruiting, engaging, and retaining young professional members continues to be a hot topic. After all, generations do vary, and you...

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Association Views

What Do Netflix and Your Organization Have in Common?

How many people do you know who’ve cut the cord on cable? Maybe you’re one of those people. You got tired of paying for channels you...

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MC Insider

3 Reasons Why Your Website is Your Best Membership Growth Tool

There’s a lot that your association or chamber does to grow its membership: You host events, you send emails, you make phone calls. But...

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Small Staff Chatter

4 Tricks for Getting Members to Keep Their Contact Info Updated

One of the most frustrating things about communicating with members is actually being able to reach them in the first place. People...

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Small Staff Chatter

[Guest Post] Building Blocks for Creating an Analytics Strategy

The following blog post was written by Association Analytics, an industry leader in data analysis and management products, services, and...

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Event Planning

Up in Flames: Event Planning Lessons from the (Disastrous) Fyre Festival

Even though the failed Fyre Festival took place (or rather, didn’t) in 2017, it’s still very much the talk of the town. And a lot of...

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Association Views

4 Questions to Consider Adding to Your Online Member Application

Having a soon-to-be member fill out a member application on your organization’s website is exciting. More interest! More growth!

But in...

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Member Retention

Making Membership Renewal More Effective (Plus 7 Tactics to Try)

Knowing how to effectively manage your membership renewal timing can be a bit of a game.

When do start talking renewal?

How often do you...

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MC Insider

You Know You Should Attend Virtual Training If…

You already know that we host regional training events three to four times a year around the US. For our next event, we’re going all...

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Small Staff Chatter

It Might Be Time for a Membership Management System If...

So you’ve pondered the idea of purchasing a membership management system. I mean, it would make your job a LOT easier. But you’ve made...

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Small Staff Chatter

Creating a Top-Notch FAQ Page for Your Association or Chamber

Do you currently have an FAQ page on your organization’s website? If not, you may want to consider adding one. Not only are they a quick...

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Association Views

Employer-Paid Membership Dues: Tips to Help Your Members Out

Let’s say you’ve done your job as an association marketer and convinced a professional that membership in your organization is...

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MC Insider

How Seamlessly Delivering Content WILL Grow and Engage Membership

No matter your industry, many members will join your association looking for resources - for their current role, to grow their careers,...

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Small Staff Chatter

4 Benefits of Offering Diverse Membership Options

Every member-based organization goes through growing pains. It’s natural to see an ebb and flow when it comes to growth and retention!

...

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Small Staff Chatter

The Digital Detox: What It Is and How to Actually Do It

It seems like there are always health fads circling around, but one I keep hearing about, particularly in the early months of 2019, is...

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Event Planning

Is It Time for a Paperless Conference?

In terms of disseminating information onsite at your organization’s conference, how are you currently doing it? Do you give people...

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Member Engagement

Boosting Member Engagement, Bucket List Style

If you read our blog regularly, you’ve probably heard me talk about my love for lists before. And bucket lists are certainly no...

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MC Insider

Behind the Scenes: An Inside Look at the MemberClicks Offices

Over the last year, all three of our locations - Atlanta, Indianapolis, and Vancouver - have moved into bigger, more functional offices....

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Small Staff Chatter

How to Improve Association Transparency and Break Down Silos

“Our departments are too siloed.”

“I don’t understand how my role makes an impact.”

“There isn’t enough transparency!”

Sound familiar?...

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Small Staff Chatter

3 Simple Ways to Show Your Members Some Love This Valentine's Day

Valentine’s Day is just days away, and whether you love it or hate it, it is a good time to let those around you know how much you love...

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Small Staff Chatter

6 End-of-Day Tasks to Complete for a More Productive Tomorrow

It’s easy to get into an afternoon/end-of-day slump. But how you end your day can have a great impact on how you begin your tomorrow....

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Association Views

3 Phrases That Matter When "Selling" Your Organization's Membership

Words matter. If you’ve ever done any kind of marketing, you know that. And even as a consumer, you know that. Certain phrases just...

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MC Insider

Help New Staff Get Comfortable with Using Your Database: 4 Keys

Starting a new job can be intimidating, especially having to learn new processes and systems. And as an association veteran, it can be...

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Small Staff Chatter

What to Learn From the Members Who DON’T Join (And How to Use It)

If your association or chamber is like most, you go through a certain process to sell memberships. At some point in this process, the...

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Small Staff Chatter

Lessons in Volunteering from Super Bowl LIII

Last night was the biggest game in football, and as you probably know, it was held in Atlanta - where I live! Now I didn’t go (those...

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Member Engagement

3 Ways to Help Your Members Break Through Their Networking Fears

Even for your most extroverted members, networking can be intimidating. And sometimes, it can be so intimidating that your members avoid...

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Member Engagement

How to Match Rising Member Expectations in 2019

We live in a highly advanced, highly personalized world. Voice assistants, same-day delivery, and on-demand content are becoming the...

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MC Insider

Meet the Product Team!

Responsible for managing and planning the technology you know and love, the MemberClicks Product team is made up of curious, tenacious,...

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Small Staff Chatter

Delivering Your Valuable Industry Content to Members: 5 Tips

An inherent benefit to joining any association is the amount of industry knowledge that comes along with membership. This knowledge...

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Member Retention

A Quick Refresher on Membership Renewals: 4 Best Practices

Renewal season is in FULL FORCE. But even though you knew it was coming, that doesn’t exactly make it easier. How can you bump up the...

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Small Staff Chatter

3 Bad Habits All Association Pros Need to Ditch ASAP

Bad habits. We all have them, and for the most part, we all struggle to break them.

But the first step in breaking a habit is to...

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Member Engagement

Is It Time to Re-evaluate Your Online Social Community?

Online social communities have been around for a while now. But it’s no secret they’re often underutilized. Many people think, “We have...

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MC Insider

Universal Software Tips: Freshen Up Your Database for 2019

When’s the last time you made an organization-wide effort to clean up your database? We understand - just thinking about it sounds ...

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Small Staff Chatter

Think Your Small Staff Association Doesn't Need Software? Think Again!

In her thought-provoking book “The End of Membership as We Know It,” Sarah Sladek has some pretty eye-opening statistics to share,...

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Member Engagement

3 Micro-Learning Opportunities to Consider Offering in 2019

If there’s one thing we all have in common, it’s lack of time. There just never seems to be enough hours in the day! And your members...

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Small Staff Chatter

Leveraging Partnerships in 2019: 3 Areas to Consider

Partnerships can be beneficial to just about every company and organization. They’re how you expand your reach, maximize your...

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Association Views

3 Reports No Association Can Live Without

Reporting is one of the most valuable tools you have in your association’s toolbox. With reports, you can gain the insights needed to...

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Small Staff Chatter

How to Use Association Website Analytics for Member Recruitment

Believe it or not, your website acts as a sort of membership salesperson. In fact, it’s probably the best “employee” you have! It...

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Member Engagement

How to Engage Members During Your Association's "Off Season"

Just about every company and organization has an off season. There’s an off season for travel destinations, sports teams, retailers,...

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Member Retention

Rethinking Your "Most Valuable Members"

You’ve heard of most valuable players. They’re the stars of a team; the ones who directly impact the team’s success. Well today, we’re...

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Association Views

Helping Your Members Achieve Their New Year's Resolutions

With a new year comes new resolutions. They’re different for everyone, but quite often, there’s at least some common ground. (For...

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MC Insider

Training 101: Becoming Your Association’s Software Power User

MemberClicks has a number of different software training opportunities. In person, online, trainer lead, user lead, custom...it...

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Small Staff Chatter

Creating a 2019 Association Marketing Calendar: The Why (And How)

Every organization has marketing needs, and (whether you have ample resources or limited) those can easily get out of hand as the year...

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Event Planning

Should You Host a Virtual Conference in 2019? 4 Questions to Ask Yourself

Nowadays, it seems like everything is going digital - including events. More and more companies and organizations are hosting virtual...

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Association Leadership

Nailing the "Newness" of a New Year

With a new year comes a fresh start - positive change. But with all change comes the need to adapt.

What “newness” are you expecting...

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Association Management

6 Mistakes to Avoid at Your Association or Chamber in 2019

The following blog post was originally published on 1/24/18, but updated 1/2/19 for added value.

When we talk about the new year and...

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Member Engagement

15 Content Ideas for Your Organization's Newsletter

The following blog post was originally published on 11/10/16, but updated 12/31/18 for added value.

Does your association or chamber...

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Small Staff Chatter

Best of the Best: Content Edition

2018 was a busy one, huh? We hope you were able to keep up with our content, but if not, no worries! We went back and analyzed/pulled...

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Association Views

Year in Review: Highlights from 2018

We’re just days away from a brand new year! But as 2018 winds down, it feels only right to do a little reflecting. The past 12 months...

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Association Management

Our Favorite Templated Email Responses: 3 Scenarios

With the end of the year approaching, we’re all looking for new ways to gain some time back in our work day (especially when it comes to...

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Event Planning

Turning One-Time Event Attendees into Long-Term Members

If you market your organization’s events to prospects, in addition to members, good for you! It’s a great way to showcase your...

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MC Insider

Happy Holidays from Your MemberClicks Family!

Christmas music, gingerbread cookies, holiday lights, warm hot cocoa (with marshmallows!)...it really is the most wonderful time of...

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Small Staff Chatter

Your Out-of-Office Holiday Checklist

Planning on taking a little time off for the holidays? Good for you! You definitely deserve it. Before heading out though, be sure to...

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Member Engagement

Member Spotlights: 14 Questions to Ask

Shining a spotlight on your members (in your newsletter, on your website, on social media, etc.) is great for a number of reasons:

  1. ...

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Member Engagement

How to Level Up Your Members-Only Content

This blog post was originally published March 5th, 2015 by Callie Walker but was updated for added value.

Remember pitching all of your...

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Member Engagement

Refreshing Your Website for the New Year: 4 Little "Musts"

People often think of website updates as needing to be big and elaborate (and by extension, complicated). But that couldn’t be further...

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MC Insider

It May Be Time for a Website Redesign If...

To redesign your website or to leave it as is? That is the question…

Maybe it’s something you’ve been pondering for a while. Maybe...

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Small Staff Chatter

12 Questions to Ask Yourself for a More Successful 2019

It’s hard to believe 2018 is almost over. As the year winds down, it’s natural (and good!) to reflect on the past 12 months. In fact,...

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Association Management

How to Write an Out-of-Office Email

Note: This post was originally published on 12/23/15; Updated 12/10/18 for added value.

The holiday season is officially in full swing,...

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Member Engagement

End-of-Year Member Survey for Associations: 6 Questions

Ever wish you could read your member’s thoughts to see what they REALLY thought of your association? Enter end-of-year surveys! Now is...

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Event Planning

Ask the Experts: Event Planning Pro Tips

Regardless of how long you’ve been doing it, event planning never seems to come without its own unique twists and turns. In fact, it’s...

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MC Insider

Elevated Events: There's an App for That!

If you’re like most organizations, events are the second greatest revenue driver for your association or chamber. (Membership dues...

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Association Leadership

9 Ideas for a More Fun and Fulfilling 2019

December 31 seems to creep up faster and faster every year. While resolutions aren’t for everyone, I think we can all agree that a new...

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Membership Management

[Guest Post] 4 Questions You Should Be Asking Your Members

The following blog post was written by Neha Tandon at TechnologyAdvice.

What keeps you awake at night? As a leader in your...

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Association Management

How to Refresh Your Association’s Volunteer Program for 2019

With 2019 around the corner, have you considered doing a little housekeeping with some of your association’s initiatives? Today we...

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Member Engagement

Engaging Your Young Professional Members: 4 Tips (Plus Ideas!)

Engaging your members is one thing. Engaging your young professional members is another, entirely. They’re at a different point in...

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MC Insider

Did Someone Say More Non-Dues Revenue?

It’s the topic that never seems to tire: non-dues revenue.

How can we generate more?How can we improve upon the initiatives we’re...

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Event Planning

30 Ways to Save Money on Your Next Association Event

Events are a great member benefit but can become a huge expense without proper planning. Here are 30 great ways to consider saving money:

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Association Leadership

Holiday Gift Guide for Association and Chamber Pros

Ah, holiday shopping. For some: fun. For others: a total nightmare. What do you get your coworker? Or that volunteer who’s really gone...

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Member Engagement

15 Ideas for Easy, Sharable Video Content

Note: This post was originally published on 9/22/15; Updated 11/21/18 for added value.

Video has been popular for quite a while now,...

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MC Insider

4 Reasons We're Thankful for Our Customers

‘Tis the season to be thankful! And boy, are we ever. It’s been a remarkable year, and there’s so much to look forward to in 2019!

...

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Small Staff Chatter

5 Reports No Association Should Live Without

Your association management software is the lifeblood of your organization. It contains all key contact information, annual billing,...

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Social Media For Associations

4 Ways to Leverage Social Media During the Holidays

Note: This post was originally published on 11/4/15; Updated 11/19/18 for added value.

The holiday season is officially upon us, and...

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Association Leadership

Time Saving Tips for Association Pros: Holiday Edition

With the New Year closing in on us (seven weeks away), this fourth quarter will be done before you know it! That means your time is...

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Member Engagement

How to Prevent Your Members from "Going Dark" This Holiday Season

Engaging your members throughout the year is hard enough. But throw in the holidays, and it often feels downright impossible.

Your...

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MC Insider

The Why Behind Our Regional Training Events

If you’ve been reading MC Insider (and our emails) over the past year, you’ve probably noticed us talking a bit about Regional...

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Association Management

How to Use Disney Magic to Increase Member Retention

If you’ve ever been to any Disney park, you KNOW they go above and beyond to provide an exceptional customer experience. What makes...

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Small Staff Chatter

3 Ways to Celebrate Your Members on Small Business Saturday

If you’re a chamber of commerce or an association with members in the retail industry, Small Business Saturday is a big deal for your...

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Association Management

What NOT to Do with Your Member Renewal Campaigns

If you’re like most chamber or association professionals, you may be inadvertently focusing on acquiring and engaging your current...

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Association Views

Volunteer Recruitment: Crafting a Compelling Email

Does your association or chamber currently have a volunteer recruitment strategy in place? Or is that strategy, we ask for volunteers as...

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MC Insider

Meet the Onboarding Team!

It’s quite likely that you have a great relationship with at least one person on this list. After all, as a MemberClicks customer, you...

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Association Management

7 Items to Include in Your New Member Welcome Packet

Note: This post was originally published on 10/20/15; Updated 11/6/18 for added value.

When it comes to onboarding new members, welcome...

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Social Media For Associations

Your Holiday Social Media Schedule Is Here!

You know you need to be posting on social media, but hey, who has the time? And for that matter, the content?

You do! You just have to...

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Association Leadership

How to Convince Association Millennials to Stick Around in 2019

Trying to look into the future to see how you can be the most prepared in 2019? With the average age of the association workforce...

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Association Leadership

Dealing with a Difficult Board: 4 Tactics to Try

Raise your hand if working with your board is like pulling teeth? Or a headache waiting to happen?

Ok, maybe don’t raise your hand...

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MC Insider

Mark Your Calendars! November and December Training & Events

Here we go, everyone: Last couple of months of 2018! It’s the perfect time to settle down at your computer with a coffee or hot cocoa...

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Association Management

5 Nightmares You'll Avoid with Association Management Software

Managing any type of organization comes with its pitfalls. Enter, technology. It’s built to make your life easier and avoid those...

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Association Management

3 Eerily Good Ways to Re-Engage Your Lapsed Members

Ghosted by a member? Yup, that’s scary. You NEED membership renewals to grow your organization.

But fear not! Even if a member lapses,...

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Association Management

So You Started an Association, Now What?

Growing a new association is no easy feat, even for an experienced association professional. You’ll have to start considering...

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Event Planning

[Guest Post] 8 Ways to Weave Collaboration into Your Virtual Event

MemberClicks is thrilled to be sponsoring SURGE Optimism, a free, interactive, virtual conference hosted by AssociationSuccess.org! The...

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MC Insider

4 Things to Include in a Call for Submissions

At some point, your association will likely need to solicit submissions of some kind. Depending on the nature of your organization, it...

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Small Staff Chatter

3 Reasons to Use Your Advocacy Efforts for Member Recruitment

In today’s political climate, capitalizing on your organization’s advocacy efforts could be a big win in terms of member recruitment....

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Association Leadership

[Guest Post] Voices of Experience: CEOs Talk Member Engagement

The following blog post was written by Kevin Ordonez, Co-Founder of .orgCommunity, a responsive, subscription-based community for...

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Association Leadership

The Ultimate List of Association Blogs for 2018

Back in 2015, we recommended the 7 best association blogs to check out as an association professional (including some of our favorites...

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Association Management

Industry Buzz: 3 Key Takeaways from #MCLIVE18

If you follow us on social media, you likely know about the conference we just held in Indianapolis - MC LIVE! (If you don’t follow us...

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MC Insider

MC LIVE! 2018: Get the Recap!

Last week, we welcomed 207 Atlas and Oasis users - representing 127 different organizations and 15 different industries from 38...

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Association Management

13 Ideas for Generating Non-Dues Revenue

Note: This post was originally published on 1/13/16; Updated 10/16/18 for added value.

Membership dues are a big part of your...

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Association Management

15 Questions to Ask in Your Next Member Satisfaction Survey
Note: This post was originally published on 5/18/16; Updated 10/15/18 for added value.

Member satisfaction surveys are valuable for a...

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Association Leadership

Evolve Your Association Leadership Style: 3 Practical Ways

As a leader, you should always be trying to gain new perspectives on how to best engage with your team, otherwise your association might...

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Member Engagement

3 Types of Committees Your Association Could Truly Benefit From

Every organization has a unique structure in terms of staff, board of directors, committees, task forces, etc. And what works well for...

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MC Insider

Universal Software Tips: Paying Attention for Retention

Part of impacting retention in a meaningful way means paying attention to how each member prefers to interact with your organization....

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Small Staff Chatter

Budget Season & Easing Up on Association Financial Management

It’s already October (goodness!), which means a lot of associations and chambers are heading toward the “most wonderful time of year” -...

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Member Engagement

5 Messages Your Volunteers WANT to Hear

Note: This post was originally published on 8/19/15; Updated 10/8/18 for added value.

It’s hard (and scary) to imagine a world without...

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Association Leadership

7 Productivity Tips for the Busy Association Professional

This blog post was originally published October 15, 2015 by Callie Walker but was updated for added value.

How many times have you...

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Association Management

13 Fall Fundraising Ideas Worth Trying

Pumpkins, sweaters, apple cider, oh boy! Fall is OFFICIALLY here!

Now it may not feel like fall yet (depending on where you live), but...

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MC Insider

4 Benefits That’ll Help Your Members Land Their Dream Job

As an association, you exist to connect your members: With each other, with members of the community, and with potential employers! In...

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Member Engagement

How to Write an Effective New Member Welcome Email

Note: This post was originally published on 7/26/16; Updated 10/2/18 for added value.

We talk a LOT about the importance of onboarding...

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Association Management

4 Questions to Ask Yourself When Developing Your Association's 2019 Strategic Plan

It’s hard to believe we’re in Q4 already! As part of that, you’ve probably started putting together your organization’s 2019 strategic...

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Member Engagement

What Association Millennials Want: Meetings Edition

Remember how we mentioned that more and more Millennials will be entering the workforce? Well, it’s now estimated that by 2020 at least...

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Association Management

3 Ways to Bump Up Your Member Recruitment Game

If there’s one common goal for associations across the globe, it’s grow, grow, grow.

But we know as well as you do, easier said than...

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MC Insider

When You Succeed, We Succeed: Our Customer Success Services

Any membership management software has a learning curve - that time in the beginning as you and your staff learn all the "how to's" of...

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Small Staff Chatter

[Infographic] Your Top Frustrations (and Motivations) Revealed!

In Q1 of 2018, MemberClicks conducted an industry survey to ask association and chamber professionals about their biggest goals,...

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Member Engagement

Webinar Marketing 101: How to Choose a Topic

If webinars are a part of your association’s offerings, then you know that a big factor in success (i.e. registrations and attendance)...

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Association Leadership

How to Choose Between Staff for Professional Development Events

Unfortunately, not every member of your staff can be out all of the time at professional development events (as much as they may wish to...

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Social Media For Associations

Member Recruitment Tactics: Is Paid Digital Marketing the New Direct Mail?

What marketing channels does your association use to recruit new members? Of those channels, which ones are the most successful?

...

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MC Insider

12 Tips for Attending MC LIVE!

First time attending a user conference? Or has it been a while? A user conference differs from others because it’s meant for you, the...

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Member Engagement

3 Ways to Get Members to Recommend Your Association

How many times have you been talking to a new member who said they were encouraged by an existing member to join? I bet it’s nice to...

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Event Planning

Finding the Right Speakers for Your Association's Event: 4 Tips

A big factor in whether or not people register for an event (depending on the type of event) is the speaker lineup. Will there be new...

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Small Staff Association

How to Use Postcards to Stay on Member's Minds

This year for ASAE Annual, we decided to get a little creative and extra thoughtful about our messaging. Here at MemberClicks, “What’s...

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Member Retention

Communicating with Your Lapsed Members: 3 Messages to Try

When it comes to association management, there are few things more discouraging than when a member lapses. You worked so hard to recruit...

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Event Planning

Leveraging Your Own Event for Membership Sales: 4 Steps

Your own events are a great place to recruit new members! They’re high energy, you get to interact with your prospects face-to-face, and...

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MC Insider

Easily Generate Non-Dues Revenue With FinTech Your Members NEED

Did you hear the news? MemberClicks recently extended its partnership with Payscape, our preferred payment processor!

As part of this...

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Event Planning

Your Guide to Gen Z: Will They Be at Your Next Conference?

Born into the age of innovation and technology, Gen Z can be the perfect target market for anyone’s next event. Speaking as a Gen Z-er,...

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Small Staff Association

Come One, Come All! The Ultimate Template for Committee Recruitment

Trying to bring some new lifeblood into your committees? While your members may have the time and energy available to dedicate to new...

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Event Planning

Small-Staff Engagement Hack: Members Helping Members

As you may know, a few weeks ago, we had the opportunity to attend the American Society of Association Executives’ (ASAE) 2018 Annual...

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MC Insider

Meet the Operations Team!

Chances are, as a MemberClicks customer, you haven’t interacted much with anyone on our Operations team - and that’s a shame! These...

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Small Staff Chatter

Instating a Multi-Year Dues Option: Why and How

If your organization is struggling to bring in new members, it may be time to look at reworking a few fundamentals. Take your dues...

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Member Engagement

Changing Your Prospect’s View of Associations: 3 Stereotypes

Sometimes it can be hard to remember that outside of the association world, most people don’t know what an association really does. And...

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Member Engagement

Engaging the "I'm Too Busy" Member: 3 Tips

It’s the excuse we hear over and over and over again: “I want to get involved. I’m just so busy right now!”

Does that mean engaging...

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Small Staff Chatter

Winning Back Lapsed Members: Solutions for Non-Renewal Reasons

Former members represent a whole pool of potential new members who are a little easier to recruit. Why? They’re already familiar with...

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MC Insider

Mark Your Calendars! September and October Events & Training

We’re coming off a hot summer of events and trade shows, and it sure isn’t lightening up any this Fall! Here’s where we’re going to be -...

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Association Leadership

From #ASAE18: Managing Remote Workers: 10 Things to Consider

Working remotely is something that’s becoming more and more popular at companies and organizations. But from a management perspective,...

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Association Management

How to Compete for the Same Members in Your Industry

While it’s a win for your industry for any newcomers to join an association in your space, wouldn’t it be nice if they ultimately picked...

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Social Media For Associations

4 Common Marketing Mistakes for Associations to Avoid

As an association professional, you wear many, many hats. You’re in charge of marketing, events, fundraising, advocacy - and that’s just...

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Small Staff Chatter

7 Questions for Vetting an Association Consultant

Considering hiring a consultant for your organization? Consultants can be an extremely beneficial outside perspective to incorporate...

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MC Insider

[Guest Post] 50 Fundraising Ideas for Associations

This post was originally written by Alex McCandless at Payscape.

While typically for a good cause, fundraising and donation gathering...

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Association Leadership

Live from Chicago: Updates from #ASAE18

The American Society of Association Executives’ (ASAE) 2018 Annual Meeting & Exposition is officially underway! We’ve been waiting - and...

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Member Engagement

Our Ultimate Template to Get Employers to Pay Association Dues

Are you trying to find the right words to help convince your member’s employers to cover your association dues? Look no further! Check...

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Association Views

5 Ways to Combat Communications Fatigue Among Members

Email, social media, messaging apps - oh my! It’s safe to say that the abundance of solutions available these days have made keeping up...

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MC Insider

Keep These 5 Website Features Refreshed for Member Engagement

Like it or not, your website is a living, breathing thing. It must be consistently maintained and updated in order for members to visit...

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Association Leadership

How to Nail Networking at #ASAE18

The American Society of Association Executives (ASAE) 2018 Annual Meeting & Exposition is just DAYS away. Are you prepped, packed, and...

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Member Engagement

Your Guide to Gen Z: 3 Common Misconceptions

As the focus shifts from Millennials to Generation Z, we begin to see the stereotypes and biases for our generation form. While some are...

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Small Staff Association

4 Metrics That All Associations NEED

It’s one thing to have an idea of why your members act a certain way and quite another to actually have the hard facts. Without tracking...

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Association Leadership

Adapting Your Association (and its Members) to Industry Changes

Does your association struggle to keep up with constant changes in your industry? It can be difficult for staff to navigate themselves,...

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MC Insider

Universal Software Tips: Automating & Encouraging Member Renewal

As you well know, retaining existing members requires a lot less time and resources (aka, money) than recruiting new ones. But you also...

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Association Leadership

Exploring the Expo Hall: Tips for #ASAE18 Attendees

ASAE’s 2018 Annual Meeting & Exposition is just over a week away! (Cue ALL the fun and exciting emotions.)

By now, you’ve probably ...

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Association Management

[Guest Post] 7 Association Growth Tactics to Use Immediately

The following blog post was written by Chanell Alexander at TechnologyAdvice.

One of the most pivotal questions you will ask throughout...

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Association Management

2018 Member Recruitment Techniques: What's Hot and What's Not

As you may well know, marketing trends are changing all the time. So how do you keep up? We’ve recently checked out Marketing General...

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Member Engagement

How to Nail New Member Onboarding: 3 Musts

It’s no secret (or surprise) that the better you onboard, the more likely your new members are to stay with your organization. But what...

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MC Insider

8 Reasons to Get FUGA’d at MC LIVE! (What is FUGA? We’ll Explain)

I know what you’re thinking: “What the heck is FUGA?!”

FUGA stands for Feature Usage Gap Analysis: It’s a special report card for your...

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Small Staff Chatter

Photoshopping Without Photoshop: Resources for Association Marketers

Many association marketers have told us they wish they had a tool like Photoshop so they can put together stunning newsletters and...

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Association Leadership

Prep Like a Pro: Your #ASAE18 Checklist

Like many things, you get out of a conference what you put into it. You can’t just show up and hope for the best. A little preparation...

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Small Staff Association

Nurturing a More Active Association: 4 Exercises to Try

Feeling like your meetings are falling a little flat? No matter your generation, fitness is on everyone’s mind - and that means your...

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Association Views

Try These Tricks for Engaging Members with Online Learning

Thanks to new tools and platforms, many traditional member benefits are being taken to the virtual space, allowing more flexibility for...

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MC Insider

A Peek at MemberClicks’ Product Development Process: 6 Steps

In order to continue empowering member-based organizations to thrive through refreshing technology and a heart for service (our...

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Association Leadership

Small Staff? BIG Opportunities at #ASAE18!

The American Society of Association Executives’ 2018 Annual Meeting is right around the corner, and if you’re a small-staff association...

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Association Management

Membership Monday: Member Retention: Innovative Ways to Keep Your Members on Board

As an association, you want to keep your members around for as long as you possibly can. A loyal member is the best kind of member to...

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Event Planning

Association Luncheon Ideas That'll Bring Members Back For Seconds

Feel like your attendee rates have dropped lately with your association’s monthly luncheons? Keeping your members engaged with new and...

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Member Engagement

3 Keys to Retaining Young Professional Association Members

It can be tricky to show young professionals the value of their membership when they’re trying to navigate post-graduate life. For some,...

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MC Insider

Congratulations to Our “What’s Your Why?” Winner!

In June, we announced a contest called “What’s Your Why?” to talk about your “why” - or, your passion. The reason you stay late,...

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ASAE

Gettin' Down in Chi-Town: Your #ASAE18 City Guide

We’re almost exactly a month out from the American Society of Association Executives’ (ASAE) 2018 Annual Meeting, and this year, it’s...

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Association Management

Membership Monday: Keeping Members Engaged Throughout a Long-Term Membership

If you’ve been keeping up with our Membership Monday series, you know up to this point we’ve covered attracting young professionals to...

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Association Management

Build Member Personas for Your Association: 8 Questions to Ask

Before you can start marketing directly to your target audience, you have to first understand what your ideal association member looks...

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Event Planning

3 Details That Can Make or Break Your Association's Event

We’ve all heard it: The devil is in the details, and boy if that isn’t true of event planning. It’s the little things that often have...

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MC Insider

Mark Your Calendars! July and August Events & Training

Ohh boy, this summer is really heating up (pun totally intended) with more and more events! Where will we see you in July or August?...

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Association Leadership

5 Simple Work Perks to Retain Association Staff

We talk a lot about member retention - but what about association staff? Turnover is a burden on any workplace, and even more so on...

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Association Management

Membership Monday: New Member Onboarding: The Dos and Don'ts

In the last installment of our series, we taught you how to attract younger members to your association, which is great!

But, what...

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Association Management

Inspiring Your Association Staff at Your Employee Retreat: 4 Tips

When most professionals contemplate going to an employee retreat, it’s usually accompanied with a sigh and a begrudging acceptance. Why?...

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MC Insider

Meet the Marketing Team!

Whenever you see the MemberClicks brand, your first experience always begins with our Marketing team. Each member of our Marketing team...

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Small Staff Chatter

14 Positively Patriotic Ways to Celebrate With Members this July

Independence Day has us thinking about burgers, sun, and relaxation. What (if anything) do you do to unwind with members? There’s no...

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Association Management

Membership Monday: Attracting Young Professional Members to Your Association

It’s the question that gets asked over and over and over again:

How can we attract young professional members to our association?

And...

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Association Management

3 Surefire Ways to Retain Retirees for Your Association

When the typical association professional reviews their full member list, you’ll often find they spend most of their attention focusing...

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Association Management

Celebrating Your Organization's Milestones: The Why (And How)

Regardless of what industry you’re in, how big your organization is, or how long your association has been around, at some point, you’re...

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Small Staff Chatter

4 Tips for Maintaining an ADA Compliant Association Website

The Americans with Disabilities Act (ADA) requires that websites (just like ATMs, elevators, and other user interfaces) be accessible to...

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MC Insider

Conference App Promotion 101: Getting Pre-Event Downloads

The trick to getting the most out of your association’s conference app is getting downloads before the event itself starts. That way,...

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Association Management

Introducing Membership Mondays!

We love a good series (and collaboration), which is why we’re thrilled to bring to you a new one! During the month of July, we’ll be...

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Social Media For Associations

How to Advertise on LinkedIn: A Guide for Association Professionals

Hopefully by now, your association is active on LinkedIn. (If not, here’s why we urge you to reconsider.) But if your page still needs...

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Association Management

Creating Basic Videos For Your Association: 101

Looking to expand your marketing efforts by introducing video to your event campaigns? Video is one of the best ways to promote your...

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Member Retention

3 Ways to LOSE Your Members

As an association professional, there are many things you can be doing to recruit new members. But similarly, there are also many things...

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Small Staff Chatter

Alleviating Financial Management Stress with Association Software

Sounds like an oxymoron, right? If you’re not sure that “alleviating stress” and “financial management” belong in the same sentence,...

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MC Insider

Attend These MC LIVE! 2018 Sessions and Earn CAE Credit

Note: MC LIVE! 2018 has passed. Click here to learn current information about MC LIVE!

While planning MC LIVE!, MemberClicks’ conference...

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Event Planning

14 Ways to Promote Your Association's Next Event

One of the most difficult aspects of event planning is actually getting people to register and attend. You’re putting so much time and...

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Association Management

Grant Writing 101: Creating a Process

Have you been looking into some ways to gather some additional funding for your association or chamber? We have one word for you:...

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Association Leadership

20 Networking Questions to Keep in Your Back Pocket

Networking.

If your eyes roll (and your stomach drops) upon just READING that word, you’re not alone. Many people understand the...

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MC Insider

Universal Software Tips: Support Member Acquisition

A personal touch is key to effective member acquisition. Actually building a relationship with prospective members will help communicate...

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Small Staff Chatter

How to Demonstrate Membership Value with Your Online Directory

When it comes to showing members the value of their investment in your organization, we’re sure you have a few tricks up your sleeve....

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Association Management

Association Pros: What's Your Why?

Regardless of what industry you work in or what your particular role is, it is SO easy to get lost in your day-to-day.

We need to send...

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Association Leadership

Write a Professional Bio in 10 Minutes or Less with This Template

Presenting your best self in person can be hard. Presenting your best self in writing can be even harder! No matter your industry,...

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Member Engagement

5 Website "No-Nos" for Association Pros

Your website is your association’s number one marketing tool. It’s how you not only recruit members, but engage and retain them.

That...

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Small Staff Chatter

Techniques for Clearly Communicating Your Organization’s Purpose

Do you ever feel like you’re spending too much time explaining what your organization does to prospects - or even to members? A chamber...

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MC Insider

The Responsibility to Always be Shockingly Refreshing

At MemberClicks, being shockingly refreshing is so important to us that it appears in our mission…

“To empower member-based...

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Event Planning

11 Unique Swag Ideas for Your Association's Next Trade Show

With every conference or trade show comes the topic of event swag. What should we give out? What’s fun and unique? What’s AFFORDABLE?

...

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Association Management

Build a Thriving Referral Program in 5 Easy Steps

Starting a referral program from scratch can feel like a pretty overwhelming task. First, you have to target the members of your...

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Social Media For Associations

How to Maximize Your Association's LinkedIn Presence

If you read our blog regularly, you’ve probably heard us mention the importance of having a LinkedIn company page - for your association...

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MC Insider

Getting the Most Out of a User Conference: 6 Steps

A user conference differs slightly from a regular one. Not only do you get to attend the typical best practice breakouts lead by...

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Small Staff Chatter

Balancing Your Workload: 4 Tips for the Busy Association Pro

When approaching the end of a work day, do you ever feel like you’ve just ran a marathon? Going nonstop all day can leave us feeling...

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Association Management

5 Methods to Retain Your One-and-Done Members

Let us guess: Member turnover on your mind? No matter the season, every association professional worries over the loss of a hard earned...

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Association Management

Refocusing on Member Retention: 7 Best Practices

Member retention is likely in the back of your head at all times. But the problem is, there are a million other things going on in your...

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MC Insider

Why a Modern Website is Crucial for Attracting & Engaging Members

Your website is your digital first impression. It’s the first place that anyone goes to find information about your association, and if...

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Small Staff Chatter

7 Email Marketing Trends to Try for Increasing Member Engagement

Email continues to be a leading communication channel for reaching members. As new tools and functionality are built, the possibilities...

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Member Engagement

Could a Young Professionals Microsite Be What Your Association Is Missing?

Engaging the next generation now is a big concern for many associations. Engaging your members in general is tough. But engaging the...

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Association Management

4 Tips to Revitalize Your “Black Sheep” Committee

If your association is like most, you have that one committee that just can’t keep the attention of your members and ends up feeling...

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Member Engagement

Making Member Engagement Easy: A Monthly Checklist

When it comes to my work style - and lifestyle - the one thing I can’t live without is the act of making checklists. I have lists for my...

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Event Planning

Post-Session Survey: Quick Questions to Capture Attendee Feedback

Conferences can feel extremely busy not only for those who are executing it, but for attendees as well. When they’re bouncing in between...

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MC Insider

Mark Your Calendars! May and June Events & Training Opportunities

This is it, guys! Conference season is truly up on us - and we can’t wait to get out there and see you all! Plus, if you’ve been keeping...

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Small Staff Chatter

[Guest Post] Best Practices and Examples: KPIs for Membership Organizations

The following blog post was written by Lacy Lyons at TechnologyAdvice.com.

As use of the internet and social media becomes more...

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Association Leadership

How to Ace Networking at Your Next Industry Event: 3 Techniques

It’s no secret that most people are nervous when it comes to networking. You’re usually walking around a room full of strangers who are...

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Association Management

Fresh Formats for Your Association’s Webinars

Webinars are a GREAT way to engage members and potential members...as long as you can get people to register.

To drive registrations,...

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Event Planning

10 Items You’ll Need to Build a Valuable Event App for Attendees

So you’ve done your research and decided that a conference app would be a beneficial addition to your events. Now that you’ve settled on...

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Member Engagement

Why You Need to Build a Digital Relationship with Your Members

You know by now that your website, emails, social media pages, and other online channels are vital to communicating with members (and...

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Association Management

A Lesson in Staying Relevant from America’s Independent Bookstores

Technology is constantly changing how we live our lives. We can order products online and expect them on our doorstep no more than two...

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Small Staff Association

9 Questions to Ask Any Vendor at Your Next Trade Show

No matter who you are, walking on the trade show floor can sometimes be an overwhelming experience. You’ve got vendors known and unknown...

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Event Planning

5 Things You NEED to Ask Your Event Speakers For

Speakers are a BIG part of your association’s event. They play into why people register and what attendees will ultimately take back...

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MC Insider

Meet the Training and Customer Success Teams!

Never fear, Training and Customer Success are here! These teams are constantly working to make sure that you are all getting the...

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Membership Management

Member Exit Surveys: 8 Meaningful Takeaways

Negative feedback isn’t anyone’s favorite thing, but it’s a necessary evil to go through in order to grow. Same goes for our...

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Association Leadership

Encouraging Hesitant Staff Members to Adopt New Technology: 4 Tips

You may be at the point where you KNOW you need new software in place, and maybe your staff and board are even in agreement. But...

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Association Management

3 Steps to Implement a Member Appreciation Day for Your Industry

Who doesn’t love another reason to celebrate! If you’re looking for another fun way to engage with your organization’s members, have you...

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Social Media For Associations

Why Your Organization NEEDS a LinkedIn Company Page

With more than 500 million users, LinkedIn is a social media platform companies and organizations of all sizes can benefit from.

You...

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Membership Management

5 Things to Consider When Creating a Member Referral Program

Referrals are honestly the best way to recruit new members: For one thing, it means the members that are talking you up are loyal and...

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Small Staff Chatter

5 Budget-Savers to Look for in a Membership Management System

While having a membership management system means another line item on your budget, it can often pay for itself. After all, these...

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Association Management

Creating an Attendee Journey Map for Your Association’s Event: The Why (And How)

Events are likely one of your association’s primary benefits. They’re key for engaging members and providing them with value (the value...

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Association Management

5 Tips to Boost Your Association's Online Fundraising Efforts 

With so much already on your to-do list, it can be a little overwhelming to start brainstorming new ways to increase your donation total...

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Association Management

Preparing for GDPR at Your Association

If you’re in the association space, it’s hard to go a week without hearing the term “GDPR” thrown around. That’s because the enforcement...

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Event Planning

Universal Membership Software Tips: Executing Events with Ease

Association and chamber events are an important piece to the member engagement puzzle. That being said, there is always a LOT to manage....

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Event Planning

Using Member Feedback Before, During, and After Your Event

Getting your members opinions will always be paramount to executing a successful event. But that feedback shouldn’t come into play only...

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Association Management

One Size Does Not Fit All: The Value of Membership Levels

We live in a highly personalized, customizable world. Your members (and prospects) are used to paying for the products and services they...

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Association Management

Solving the Pain Points of Your Staff Working Remotely: 3 Tips

While listening in to ASAE’s Small Staff, Big Impact Series, one session topic stood out to us in particular: Building Team Cohesion...

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Association Management

Revamping Your Volunteer Program: 4 Questions to Ask Yourself

Associations are always in the market for volunteers. But as you probably know all too well, volunteers can be difficult to come by.

If...

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Member Engagement

How to Regularly Host Virtual Meetings with Your Members

This age of connectivity has certainly opened up a number of ways we can communicate with each other. Not only that, but it’s given us...

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Association Management

What if You Stopped Charging Dues for Basic Membership?

I know, it’s sounds crazy - but a part of Lowell Aplebaum’s contribution to our 2018 association industry predictions post has really...

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Association Management

A Royal Affair: Event Planning Lessons from the 2018 Royal Wedding

Regardless of whether or not you read Us Weekly or tune into E! News, you’re likely at least semi-familiar with dare I say THE event of...

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Association Management

The Dos and Don’ts of Handling Brand Damage Control

We’ve all seen it: Some bad public relations comes out about a company and their representatives end up handling the whole ordeal...

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Member Engagement

Are You Setting Members Up for Success in Your Online Directory?

Being placed in your organization’s online directory is an important benefit to membership. It gives members exposure to the rest of...

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Association Management

Naming Your Association’s Newsletter: 4 Questions to Ask Yourself

When it comes to newsletters, sometimes the name is just as important as the content inside. You want it to be fun, catchy, memorable -...

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MC Insider

MC Cares 2018: From Coding to Caulking with Habitat for Humanity!

MC Cares is our annual initiative to give back; It’s one of the ways we honor the “heart for service” part of our mission. As a company...

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Association Management

Membership Renewal Emails: 3 Templates Worth Adopting

You likely send your members all types of email messages: news updates, event promotions, event reminders, etc.

But some of the most...

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Association Management

3 Ways to Use Survey Feedback to Recapture Member Interest

No matter the time of year, membership retention is always on the mind of any association professional. Earlier this month, we...

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Association Management

Shining a Spotlight on Your Association’s Member Benefits

How many benefits does your association have? Better question: How many of those benefits do your members actually use? Do you have...

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Member Retention

6 Types of Questions for Your Next Member Needs Assessment

If you’re not already, you might want to get in the habit of administering a member needs assessment on a regular basis. You can get a...

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Association Leadership

How to Survive Association Board Member Turnover

Chances are, you’re used to seeing some new faces join your board of directors on a regular basis. It’s not uncommon for association...

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Association Leadership

5 Ways to Excel at Customer Service Online

Like many for-profit companies, associations are in the business of people. When people pay for membership, you’re a part of the package...

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Association Management

4 Spring Cleaning Hacks to Refresh Your Nonprofit

With the seasons finally changing (at least on your calendar!), you might be feeling like you’re finally emerging from your winter slump...

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Association Management

Celebrating American Associations Day 2018

Oh, happy day! It’s no secret we love the association community, so having a full day (well, two days actually) to celebrate them…

...

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MC Insider

Convincing Your Boss It Was Their Idea You Attend That Conference

Unfortunately, the choice to go to a work-related conference or event is often out of our hands. Your boss (or even their boss) is...

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Member Engagement

11 Member Details Associations Need to Track for Better Engagement

Do you really know what’s happening in your membership? What your members are truly interested in, or what topics make them tick? Can...

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Association Management

3 Marketing Trends to Keep a Close Eye on in 2018

If there’s one constant in the marketing world, it’s change. Tactics, trends, and best practices are ALWAYS evolving, and we’ll be the...

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Small Staff Association

The Most Underrated Soft Skills You Need to Succeed

With March Madness in full swing, it starts to make you think: How can you stand apart from the crowd? It’s a jungle out there, and you...

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Member Retention

Moving Your Organization to a Tiered Dues Structure: Getting Started

Chambers and associations are a vital source of connection, but (just like many other industries) they’ve been forced to find ways to...

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Event Planning

The Ultimate Post-Event Checklist for Association Pros

‘Tis the season for event planning! And whether your event is in the spring, summer, or even early fall, chances are, you’ve already...

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MC Insider

Mark Your Calendars! March Events & Training Opportunities

We know, we know - it’s been March for a week (and a few days). Thankfully, just about everything we’re up to this month falls in the...

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Social Media For Associations

Creating a Social Media Content Calendar at Your Association

By now, you probably know the importance of social media. But have you ever sat there thinking, “What on earth am I supposed to post?!”

...

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Small Staff Association

Are You Getting the Most Out of Your Conference Experience?

It’s starting to be that time of the year: Conference season! With more and more available conference options on the market, it can be...

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Association Management

3 Types of Surveys That Actually Boost Membership Retention

Increased membership retention doesn’t just happen on its own. Various initiatives have to be implemented.

One initiative that we...

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MC Insider

Meet the Help Team!

Not all heroes wear capes. These Clickers are kind, patient, and so dedicated that they come in early, stay late, and work weekends with...

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Member Engagement

3 Steps for Pitching a New Idea and Getting the "Yes"

Most of us entered our careers all bright-eyed, creativity flowing, ready to take on the world. And then, most of us quickly learned...

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Association Management

[Guest Post] Membership 101: Life Time Value

The following blog post was written by Elizabeth Weaver Engel, M.A., CAE, CEO & Chief Strategist at Spark Consulting LLC.

One of the...

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Association Leadership

Do You Ask These Interview Questions When Hiring Nonprofit Staff?

The hiring process is exhausting, no matter your industry. First, you have to determine the gaps and additional skills you need to...

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Association Management

3 Ways to Use Testimonials to Your Association’s Advantage

We now live in the review economy. What does that mean, exactly? Well it means people - your members and potential members - trust...

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Member Engagement

Universal Membership Software Tips: Boosting Member Engagement

No matter your organization type, size, or location, I think we can all agree that finding ways to increase member engagement is a ...

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Small Staff Chatter

People Join People: The Power of User-Generated Content

Think about the last time you made a big or unfamiliar purchase. What kind of research did you do first? Whose opinion(s) did you trust...

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Association Management

[Guest Post] Retaining New Members Through a New Member Orientation Webinar

The following blog post was written by the Indiana Society of Association Executives, whose mission is to support and strengthen the...

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Small Staff Chatter

Make Chamber Operations Easy with a Membership Management System

Association friends: While we usually talk about associations’ operations in this blog, today we’re focusing a little bit on chambers of...

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Association Management

How Transparency Can Transform Your Association’s Culture

Have you ever stopped, sighed, and said to yourself “I wish we could all just be on the same page” while at your workplace? If this has...

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MC Insider

ENGAGE. IN PERSON. Introducing the First Annual MC LIVE!

This post was originally written to promote MC LIVE! 2018 event. Click here for current MC LIVE! information.

Calling all MemberClicks...

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Association Management

15 Event Ideas for Your Young Professional Members

Engaging young professionals is tough, especially when it comes to events. Throw the word networking out there, and people seem to run...

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Association Management

[Guest Post] The Problems Attendees Experience at Conferences

The following blog post was written by Amanda Kaiser, qualitative member researcher, writer, and speaker, and author of the Smooth the...

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Association Management

The 3 Most Engaging Photo Spotlights for Social Media

With the rise of advertising on varying social media platforms (Facebook, Instagram, Twitter, etc), it can be hard to know how to get...

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Member Engagement

Which of These Volunteer Trends Will You Try This Year?

Asking for volunteers and really getting the most out of their activity can be a struggle. Everyone feels the “there are only so many...

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MC Insider

What Does it Mean to Have a "Heart for Service"?

If you’ve been a part of MemberClicks Nation (you all, our users) for a while, you’ll know that we hold our mission very close to us....

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Association Management

[Guest Post] Your Association’s Website Is Your Best Member Recruitment Tool

The following blog post was written by SBI Association Management, a Seattle-based and AMCI-accredited association management company.

...

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Association Leadership

“What I Love Most About Associations Is…”

Love is in the air! Can you feel it?

Maybe you’re a fan of Valentine’s Day...maybe you’re not. (Well, aside from all the delicious...

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Association Leadership

Association Basics: How to Navigate a Sick Day

No matter your industry, there is one thing that every professional dreads - a sick day! The combination of feeling miserable and...

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Association Management

Boosting Membership Retention from the Start: Your Members’ First 3 Months

Does membership retention really begin the second a member joins your association?

It should! The better you onboard, the more likely...

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Event Planning

How to Simplify Speaker Selection with a Submission Management Tool

While conferences are exciting to plan and execute, the actual process of sifting through and managing your submissions for session...

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Small Staff Chatter

Amplify Non-Dues Revenue With This Beginners' Guide to Banner Ads

One of the things that MemberClicks employees (aka, Clickers) often talk about with associations when we’re designing and building their

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Association Management

Shopping for an Association Management System: Your Checklist for Success

Thinking of purchasing an association management system in 2018? How can you be sure you land on not only the right system, but the...

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Association Leadership

The Secret to Balancing Your Board’s Expectations

As an executive director, you might be feeling like you’re constantly juggling several types of obligations at once: Your...

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Association Management

Competing for Top Talent: 5 Tips for Association Pros

Working for an association can be challenging for many reasons, but one challenge that never really seems to go away (and if anything,...

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MC Insider

Mark Your Calendars! February Events & Training Opportunities

Our 2018 calendar is packed with trade shows, meetings and conferences that we’ll be attending all across the country. While that makes...

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Event Planning

How to Start a National Awareness Day for Your Association

Developing a national day to annually rally around your industry (or a related cause) is an excellent way to boost awareness for both...

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Association Management

[Guest Post] Steal This Idea!

The following blog post was written by Sohini Baliga, Director of Communications at Taxpayers for Common Sense, and Elizabeth Weaver...

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Member Engagement

Out of this World! Going the Extra Mile for Your Members

Exciting news for you space buffs! Next Tuesday, January 31st, is the first Blue Moon Total Lunar Eclipse in 150 years. Now, you might...

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Event Planning

7 Ways a Conference App Adds Value to Your Event

Having a conference app just for your event is a seriously powerful tool. They are designed to get more attendee engagement - all while...

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Social Media For Associations

Why Facebook’s Bombshell Announcement is Great for Associations

Just a couple weeks ago, Facebook announced that it was going to be making major changes to what appears in our individual News Feeds.

...

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Association Management

From GSAE: Creating a Young Professionals Group at Your Association

It was one of the biggest topics (and challenges) of 2017. And in 2018, we’re STILL talking about it.

The topic? Engaging young...

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Association Management

Association Basics: Blogging Tips for Non-Writers

For some people, writing comes naturally and effortlessly. But for others, it can feel more like nails on a chalkboard.

Fret not! If...

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Association Management

3 New Member Engagement Myths Busted

It’s no secret that engaging new members early is the key to retention. But the real trick is how? It’s a question association...

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Association Leadership

Welcome to MC Insider!

New year, new blog!

MC Insider is a weekly series for our users, dedicated to all things MemberClicks: product features and pointers,...

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Association Management

2018 Topics: Association Industry Predictions From Seasoned Pros

To kick off the new year, we asked a couple of association industry professionals about what they see coming for the industry in 2018 -...

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Association Management

4 Things to Try in the New Year

New Year; New You! That’s how the saying goes right? Resolutions offer us a chance to wipe the slate clean, correct bad habits and try...

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Association Management

New Year, New Website: Quick Hacks for Your Homepage

With the arrival of the new year, you need to be ready for a rise in traffic to your website. Why? Most people in January often begin...

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Association Management

New Staff Onboarding: A Checklist for Success

2018 is officially here! Time for a fresh start - and perhaps some fresh faces at your association. If you’re thinking of hiring new...

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Association Management

3 Ways to Strengthen Your Association’s Brand Credibility

When you walk up to the American Heart Association offices, you can’t help fixing your eyes on the massive heart logo that stands...

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Association Management

Effective Ways to Prep Your Prez

New board installation--especially at the executive level--can be an emotionally turbulent time. Will this new group respect previously...

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Association Management

Is the Force with Your Association? 5 Lessons from Star Wars

Let’s talk about what’s on everyone’s mind from December 2017: Star Wars! And don’t worry - this is a no spoilers zone. Over the last...

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Social Media For Associations

5 Out-of-the-Box Ways to Engage Members on Social Media

When I first joined Twitter in 2009, I was a 19-year-old concert junkie who thought it was the COOLEST thing to have a direct line to my...

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Small Staff Chatter

MC Cares: ELI Project

December means a lot of things: Festive parties, holiday lights, tacky sweaters, an ABUNDANCE of food, etc.

But our favorite thing...

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Event Planning

How to Find Event Sponsors That Are a Perfect Fit

Or as I like to call them: your Goldilocks Sponsors. These are the companies that just belong at your event. They aren’t providing...

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Association Management

Association Basics: How to Write a “Year in Review” Newsletter

With 2018 around the corner, it’s important for your association to show what was accomplished in 2017. One of the easiest ways to do...

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Member Engagement

Member Acquisition: Think Career Stage, Not Generation

When it comes to member acquisition, it’s helpful to consider the spectrum of the members you want to obtain for your association....

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Association Management

Beyond the Software: 5 Resources Your AMS Provider SHOULD Offer

Association professionals switch association management software providers for all sorts of reasons, but two of the biggest are lack of ...

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Member Retention

4 Reasons Your Members Don’t Trust You

For a business or individual to join your association, they must believe they are going to gain a certain amount of benefits or return...

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Association Management

3 Association Lessons from “How the Grinch Stole Christmas”

One of my favorite things to do during the month of December? Binge (and binge and binge) Christmas movies! “Christmas Vacation,” “Elf,”...

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Association Management

5 Rules to Balance Your Association’s 2018 Budget

It’s time to have a little conversation about an awkward topic: Your association’s money. With 2018 just around the corner, have you...

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Association Management

How to Explain a Price Increase to Your Members

From time to time, prices have to go up. You’ve experienced this on the consumer end, and now, you may be experiencing this on the...

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Association Leadership

Are Your Members Living Your Values?

A sound mission and clear set of values are important in any organization. Articulated correctly, a mission will prioritize initiatives...

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Association Management

4 Ways to Engage Your Conference Attendees

Planning a conference is one thing. But then, there’s the execution. And while a lot of little details are somewhat in your hands - what...

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Association Management

You Might Be Annoying Your Members If You Are…

No one wants to be labeled as the “annoying” guy (or gal), whether it comes to friends, co-workers or new acquaintances. This sentiment...

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Association Management

Millennial Member Engagement: 6 Little Hacks to Try

A few weeks ago, I had the opportunity to attend Membership2020, a one-day learning event centered around next-gen recruitment and...

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Event Planning

Pay Attention to These Details for Ultimate Event Engagement

There’s nothing more frustrating than getting all hyped up for an event, and then feeling awkward and unsure about what to do the second...

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Association Management

5 Lists to Make for a Knockout 2018

If there’s one thing you should know about me, it’s that I LOVE lists. To-do lists, bucket lists, grocery lists - you name it, I’m all...

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Small Staff Association

Your Members Want This From Your Executive Director

While personalities will vary between your association’s management team, it’s important that your members feel like they can relate to...

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Association Management

Checklist for an Engaging Membership Website

Your website is the hub for online member engagement. It’s how you attract and engage prospects and keep your existing members coming...

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Association Management

Risky Business: 5 Tips for Surviving a Crisis

Risk management.

YIKES.

If you’re getting the heebie-jeebies just thinking about it, you’re not alone. Most organizations don’t even...

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Association Management

Member Journey Mapping: Walking a Mile in Your Members’ Shoes

Think about everything you do (work-related) on a day-to-day basis. What do those tasks all boil down too?

Likely, engagement and...

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Event Planning

8 Ways to Engage and Promote Your Members with Small Business Saturday

Small Business Saturday was started in 2010 by American Express to help promote the little guy after the fallout from the 2008...

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Association Management

How to Boost Staff Collaboration in a Diverse Association

We all know how it goes: Your to-do list is a mile long, your schedule is slammed, and now you’re waiting on someone else to finish a...

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Association Management

Creating a Video Strategy? Answer These 4 Questions First

These days, the written word seems to shrink by comparison to what your eyes see (live and in living color) and what your ears hear...

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Association Management

What Does Your Peace of Mind Cost? 5 Questions to Ask

We’ve all heard the term “work-life balance” thrown around the last couple of years when it comes to figuring out our daily grind. But...

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Association Management

4 Elements Your Member Renewal Emails NEED

‘Tis the season for membership renewals! Have you started sending renewal reminder emails out yet? What’s the response looking like on...

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Association Management

Stop Doing These 4 Email Headline Mistakes

We’ve all been there: An email appears in our inbox and we skim the title quickly. If it doesn’t seem appealing, we (almost always)...

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Association Management

How to Stay Focused at Work During the Busy Holiday Season

Thanksgiving is next week. NEXT WEEK. Can you believe it? This year has flown by.

That said, you know as well as we do that the...

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Association Management

MemberClicks President & CEO Mark Sedgley Answers YOUR Questions

Last week we made a pretty big announcement. MemberClicks is joining forces with WebLink, and we couldn’t be more excited! By coming...

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Association Management

How to Take Your Association’s Print Publication Up a Notch: 4 Tips

You’ve likely heard a time or two that print is dead, but we’re here to argue that it’s not. Print can actually be very effective and...

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Association Leadership

How to Create an Effective Meeting Agenda

Meetings. We all have them, but most people hate them. Why? Well the biggest complaint is that they’re a waste of time. What could be...

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Association Management

3 Ways to Use Social Media to Grow Your Organization’s Membership

There are thousands upon thousands of associations out there, but one thing all associations have in common: They all want to grow!

Now...

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Association Views

MemberClicks Acquires WebLink, an Association Management Software Company

We announced some very exciting news yesterday! As you may have heard, MemberClicks acquired WebLink, an association management software...

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Association Management

4 Key Questions to Ask for Your Member Spotlight Program

Let’s face it: People love to talk about themselves. It’s part of what makes us human! By sharing personal information about ourselves,...

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Association Management

Why Do You REALLY Need an Association Management System?

Association management system, or AMS for short. You’ve likely heard the term, and you may even know what it means. (For those who...

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Association Management

5 Ways to Entice Young Professionals to Volunteer

Recruiting volunteers is a struggle in itself, but recruiting young volunteers presents a whole new set of challenges. They’re new to...

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Association Management

[Guest Post] Lapel Pins: The Next Generation

The following blog post was written by Lowell Aplebaum, CAE, strategic facilitator and leadership developer. It originally appeared on ...

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Association Management

Should Your Association Create a “Villain” to Appeal to Potential Members?

While attending Hubspot’s Inbound17 Marketing Conference, I listened in on Katie Martell’s session Find an Enemy: How the Right Foe Can...

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Association Management

4 Tactics to Heighten Membership Renewals

Brace yourself...membership renewal season is coming.

Is your association ready? Do you have a process (and strategy) in place to ensure...

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Association Management

5 New Member Onboarding Mistakes to Avoid

When a new member joins your organization, you probably want to jump for joy. All that marketing you’ve been doing is finally paying...

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Association Management

The Horrors of Association Management (And How to Rise Above)

Halloween is right around the corner, and as you know, things can get a little spooky. Haunted houses, scary costumes, suspenseful...

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Association Management

3 Ways to Nail Working Remotely

In light of the recent succession of natural disasters, we decided to discuss some classic methods that can help you work remotely while...

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Association Management

5 Little Ways to Delight Your Members in Q4

Can you believe we’re in the final stretch of 2017? We can’t. This year has FLOWN by!

That said, why not end the year with a bang? We’re...

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Association Management

Are You Ready to Onboard Your New Volunteer Leaders?

At the risk of inducing year-end stress, we ask you this: Are you and your board considering candidates to fill committee leadership...

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Association Management

Preparing for Seasonal Member Engagement: 3 Tips

The holidays are quickly approaching, and while that’s exciting for many, it can also be a little overwhelming. The holiday season is a...

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Association Leadership

Association Basics: What to Include on Your Business Card

No matter your industry, having a refined business card will allow you to stand apart from the crowd. Unfortunately, some professionals...

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Association Management

How to Create a Member Referral Program

Growing your organization is no easy feat. You probably do some email marketing, event marketing (to attract potential prospects), and...

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Association Management

Helping Your Members Justify Conference Attendance

You likely put a lot of work into your conference marketing - explaining the benefits to get your members to attend. But what if the...

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Association Leadership

6 Team Building Activities Your Team Won’t Hate

Team building. When people hear that phrase, they often roll their eyes. It’s like “forced family fun” - but in the workplace. Eek.

That...

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Association Management

Do’s and Don’ts for Writing Your First Call for Proposal

A Call for Proposal (or sometimes described as a Request for Proposal) is an open invitation from conference organizers asking for...

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Association Management

5 Things You Should Aim to “Get” at Your Next Meeting or Trade Show

Your annual meeting or trade show is a BIG opportunity for your association. Not only is it a primary way to raise revenue, but it’s a...

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Association Management

Re-Aligning Your Goals for a Strong Q4

Fall is officially in full swing! Hard to believe, right? That means we only have a few months left in 2017 - a few months left to...

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Association Management

4 Ways to Surprise and Delight Your Donors

Donors are a BIG part of nonprofit success - we don’t have to tell you that. But what can be a challenge is not only getting donors, but

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Association Management

Our 3 Step Method to Have Members Take Ownership in Your Association

It’s one thing to have your members be involved in your association and quite another to have them take on a real sense of ownership. If...

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Association Management

[Infographic] How to Engage Different Generations at Your Association

Did you know there are now FOUR generations functioning within the workforce? That’s four generations of members you’ll soon (if not...

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Association Management

Achieving Results with the “One Thing a Day” Approach

As an association professional, what exactly are you (and your staff) trying to achieve? Increased membership? A larger pool of...

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Association Management

Your Email Marketing Checklist: What to Review Before You Hit Send

Email blunders happen to everyone. And when they do, well, they’re certainly not fun. Maybe your personalization was wrong. Or the...

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Association Management

4 Categories to Include in Your Association's Code to Ethics

While having a code of ethics may feel like a mandatory standard for associations, you’ll find many associations still lack a clear...

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Association Management

3 Ways to Strategically Use Your Association's Database

Your database may give you a headache from time to time, but there’s SO much valuable information there. Are you using it to your...

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Association Management

Is Your Website Appealing to Young Professionals?

As more and more Baby Boomers start to retire, engaging the next generation - Millennials and Gen Z-ers - becomes more and more...

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Association Management

Checklist for a Successful Strategic Planning Event

It’s a magical time of year, folks. You’ve survived the summer conferences. Fall events are near (golf outing, anyone?). Membership...

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Association Management

How to Build an Informative Calendar for Your Association’s Members

Let’s be honest: We can all let our schedules get away from us. Whether it’s personal or professional, having a handle on your calendar...

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Association Management

How to Engage Your Event Attendees

You spend a lot of time - and money - planning your association’s events. So naturally, you want them to be successful and for your...

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Association Management

How to Handle Negative Event Feedback: 4 Tips

We talk a lot about the importance of surveying your association’s membership, particularly following events. But let’s say you do...

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Association Management

4 Words That Matter When “Selling” Your Association

When marketing your association, are there any words you find yourself using over and over? What terms resonate with people? What...

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Association Management

6 W’s: Revamping Your Association's “About Us” Page

Often overlooked, your About Us page is the one spot on your website that should be all about the history of your association! This...

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Association Management

Minimizing Lapsed Members: 5 Tactics to Try

Member lapses are normal, and to an extent, inevitable. But many of them CAN be prevented - with the right strategy in place.

Need help...

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Association Management

Membership Marketing: How Does Your Association Stack Up?

It’s that time of the year again! Marketing General Incorporated (MGI) just released what we believe to be one of the most valuable...

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Association Management

Why Delegating = Success in Your Association

If you’re regularly feeling overwhelmed by your day-to-day duties, it may be time to check in with yourself and ask “What can I delegate...

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Association Management

From #ASAE17: 4 Barriers to People Attending a Conference

Year over year, is your conference attendance down? For many associations, the answer is yes. But what’s interesting is this: At ASAE’s...

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Association Management

3 Ways to Capture the Attention of Volunteers

Whether you’ve found them or not, your association’s membership is filled with potential volunteers. The trick is just getting them to...

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Association Management

Member Recognition: Why, When, and How

Do you recognize members at your association? Do you do it on a pretty regular basis?

Let me ask you this: Do you have a process in...

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Association Leadership

From #ASAE17: Why You Should Hire the Overqualified Candidate

Earlier this month I was thankful to attend my first ASAE Annual Meeting & Expo in Toronto, Canada. As a first timer, I was blown away...

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Association Management

Micro-Innovation: A Must-Try Strategy at Your Small-Staff Association

Raise your hand if you want to be an innovative association.

Now raise your hand if you ARE an innovative association.

Do those two...

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Association Management

How to Revamp Your Association’s Website in 20 Minutes or Less

A 20-minute website makeover, say what?!

You probably think we’re kidding, but we assure you, we’re not! Sure, you can’t do an ENTIRE...

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Association Management

From #ASAE17: Creating a Win-Back Campaign for Lapsed Members

Regardless of how hard you try, every year, there are always going to be some members that lapse. And as frustrating as that can be, the...

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Association Management

The Anatomy of a Genuine Thank-You Note

No matter what your industry is, we cannot stress the importance of nailing a thoughtful thank-you note. In the association world, this...

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Association Management

Training Your Staff to Better Sell Your Association’s Member Benefits

You’ve heard it before: “We’re all in sales now.” And to an extent, that’s true - especially for associations. There are a lot of things...

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Association Management

[Guest Post] 5 Easy Ways to Improve Your SEO Now

You hear about the importance of SEO - search engine optimization - all the time. But are you actually taking the necessary steps to...

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Association Leadership

Live from Toronto! Updates from #ASAE17

ASAE’s Annual Meeting & Exposition is officially in full swing, and even though it’s only day #2, we’re already having a blast - and...

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Association Leadership

How to Ask the Best Networking Questions for #ASAE17

While attendees are going to have a lot of varying reasons for going to the ASAE Annual Meeting, one thing’s for certain: we are all...

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Association Management

6 “Picture-Worthy” Props to Consider at Your Next Event

When you host a meeting or event, you want people to engage with you, right? Especially online. You’re likely posting on social media,...

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Association Management

It’s a Party! 3 Can’t-Miss Events at ASAE Annual

ASAE’s Annual Meeting & Exposition is in four short days! Can you believe it?! As you’re finalizing your schedule, be sure to include...

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Association Management

Upping Your Event Sponsorship Game: 4 Ideas to Try

Does your association struggle to acquire event sponsors? What about sponsor retention? Once you acquire sponsors, do you then struggle...

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Association Management

From the Trade Show Floor to the Contract Table: 5 Signs You’re Dealing with a Gold Star Vendor

So, you’ve found yourself in trade show season, with the big show, #ASAE17 in Toronto, right around the corner. One of the reasons to...

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Association Management

From #OSAE17: 3 Marketing Trends for Association Professionals to Watch

Last week, I had the opportunity to attend the Ohio Society of Association Executives’ Annual Conference in Cincinnati. The sessions...

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Association Management

The Small-Staff Guide to ASAE Annual (2017 Edition)

Are you a small-staff association professional attending ASAE’s Annual Meeting & Exposition in August? If so, this post is for you!

Not...

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Association Management

3 Scenarios Highlighting How to Be a Leader AND a Manager in Your Association

When it comes to describing your leadership style, it’s easy to demonize “managing” and put the idea of “leading” up on a pedestal....

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Association Management

How to Use Aristotle’s Modes of Persuasion to Boost Membership

If you’ve ever taken a college philosophy class, you’ve probably heard of Aristotle and his modes of persuasion. He believed that there...

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Association Management

Creating Membership Tiers at Your Small-Staff Association

If recruitment is an issue at your association, it might be time to reconsider (or revamp) your membership model. You probably have a...

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Association Management

Lessons from the Veterans: What to Expect at ASAE Annual

ASAE’s Annual Meeting & Exposition is quickly approaching! Not sure what to expect? We asked our veteran attendees and here’s what they...

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Association Management

How to Deal with a Difficult Board Member: 4 Tips

Every once in awhile, a difficult board member comes along. And that can make your job HARD (and not to mention, incredibly...

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Association Management

The Top Questions To Ask To Get A Good Member Testimonial

Getting the trust of a potential member is one of the biggest challenges when it comes to building your member base. So, what’s the best...

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Association Management

Should You Pursue That New Social Media Platform?

The thing about social media is there are new platforms popping up every. single. day. And what works well for some associations, may...

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Association Leadership

Navigating #ASAE17 as a Newbie: 4 Tips

So you’re attending ASAE’s Annual Meeting & Exposition for the first time, huh? Well yay! That’s SO exciting. Get ready to learn and...

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Association Management

Segmenting Your Membership by Generation (And Why That Matters)

Do you currently segment your association’s membership for marketing campaigns? Do you send out varying email messages based on member...

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Association Management

5 Unique Networking Events To Try Out For Your Next Conference

During the summer meeting season, we see all the same social outings listed on everyone’s agenda: hosting a round of golf, running a 5k,...

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Association Management

AMS Shopping: The Right Time to Buy

If an association management system (AMS) is on your radar (or even just in the back of your head for now), the next big question then...

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Association Management

Touring Toronto: A City Guide for #ASAE17 Attendees

ASAE’s 2017 Annual Meeting & Exposition is OFFICIALLY one month away! Can you believe it?! It seems like just a few months ago we were...

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Association Management

The Wrong Time to Email Your Association’s Members

You probably read a lot about email best practices - when to email your members; what day, time, etc.

And while all of that is...

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Association Management

4 Essential Traits You Need From Your Association’s Board Members

Often you’ll find articles that highlight the legal duties of your association’s board members, but what about the basic qualities that...

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Association Management

Creating a Non-Dues Revenue Strategy: 3 Questions to Ask Yourself

Non-dues revenue is something ALL associations try to produce. But how they go about producing that non-dues revenue, well, it varies....

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Association Management

How to Get Your Online Social Community Up and Running: 4 Tips

Many association professionals run into the same problem: They have an online social community, but it’s a borderline ghost town. No...

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Association Management

One Size Doesn’t Fit All: 5 Reasons Why Your Members Join Associations

We talk about your association’s “why” a lot here at MemberClicks. By understanding your association’s intentions, it allows for you to...

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Association Management

Engaging Your Members Upon Login: 5 Must-Haves for the Member Landing Page

Getting your members to login can be challenging, but once they do, are you doing everything in your power to keep them there - happy...

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Association Management

8 Lessons from the “Dark Side”: Moving from Association Exec to Vendor

Five months ago, I transitioned from a 10-year career as an association exec to being a product manager with MemberClicks (ahem, that’s...

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Association Management

New Report: Gauging the Success of Your Association’s Emails

You probably send a lot of emails at your association. But do you ever wonder if those emails are actually effective? Maybe you’re...

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Association Management

The Perks and Pitfalls of Using Snapchat for Your Association

With so many social applications at your fingertips, how do you decide which platform to reach your audience? Today we are making the...

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Association Management

Could “Passion Points” Be the Secret to Online Member Engagement?

We’ll be the first to admit, engaging with people online is tough - and that applies to your members as well. You know they’re...

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Association Management

6 Social Media Tips for Association Professionals

By now, you probably know the importance of having social media accounts - to engage prospects/members, to give your association...

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Association Management

CAE FAQs: What You Need to Know

If you’ve been in the association industry for a while, you’ve likely heard about the Certified Association Executive (CAE) program. You...

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Association Management

5 Unique Member Types Your Association Should Consider

We all know about the standard memberships in the industry: Individual, Student, Corporate, Retired, etc. But what about those member...

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Association Management

4 Things Your Members Expect from Your Association

People join associations for a number of reasons - professional development, networking opportunities, certifications and ongoing...

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Association Management

Understanding PCI Compliance at Your Small-Staff Association

You’ve probably heard the term “PCI compliance.” You may even be PCI compliant. But what does that really mean? Does your association...

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Association Management

Engaging Your Members Through Routine

Engaging with your members is tough - for a lot of reasons. But perhaps one of the biggest is the simple fact that members aren’t used...

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Association Management

Defining Your Association's Mission, Vision and Values

In the association space, it often seems like the words “mission statement,” “vision statement,” and “values statement” are thrown...

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Association Management

Segmenting Your Association’s Membership: 3 Tactics to Try

We now live in a hyper-personalized world. The ads we see online are often pulled from websites we’ve visited before. The emails we...

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Association Management

Public Relations on a Budget: 3 Tips for Association Pros

Public relations (or PR for short) is all about getting our company or organization’s name out there - in a favorable way. It’s about...

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Association Management

Building Member Ambassadors at Your Small-Staff Association

You’ve probably read here and there about the importance of having member ambassadors. These people advocate on behalf of your...

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Association Management

7 Learning Styles to Incorporate at Your Next Conference

We all know that running a conference takes a lot of time, money, and energy. But running your conference so that you’ll get maximum...

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Association Management

3 Crucial Moments to Survey Your Association’s Membership

How often does your association ask members for feedback? Once a year? Twice a year? Never? It could be one of those things where you ...

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Association Management

[Guest Blog] Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion

The following blog post was written by Sherry Marts, Ph.D., President and CEO of S*Marts Consulting, and Elizabeth Weaver Engel, M.A.,...

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Association Management

3 Tips to Transform New Graduates into Association Members

It’s that time of the year where newly-minted millennials are ready to hit the workforce. Have you started thinking about engagement...

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Association Management

7 Elements Your Member Landing Page NEEDS

When a member logs into your website, what do they see? Do you know off the top of your head?

While this page may not seem like a big...

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Association Management

A Practical Content Strategy for Small-Staff Associations

You probably understand the importance of content creation - it’s value for your members, a way to engage your members, a way to...

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Association Management

The Great Generational Shift: Is Your Association Ready?

You’ve been hearing about rising generations for a while. First it was Millennials, now - Generation Z.

But generational shifts have...

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Association Management

Micro-Volunteering: Popular Questions (And Answers!)

Micro-volunteering has been a pretty popular topic for the past few years, but that’s not to say it’s entirely understood. A lot of...

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Association Management

Membership Retention: 4 Tactics to Try

If you were to ask an association professional, “What keeps you up at night,” membership retention would probably be somewhere on that...

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Association Management

Social Media and Your Association: 3 Trends to Watch Closely

A few weeks ago, we had the opportunity to attend the American Society of Association Executives’ Marketing, Membership & Communications...

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Association Management

Guest Post: First 100 Days of Membership

We all know the importance of those first few months when a new member joins. That’s when engagement - and retention, essentially -...

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Association Leadership

Competing for Your Members’ Time: 3 Ways to Attract and Engage

One of the most valuable things we, as individuals, own is our time. Once we spend it, we can’t get it back. And we know that, which is...

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Association Management

Member Engagement: When It’s Not You, It’s Them

We often talk about best practices for onboarding new members - sending them warm welcome messages, inviting them to meetings and...

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Association Management

Social Media Takeovers: Why They Could Work for Your Association

Have you ever seen a takeover on social media? Usually, this is when a student, employee, or key constituent takes over a company or...

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Association Management

From ASAE’s #MMCCon: 9 Email Subject Line Tricks to Try

Writing emails can sometimes be difficult, but what’s even more difficult - writing email subject lines! They may be short, but they’re...

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Association Management

A Plan to Grow Your Association’s Membership: Company Targeting

Let me ask you this: Does your association have a specific plan in place to grow your association’s membership? Maybe you’re doing a lot...

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Association Management

The Problems with Association Email Marketing (And How to Overcome Them)

Email marketing. Such a tricky business. You’re trying to communicate with your members and key constituents, and you assume they want...

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Association Management

5 Ways to Beat Association Burnout

If you’re an association professional, you probably…

  • Work practically 24/7
  • Wear many, MANY hats
  • Struggle to get things done - and get...
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Association Management

How to Keep the Momentum Going AFTER Your Meeting or Event: 4 Tips

You spend SO much time planning your meetings and events - especially the big ones. So isn’t it a shame when after months and months of...

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Association Management

From OSAE: Refreshing Your Exhibit Hall

Trade shows are a huge opportunity for associations and exhibitors alike, but often, they're also a bit of a challenge. How do you make...

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Association Management

Building Strategic Member Touchpoints: 3 Tips for Association Pros

Every time you engage with your members or your members engage with you - that’s a touchpoint. Now touchpoints are crucial because they...

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Association Leadership

How to Make the Most of ASAE’s 2017 Marketing, Membership & Communications Conference

‘Tis the season for conferences, and next week is one of our favorites - The American Society of Association Executives’ (ASAE) 2017...

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Association Management

Are Mailed-Out New Member Welcome Packets ‘Outdated?’

One of the most common ways to engage and onboard your new members is by sending a new member welcome packet - usually by mail. But with...

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Association Management

Boosting Webinar Attendance and Participation: 4 Tips for Association Pros

Is your association conducting educational webinars? If not, we highly recommend doing so, as they’re great for boosting member...

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Association Management

11 Ways to Provide Your Members with a VIP Conference Experience

Events are likely one of your association’s biggest revenue drivers. But are you maximizing the amount of revenue your event could bring...

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Association Management

How to Create a Formal Membership Retention Plan

You know the importance of membership retention, but do you have a formal membership retention plan? Do you have tactical steps in place...

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Association Management

Strategic Planning in an Hour or Less? Yes, It IS Possible!

Strategic planning is crucial to your organization's success. It’s a roadmap for how you’re going to get where you want to go.

Now,...

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Association Management

From CalSAE’s #ELEVATE17: Retention Tactics That Work

Regardless of what role you have at your organization (Executive Director, Membership Coordinator, Director of Education and Events,...

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Association Management

Are Your Vendors Engaged? Would You Like Them to Be?

Rumor has it, in some association circles, trade show attendance is struggling. This could spell trouble for how vendor members find...

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Association Management

Helping Your Members Network: 3 Tips for Association Pros

Networking is likely one of your association’s member benefits - and it’s a big one. People join professional organizations because they...

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Association Management

4 Things Your New Members Need from Your Association

In a way, new members are some of your best members. They’re excited about joining your association and eager to get involved.

That...

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Association Management

2 Types of Renewal Emails You NEED to Be Sending

Renewals are SUCH a big part of managing your association. Recruitment is tough enough, so once you have those members, you want to make...

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Association Management

What to DO with Your Member Data: 2 Tips for Association Pros

As an association professional, you have all sorts of data at your fingertips (whether or not that data is organized and structured)....

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Association Management

Should You Seek Out Interns at Your Small-Staff Association?

We’re officially in the spring season, and that means within the next month or so, college students will be finishing up their finals...

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Association Management

Association Spring Cleaning: 3 Areas Worth a Little Focus

Spring is officially here! The birds are starting to chirp, the flowers are starting to bloom, the pollen is well on its way, and...

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Association Management

How to Use Facebook Live at Your Association

It’s no secret that video is hot right now. Scroll through your Facebook news feed, and we bet a big portion of the posts you see are...

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Association Management

The Small-Staff Guide to Association Marketing

As as association professional, you understand the importance of marketing. But actually doing it, well, that’s a different story.

If...

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Association Management

How to Justify an AMS to Your Board: 3 Key Talking Points

Let’s say you’re using a membership spreadsheet to manage your association - and you KNOW that’s not working. You know you need a...

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Association Management

Making Online Member Application Forms Easy: 5 Tips for Association Pros

If a prospect comes to your website and WANTS to join your association, you should make that process as easy as possible - for obvious...

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Association Management

25 (Cost-Effective) Ways to Thank Your Volunteers

As an association professional, you understand the importance of volunteers. They’re the ones that help your association function. They...

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Association Management

5 Elements Your Association Homepage NEEDS

We talk about membership websites a lot - how to make them engaging, how to attract people to them, how to get those same people to...

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Association Management

4 Ways to Make Your Members Look Good

There are probably a number of reasons people join your association - for professional development, to network with other...

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Association Management

Making Big Events Feel Small Again: 3 Tips for Association Pros

If your annual meeting or event keeps growing, first of all, that’s AMAZING news! You put so much time and energy into planning that...

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Association Management

Association Professionals: Are Your Educational Sessions “Diverse” Enough?

Education is likely one of your association’s biggest offerings. And it’s likely at the heart of your annual meeting or conference....

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Association Management

American Associations Day 2017

It’s no secret that we love associations, which is why we’re THRILLED there’s a day (two, in fact!) to celebrate them. That’s right,...

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Association Management

From #Ideas17: How to Simplify Your Association’s Messaging

Messaging is something that all companies and organizations have to do, but something that only a small percentage do well. Many...

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Association Management

Overcoming the Challenges Associated with “Small Staff” Innovation

If you’re a small-staff association professional, you probably understand the challenges associated with innovation. There’s the issue...

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Association Management

6 Online Engagement Hacks for Association Professionals

Member engagement is top-of-mind for most association professionals. But when it comes to actually making that happen, well, roadblocks...

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Association Management

How to Plan a Virtual Conference at Your Association: 5 Steps

We recently wrote a blog post about the benefits of hosting a virtual conference at your association. But let’s say you do decide to...

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Association Management

Does Your Association REALLY Need an Online Social Community?

The topic of online social communities typically spurs a lot of discussion. First, people often wonder how they’re different than...

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Association Management

Event Mishaps: Lessons from the Oscars’ Best Picture Mistake

Whether or not you watched the Oscars last week, you probably heard about the big (and pretty uncomfortable) Best Picture mistake. To...

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Association Management

6 Ways to Supercharge Your Association’s Newsletter

So you have a newsletter and it’s filled with some pretty valuable information, but people aren’t really opening it or engaging with it...

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Association Management

4 Things Your Members WANT to Hear

You probably spend a lot of time crafting and sending out messages to your organization’s membership. But are those messages even being...

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Association Management

5 Podcasts for Association Pros

You may not be producing a podcast for your association, but you should definitely be listening to some - both for yourself and on...

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Association Management

How to Find Sponsors for Your Association’s Event

We all know the importance of event sponsors - they’re the ones who make our events possible, plain and simple.

But finding event...

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Association Management

The One Thing Your Association Needs to Multiply Member Engagement

You have a website, post semi-regularly on social media, host various meetings and events, but you still feel like member engagement is...

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Association Management

Engaging Your Association’s Introverts: 3 Tips

You’ve probably heard and read a lot about introverts. You might even BE an introvert. But are you taking enough action to engage your...

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Association Management

How to Clean Your Association’s Database: 5 Tips

Database management is TOUGH, especially if you’re doing it all manually. Over time, you’re bound to find typos, duplicates, outdated...

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Association Management

3 Things That Scare Your Members (And How Your Association Can Help)

We all have fears and insecurities, but we don’t like to have fears and insecurities. They make us uncomfortable, and worse, vulnerable...

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Association Management

Should Your Association Be Active on Instagram?

Instagram has been out for a while now - since 2010 actually. And in that time, it’s grown tremendously. As of December of 2016, the...

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Association Management

The Benefits of Hosting a Virtual Conference at Your Association

It’s no secret that in this day and age, everything’s going digital. Meetings, events, methods of communication - you name it, it’s all...

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Association Management

Association Professionals: 5 Things to Truly Love This Valentine’s Day

Love it or hate it, Valentine’s Day is officially here! To celebrate (in addition to the mounds and mounds of chocolate we’ll eat), we...

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Association Management

3 Questions to Ask Yourself When Looking for Volunteers

If membership recruitment is tough (which it is), volunteer recruitment is 10x tougher. You’re asking people to give their time - a...

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Association Management

The 4 Biggest Time-Sucks for Association Professionals (And How to Avoid Them)

Raise your hand if this has ever happened to you: You go into work, have 10 items on your to-do list, five hours go by, and you’ve only...

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Association Management

The Evolution of Workplace Communication (And What It Means for Your Association)

The times they are a changin’ - particularly in terms of technology. And as you know, technology advancements (in some way, shape, or...

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Association Management

6 Questions to Ask Your Members BEFORE Planning an Event

We all know the importance of asking for feedback - and most of us are pretty good at actually doing so. But what about asking for...

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Association Management

2017 Technology Trends (And How Your Association Can Adapt)

When it comes to technology, I think we can all agree that the only constant is change. Once we get comfortable with one...

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Association Management

From GSAE: Understanding Change at Your Association

We talk about, hear about, and experience change all the time. But it wasn’t until the other day that I really started to think about...

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Event Planning

7 Event Planning Details That Associations Often Overlook

The devil is in the details. We’ve all heard it, and most of us have lived it. But what details, in regards to event planning, tend to...

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Association Management

The Rise of the Solopreneur (And How Your Association Can Help)

You may have heard (or noticed) that more and more people are working independently. In fact, according to a recent survey from the...

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Association Management

3 Ways to Engage Your Members Via Email

Email. So great in theory, but sometimes, so difficult in execution. You HAVE all of your members’ email addresses, so why is it so...

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Association Management

Boosting Efficiency at Your Small-Staff Association: 3 Tips

If you work at a small-staff association, you understand how difficult it can be to get even the smallest tasks completed. Nothing’s...

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Association Leadership

Your 2017 Conference Survival Guide

Ready or not, conference season is just about here! But don’t panic. No matter how big the conference you’re attending is, we’ve got a...

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Association Management

Two Types of Members You Should Pay Extra Close Attention To

Don’t get us wrong, you should pay attention to ALL of your members. They’re all valuable and all have something to contribute to your...

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Association Management

How to Customize Your Member Experience (With Limited Time and Money)

Wouldn’t it be awesome if you could customize everything little thing you did for your members? We’re talking content, meetings, events...

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Association Management

4 Ways to Spruce Up Your LinkedIn Profile for the New Year

LinkedIn is one of those platforms you know you need to have, but you don’t necessarily check (or enjoy checking) as much as your other...

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Association Management

3 Challenges Association Professionals Will Face in 2017

With a new year comes new challenges. Now we don’t mean that to scare you - we just say that to prepare you. And really, as long as...

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Association Management

4 Ways to Embrace (And Celebrate) Diversity at Your Association

Associations may target or cater to specific groups - for example, public educators - but within those groups, there are several...

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Association Management

What Hollywood’s Award Season Can Teach Us About Association Event Planning

Award season is officially here. It started off with the Golden Globes last week, and soon will be the SAG Awards, the People’s Choice...

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Association Management

The Return of Print Marketing (And Why It Matters for Your Association)

Exciting news, association pros! Print marketing ISN’T dead! I was tuned into Kiki L'Italien’s Association Chat the other day with...

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Association Management

9 Little Ways to Propel Your Association Forward in 2017

The beginning of the year is when you hear a lot about goals and resolutions. And those are exciting! They provide your association with...

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Association Management

Branding on a Budget: 3 Tips for Association Pros

Branding is important - we don’t have to tell you that. But branding can also be expensive, and that’s where the problem often lies.

...

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Association Management

Should You Consider an Association Management Company (AMC) in 2017?

If you’ve been in the association space for a while (or perhaps even just a short time), you’ve probably heard the term ‘AMC’ thrown...

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Association Management

How to Take Your Association’s Public Relations Up a Notch: 3 Tips

Public relations (PR, for short) is an important part of any business, whether it be for profit or non-profit. After all, PR is how...

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Association Management

7 Membership Management Reminders for 2017

2017 is officially here, and that means new goals and resolutions for your association. But before you dive too heavily into those, take...

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Association Management

Twitter Launches Live-Video Feature (And It Could Be a Game-Changer)

Social media platforms are constantly rolling out new features - that’s no surprise. But Twitter’s latest update could be a real...

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Association Management

MemberClicks’ Year in Review: Highlights from 2016

We can’t believe another year is almost gone. Is it just us or did 2016 FLY by? Either way, it was a remarkable year, and one we’d like...

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Association Management

Our Most-Read Association Management Blog Posts of 2016

The good news: When it comes to association management, there’s a lot of great content out there.

The bad news: When it comes to...

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Association Management

4 Quick Tips for Online Membership Recruitment

By now, we all know how powerful the Internet can be. We’ve seen posts and videos go viral, and people and organizations directly...

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Association Management

4 Ways Your Association Can Think Outside the Box

Nowadays, there are a lot of things competing for your members’ time - other organizations, events, content, etc. So how can you remain...

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Association Management

Make 2017 Different for Your Association

The new year has always been a symbol of change. How many times have you heard the phrase “This is the year I’m going to…”? Better yet,...

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Association Management

Top Downloaded Membership Management Content of 2016

If you follow our blog regularly, you probably know that we touch on a variety of topics - everything from remembering names at...

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Association Management

8 Beginner Blogger Mistakes to Avoid

It’s no secret we’re big advocates of blogging. Fresh, educational content written in mostly light-hearted tones - what’s not to love?!

...

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Association Management

Redefining Your Engaged Members

We talk a lot about member engagement: How to boost it, how to appeal to different people/generations, how to take advantage of seasonal...

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Association Management

Creating a Strong Culture at Your Organization: 4 Steps

Office culture is an interesting concept. It’s something that ALL organizations have, but something that only a percentage of...

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Association Management

The Problems with Association Creativity (And How to Fix Them)

We all know the importance of creativity. It’s how we connect with other people and solve certain problems. But in the association...

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Association Management

5 Habits of Highly Effective Association Leaders

Some people say great leaders are born. Others say great leaders are made. Either way you spin it, though, there’s always room for...

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Association Management

Holiday Gift Guide 2016 (Association Edition)

It seems like December just started, and yet Christmas is only two weeks away! Where did the month (and year) go?!

Now we hate to bring...

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Association Management

Best Practices for Onboarding New Staff

It’s no secret that the employee turnover rate in the association space and nonprofit industry is quite high. And though there are a...

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Association Management

Getting Started with Video at Your Association

I went to Hubspot’s annual marketing and sales conference a few weeks ago (better known as INBOUND), and the one theme I heard over and...

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Association Management

3 Tips for Generating Seasonal Member Engagement

The good news: Holiday season is officially in full swing! The bad news: That can sometimes result in your members going somewhat to...

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Association Management

5 Signs It Might Be Time to Invest in an AMS

So you know you’re abnormally busy, and you know there’s technology out there designed to help you, but you keep putting off the idea of...

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Association Management

Gearing Up for 2017 at Your Association

We’re essentially a month away from 2017 - can you believe it?! We sure can’t! Where did 2016 even go?

As the year is winding down, it’s...

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Association Management

4 Generational Myths Every Association Professional Should Stop Believing

The “generation gap” is a buzzword you’ve likely heard and read a lot about. You know there are four generations functioning within the...

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Association Management

Preparing for Dues Renewal Season: 3 Reminders

For many associations, dues renewal season is right around the corner. And with that often comes stress, concern, panic, and a plethora...

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Association Management

5 Things to Be Thankful For (Association Edition)

Can you believe Thanksgiving is TOMORROW?! We sure can’t, but we’re excited nonetheless. To help you get in the spirit, here are five...

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Association Management

The Small-Staff Guide to New Member Onboarding

If we had to guess, we’d say you probably put a LOT of time and energy into recruiting new members - and that’s completely...

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Association Management

Preparing to Be Out of the Office: A Checklist for Association Pros

We’re officially in the holiday season, and with that comes vacation days, half days, and early office closings. Do you know how to...

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Association Management

4 Tips for Soothing Member Burnout

We’re nearing the end of the year, and your members (and staff) may be starting to feel a little burned out. That’s natural. But don’t...

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Association Management

Understanding Generation X: A Guide for Associations

You hear a lot about Baby Boomers, Millennials, and as of late, Generation Z. But there’s one generation missing in there: Generation X.

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Association Leadership

11 Essential Twitter Accounts for Association Pros

We talk a lot about the importance of having a Twitter account, but once you have one, who should you follow? Fortunately for...

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Association Management

What is Your Volunteer Culture?

Today’s post is brought to you by Jamie Notter, Founding Partner at WorkXO. He’s an accomplished speaker, author, and consultant, with...

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Association Management

6 Questions to Ask Your Potential AMS Provider

When it comes to shopping for an association management system, the questions people ask are often pretty routine: How much does it...

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Association Management

How to Share Your Association’s Members: 3 Tips

With more than 66,000 trade and professional associations in the United States alone, there’s bound to be some overlap when it comes to...

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Association Management

Is Your Association Difficult to Join?

If you’re like most associations, membership recruitment is a top priority for you. You need to recruit more members to help your...

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Association Management

How to Explain a Software Change to Your Members: 3 Tips

Are you about to transition from one association management system (AMS) to another? Or better yet, upgrade from a membership...

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Association Management

Overcoming Challenges to Membership Growth: 3 Tips

Raise your hand if membership growth is an ongoing challenge at your association. If so, you’re not alone. Membership recruitment and...

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Association Management

4 Holiday Networking Ideas for Your Small-Staff Association

According to Marketing General Incorporated’s 2016 Membership Marketing Benchmarking Report, the most common reason association...

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Association Management

How to Stay Organized and Efficient as an Association Professional: 4 Tips

Do you ever walk into work, sit down, and immediately feel overwhelmed with all the work you have to do? Your brain is buzzing with a...

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Association Management

The Art of Servant Marketing: 3 Tips for Association Pros

I came across an interesting term the other day, one that’s rarely mentioned in the association space: servant marketing.

What is that?...

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Association Management

The Member 180: What to Do When a Member Goes from Engaged to Disengaged

Imagine this: You have a member who regularly engages with your association. They come to meetings, events, “like” your posts on social...

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Association Management

Facebook’s Workplace: A New Way to Connect?

Raise your hand if you use Facebook at work? (Yes, to check out cat videos, funny memes, what your friends and family are up to, etc.)...

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Association Management

MC Talks, Halloween Edition: 3 Horror Stories for Association Pros

Halloween is right around the corner, and with that comes scary movies, haunted houses, spooky costumes, and other creepy traditions.

...

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Association Management

Association Professionals: Don’t Forget Your Baby Boomer Members!

Everywhere you look, it seems like there’s a new article explaining how to engage Millennial members. And now, articles are starting to...

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Association Management

Your Association and Crowdsourcing: A Perfect Match?

The concept of crowdsourcing has always fascinated me - and I don’t just mean in terms of money. See, I like taking pictures (of places,...

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Association Management

3 Reasons Your Membership Spreadsheet Just Isn’t Cutting It Anymore

Do you ever feel like you’re in a bad episode of “Man vs. Membership Spreadsheet?” And worse, you’re losing? It’s not a fun position to...

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Association Management

From #FSAE2016: 9 Steps to Elevate Your Customer Experience

A couple weeks ago, I had the opportunity to attend the Florida Society of Association Executives’ (FSAE) 2016 Education Expo. The...

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Association Management

Re-Establishing a Collapsed Committee: 4 Steps

Committees are a great way to delegate tasks at your association. Unfortunately, committees sometimes fail - people become disengaged,...

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Association Management

The Most Meaningful Change You Can Make to Your Association’s Website

Web design is an ongoing process. Even after you do a major overhaul, at some point, it will need to be tweaked again. That’s just the...

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Association Management

4 Networking “No-Nos” for Association Pros

Ah yes, networking. Something we all do, but something not everyone necessarily enjoys.

The good news, though? You don’t have to like...

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Association Management

3 Lessons Association Professionals Can Learn from NBC’s The Voice

I’m not a huge fan of talent shows, but I do like NBC’s The Voice. It’s so different than all the other singing/dancing shows out there...

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Association Management

From FSAE’s Education Expo: Inbound Marketing for Associations

Yesterday, I had the opportunity to attend the Florida Society of Association Executives’ (FSAE) 2016 Education Expo, and even more...

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Association Management

How to Engage Different Generations at Your Association

You might have heard that there are now four generations functioning within the workforce. Well, that means that there are now four (or...

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Association Management

Engaging Your Members with Visuals: 5 Tactics

We talk about engagement a lot - but that’s because it’s a CRUCIAL part of association management. The more engaged your members are,...

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Association Management

Twitter’s New Character Count (And What It Means for Your Association)

Good news association professionals/social media lovers: Twitter has FINALLY loosened its 140-character limit!

Just a few weeks ago, the...

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Association Management

From GSAE: 3 Major Trends Impacting Associations

Last week, I had the opportunity to attend the Georgia Society of Association Executives’ (GSAE) monthly luncheon, where John Graham,...

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Association Management

3 Ways to Hold Your Volunteers Accountable

Volunteers are great - and a HUGE part of your association’s success.

...as long as they follow through. The question here then is HOW...

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Association Management

Why “Being Nosey” Can Actually Be a Good Thing at Your Association

Being nosey is often deemed as a negative act. No one wants to be called “nosey.”

That said, when it comes to managing your association,...

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Association Management

How to Become a Lifelong Learner: 5 Tips

If there’s one thing we should all continue to do in life, it’s learn. In fact, Abraham Lincoln once said, “I do not think much of a man...

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Association Management

Exploring Association Innovation: New Study

“Innovative” is something all companies - both big and small, for-profit and non-profit - aspire to be. But all companies will tell you,...

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Association Management

4 Little Ways to Make Your Members Smile

According to Webster’s Dictionary, a smile is a pleased or amused facial expression. Put simply, it represents happiness - and that’s...

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Association Management

5 Takeaways Your Members Should Have After Leaving Every Meeting

Meetings are a necessary part of association management. They’re how you communicate with your members and relay important information.

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Association Management

Guest Post: Bridging the Education-to-Employment Gap

The following blog post was written by Elizabeth Weaver Engel, M.A., CAE, CERO & Chief Strategist at Spark Consulting. It explains how...

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Association Management

Member Testimonials: Yay or Nay?

We get a lot of questions regarding association websites, but one of the most common (and interesting) questions we get is, “Should we...

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Association Management

Should Your Association Offer a Virtual Membership?

There are all kinds of memberships out there - individual, organizational, freemium, and ah yes, virtual. But how do you know what...

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Association Management

3 Ways to Successfully Convey Your Association’s Value Proposition

You probably know your association’s mission, but do you know your association’s value proposition? And if so, does it resonate with...

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Association Management

How to Get Your Staff (and Board) to Work Together: 4 Tips

Membership is a team sport. It cannot be achieved alone.

But let’s face it, working with people is tough. Even if you’re a small-staff...

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Association Management

4 Easy Ways to Take Your Marketing Up a Notch

Marketing your association can seem like a huge undertaking. You already have SO much on your plate: engaging your existing members,...

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Association Management

Why You Need an AMS

As an association professional, you’ve got your hands full. You’re balancing member applications, events, emails, dues renewals, your...

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Association Management

3 Reasons Your Association Should Move to Cloud Computing

Cloud computing has been around for a while now, but it’s still evolving. Not everyone is using it because not everyone knows why they...

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Association Management

Brushing up on the Basics: A Refresher on Membership Essentials

If you’re an association professional, you know every day is a whirlwind. One minute you’re drafting your monthly newsletter, then the...

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Association Management

Getting Started with Social Media: 15 Post Ideas for Your Small-Staff Association

By now, we’ve all heard about the importance of social media. But once you have your accounts set up...then what? How do you get people...

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Association Management

4 Tips for Collecting Membership Dues

Ah yes, membership dues. So simple in theory, so complicated in execution.

Need some help getting your members to actually PAY? Here are...

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Association Management

3 Lessons Association Professionals Can Learn from The Book of Mormon, the Musical

One of my favorite sessions at #ASAE16 was “What the Musical The Book of Mormon Taught Me About Association Management.” I’d first heard...

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Association Management

Attracting Millennials Through the Art of Storytelling

Storytelling is a powerful tool for your association. It connects people and brings a human feel to your organization. In fact, by...

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Association Management

5 Easy Ways to Boost Survey Participation

Creating a survey is one thing, but getting people to complete it is a whole different story. People just don’t have the time - or...

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Association Management

From #ASAE16: Using Trends to Steer Your Organization’s Strategic Plan

While at #ASAE16, I had the opportunity to attend a session titled, “Using Trends and Environmental Scanning to Steer Strategic...

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Association Management

To Share or Not to Share Your Association’s Content?

It’s a common question in the association world: Should you share your organization’s content or reserve it for members only? On one...

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Association Management

Embracing Change at Your Association: 3 Tips

Regardless of who you are or how much experience you have under your belt, change is scary. It’s the fear of the unknown.

But don’t let...

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Association Management

Eliminating the Pain of Membership Spreadsheets

Many associations have the same story. They start off small, using a simple spreadsheet to manage their organization’s membership. But...

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Association Leadership

Conference Checklist: 4 Things to Do When You Get Home

Ok, we’ll admit it - conferences can be exhausting. So it only makes sense that you want to go home and relax.

Well, some R&R is...

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Association Management

Live from Salt Lake City! Updates from ASAE Annual

ASAE’s Annual Meeting & Exposition is officially underway, and with that comes loads of learning, networking, and of course, TONS of...

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Association Management

8 Simple Ways to Make Your Staff Members Happy

Not only is happiness good for the soul, but it’s good for business too. If your staff members are happy, they’ll work harder - and stay...

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Association Management

3 Ways to Boost Online Community Engagement

So you have an online social community...but nobody’s using it! You can practically hear crickets every time you log in.

What are you...

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Association Management

Gotta See It: 3 Can’t-Miss Events at ASAE Annual

ASAE Annual is just FOUR days away - can you believe it?! Hopefully you’re getting your schedule finalized, but before you dot the i’s...

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Association Management

The Right Time to Buy: Preparing for the AMS Shopping Process

Are you thinking about purchasing an association management system, or AMS, in 2017? Well if you are, now is the time to get started.

...

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Association Management

Association Videos: Do This, Not That

Have you heard within five years, Facebook will be primarily video? That’s what Mark Zuckerberg seems to think. And with Facebook Live...

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Association Management

Competing for Your Members’ Time: 3 Ways to Draw a Crowd

We’re in the middle of summer, and while that’s good for most people, it can be challenging for associations. See, you’re competing for...

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Association Leadership

The Small Staff Guide to ASAE Annual (2016 Edition)

Are you a small staff association professional? Will you be attending ASAE Annual in August? If so, this post is for you. Check out...

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Association Management

5 Reasons to LOVE Being an Association Pro

It’s no secret that being an association pro is hard. And sometimes, it can be downright exhausting. But take pride in your job! You do...

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Association Management

3 Ways to Grow Your Association’s Membership

Member recruitment. Two simple words that often cause SO much stress. You NEED members to stay afloat, to be successful, and to...

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Association Leadership

5 Must-Attend Sessions at ASAE Annual

Our ASAE Annual blog series continues, and this week, we’re talking about MUST-ATTEND sessions in Salt Lake City. Here are the Deep...

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Association Leadership

How to Approach Your Board About an AMS Solution: 5 Steps

Let’s say you’ve decided it’s time for an association management system. You’re overwhelmed with work and tired of doing everything...

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Association Management

Good News: Association Growth Is on the Rise

Marketing General Incorporated (MGI) just released its 2016 Membership Marketing Benchmarking Report, which explores the membership...

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Association Management

Dealing with Unhappy Members: 5 Tips

As an association professional, you work in the people business. It can be rewarding, of course, but also, occasionally difficult....

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Association Leadership

Scoping out Salt Lake City: 4 Must-Sees for ASAE Attendees

ASAE’s 2016 Annual Meeting & Exposition is right around the corner, and this year, it’s being held in Salt Lake City.

What’s there to do...

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Association Management

Facebook’s New Algorithm and What It Means for Your Association

Facebook is constantly changing - that’s nothing new. But its latest change, involving its news feed algorithm, could have a major...

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Association Management

Event Feedback: 9 Questions You NEED to Ask Your Attendees

You hear us talk a LOT about the importance of post-event surveys - and we stand by that. But that then begs the question: What should...

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Association Management

5 Places to Recruit New Members

New members are great, but as you know, they can be hard to find. So where, oh where is the best place to look? Here are five places we...

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Association Leadership

#ASAE16: What to Know Before You Go

It’s the most wonderful time of the year - conference season! And speaking of conferences, the “Super Bowl of conferences” is right...

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Association Management

Mastering Productivity on the Road: 4 Tips

From business trips and conferences to holidays and summer vacations, chances are, you’re probably going to be out of the office some in...

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Association Management

From Baby Boomers to Gen Z: Tips for Workplace Management

The workplace is an ever-changing environment - no doubt about it. And in fact, we’ve gotten to a place where there are now FOUR...

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Association Management

Association Event Planning: The Complete Guide

Event planning is tough, especially if you’re a small-staff association professional with limited time and resources. There’s SO much to...

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Association Management

Roundup! Our Top 6 Lists

We LOVE a good list! They’re quick, easy, and often packed with information. For that reason, we read them, we write them, and we share...

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Association Management

Attention Shoppers: 4 Ways to Simplify the AMS Shopping Process

Shopping for any kind of technology is stressful, but when it’s a small-staff association professional shopping for an association...

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Association Management

5 Free Resources for Association Pros

Association professionals, you work tirelessly every day to make your industries better (often with very few resources and an abundance...

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Association Management

3 Ways to Reward Your Members

It’s easy to say you reward your members. You provide them with educational programs, networking opportunities, room for development and...

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Association Management

The Small-Staff Guide to Volunteer Management

As an association professional, you know that volunteers can be difficult to come by. They can be hard to find, and sometimes, even...

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Association Management

4 Email Marketing Tips Every Association Professional Should Know

Email marketing is a tricky business. Do it right and you could have friends for life. But do it wrong and you could push away even your...

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Association Management

3 Must-Haves for an Engaging Membership Website

No matter what type of industry you’re in, your website is likely your most important tool for online member engagement. But are you...

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Association Management

Trends Revealed: How to Get More from Your Association’s Blog

It’s no secret that we love blogging, so when we saw Atomic Reach’s 2016 Blog Content Performance Trends, we just HAD to read them!...

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Association Management

From MMCC 2016: 5 Steps to Creating an Inbound Marketing Strategy

Last week, we had the opportunity to attend (and present!) at ASAE’s Membership, Marketing & Communications Conference in Washington...

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Association Management

The Dos and Don’ts of Membership Renewal Emails

When it comes to the environment, the three R’s are reduce, reuse, and recycle. But when it comes to association management, the three...

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Association Management

Using Events to Grow Your Association’s Membership: 4 Tips

Events are a great way to engage your association’s membership. But did you know they’re also a great way to grow your association’s...

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Association Management

From GSAE: Creating Member Services That Add Value

The Georgia Society of Association Executives (GSAE) recently shared a video regarding member services that add value. The video...

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Association Management

4 Lessons Associations Professionals Can Learn from Disney Movies

Have you noticed that Disney has been remaking a lot of its classic films? A few months ago, the company released The Jungle Book, then...

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Association Management

5 Sessions to Keep an Eye out for at ASAE’s #MMCCon

ASAE’s Marketing, Membership & Communications Conference (#MMCCon) is right around the corner! Do you have your schedule planned out...

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Association Leadership

12 Easy Ways to Make Your Conference Stand Out

If you’re like most organizations, your conference is your biggest event of the year. So how can you make it REALLY stand out?

We’ve got...

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Association Management

The Overtime Rule and Your Association: What You Need to Know

A few weeks ago, the U.S. Department of Labor announced a new rule regarding overtime pay.

The new rule states that anyone making a...

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Social Media For Associations

3 Questions to Ask Before Joining a Social Media Site

When it comes to social media, it seems like the only constant is change. There’s always something new popping up - a new platform, a...

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Association Management

How to Nail Your Association’s Elevator Pitch

Ah yes, the elevator pitch. Or for many, the dreaded elevator pitch.

There’s so much riding in that 30-second window. Where do you even...

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Association Management

4 Social Media Mistakes You Didn’t Even Know You Were Making

Spotting the mistakes of others is easy. The TMI Facebook post. The “too many hashtags” tweet. The unprofessional picture on LinkedIn -...

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Association Management

Assessing the Landscape of Association Email

We LOVE a good benchmarking report, and fortunately for us, Informz just released a new one! That’s right. Just a few weeks ago, they...

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Association Management

Fighting Digital Burnout: 4 Tips for Association Pros

If you’re like most people, you probably spend most of your day staring at a screen. While you’re at work, you’re checking emails,...

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Association Management

3 Ways to Attract Recent Graduates to Your Organization

The caps are off and the tassels have been flipped. Congrats Class of 2016! Now the question is, how can you attract those new graduates...

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Association Management

A New You: 3 Tips for Association Rebranding

Change is scary.

Change is hard.

But sometimes, change is good.

That’s why today, we’re talking about rebranding.

Rebranding is a...

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Association Management

Understanding Facebook Live: A Guide for Associations

Facebook has never been one to stay stagnant for too long, and just a few weeks ago, it rolled out a new feature called Facebook Live.

...

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Association Management

The Non-Writer’s Guide to Writing

We talk a lot about the importance of generating content, especially if you’re a professional organization. But what if you hate...

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Association Management

3 Handy Twitter Features You Didn’t Know Existed

Social networks are constantly rolling out new features - so many, in fact, that it’s often hard to keep up.

But we have to admit, some...

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Association Management

6 Basic SEO Tips for Small-Staff Associations

SEO, or search engine optimization.

You hear the term all the time. But how do you actually rank higher in search engine results?

Today,...

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Association Management

How to Create a Secure Password (You Can ACTUALLY Remember)

We live in a password-driven world. By entering a few special characters, you can access your bank account, your social media sites,...

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Association Management

5 Things Your Members Want from Your Association

Your members are your most valuable asset. They’re the ones that bring the life, the drive, and the mission to your association (and not...

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Association Management

5 Reasons You Need a Responsive Web Design

When it comes to online engagement, a good web design can make all the difference. And in this mobile-savvy era, one of the most...

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Association Management

6 Questions Your IT Vendors Wish You Would Ask

The following post was written by Paul Plaia III, MBA | CPA, Executive Vice President of Sales at MemberClicks.

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Association Management

10 Icebreaker Ideas to Kick Off Your Meeting or Conference

Icebreakers are a great way to break up the monotony of meetings and conferences. Looking for a few ideas? Here are 10!

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Association Management

The Ultimate Guide to Membership Management

Membership management is no easy feat. There’s member acquisition, new member onboarding, membership engagement, non-dues revenue, and...

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Association Management

From Chaos to Zen: 5 Ways to Create a More Tranquil Workspace

Fact: Association management is STRESSFUL.

But stressful work environments aren’t necessarily conducive to productivity. So what’s an...

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Association Management

2016: The Year of Email Marketing

According to a recent study from email testing platform, Email on Acid, email marketing will continue to be a top priority for companies...

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Association Management

Striking the Work-Life Balance: 4 TED Talks for Association Pros

Achieving a healthy work-life balance is a goal for just about everybody. But is that even possible? Can you really please everyone?

...

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Association Management

The Small-Staff Guide to Social Media

If you’re a small-staff association professional feeling overwhelmed by social media, you’re not alone. There are SO many platforms. How...

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Small Staff Chatter

MemberClicks Sponsors Atlanta Walk for Victory Benefiting The Marfan Foundation

We LOVE giving back, and this month, we were fortunate enough to be able to sponsor The Marfan Foundation’s 2016 Atlanta Walk for...

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Association Management

4 Ways to Impress Your Organization’s Members

It’s nice to be adored, and as a small-staff association professional, it can even give you a little flexibility. Think about it: If...

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Association Management

Non-Dues Revenue: The Basics

Non-dues revenue. We read about it, we write about it, we talk about it. But are we doing enough to actually execute it? Are we reaching...

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Association Management

How to Write an Effective Email (That Your Members Will Actually Read)

How many times has this happened to you: You send out an email promoting an upcoming event. Then when the event actually rolls around,...

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Association Management

Generation Z and Associations: What You Need to Know

We spend a lot of time talking about Millennials - and for good reason. In early 2015, Millennials surpassed Gen X as the largest share...

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Association Management

The Essential Pre-Conference Packing List

What’s more stressful than attending a conference? Packing for a conference. What’s the dress code like? Is it going to be hot or cold?...

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Association Management

Stress-Free Work Life: Dream or Reality?

As you may know, every Tuesday at 2 p.m. EST, there’s an association chat (#assnchat) that takes place on Blab. It’s hosted by Kiki...

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Association Management

Engaging Your Members in Minutes Per Day

Member engagement is crucial, but hey, who has the time?!

While chunks of time might be hard to come by, finding a few minutes in your...

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Association Management

The Number One Change Association Professionals Should Make Right Now

We’re officially in Q2 of 2016. Hard to believe, right?

Well take a moment to reflect on Q1. How did that go? Did you achieve any of...

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Association Management

Association Pro Tip: Remembering Names

Association professionals meet a lot of people. A LOT. So it’s not surprising that some of those names get lost in the shuffle. (Or if...

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Association Management

3 Basic Customer Service Skills Your Association Should Be Using

Think about some of your favorite businesses for a second. Why do you like them so much? Do they offer you something you can’t get...

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Association Management

Best Practices for Online Member Acquisition

Your members are the lifeblood of your organization. Not only are their dues a primary source of revenue for you, but they’re the ones...

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Social Media For Associations

4 Ways to Jumpstart Your Member Community

So you’ve found a great social community solution for your association. Now you just need for your members to use it. Sometimes that can...

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Event Planning

Round-up Monday: Top Blog Posts

Happy Monday! We’re going to do a round-up of the top articles from the past few weeks. Now it was hard to pick just 5 because there is...

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Association Leadership

An Introvert’s Guide to Networking

If you’re an introvert working in the association space, there’s nowhere to hide from networking. But that’s ok! Contrary to popular...

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Association Management

Spring Cleaning, Association Style: What to Keep, What to Toss

Here in Atlanta, the sun is shining, the birds are chirping, and the pollen is in full-force. Yup, it’s officially SPRING!

To honor the...

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Association Management

Tackling the Trends in Nonprofit Communications

With so many different communication channels out there - websites, newsletters, emails, and more - communicating with your...

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Association Management

From “Hi” to Apply: How to Recruit Top Talent to Your Nonprofit Organization

Finding top talent can be a challenge for any company, but it can be especially problematic in the nonprofit sector. After all,...

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Association Management

Taking Your Membership Website from Average to Elite: 3 Tips

Love ‘em or hate ‘em, websites are a necessary tool for online member engagement. They’re how you share information, start...

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Association Management

Keeping Up with the Joneses: 4 Ways to Stay on the Cutting Edge of Your Industry

As an association professional, you’re expected to keep up with the latest industry trends and techniques. After all, education is part...

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Association Management

How to Effectively Manage Interns at Your Small-Staff Association

Interns can be a great addition to your small-staff organization. Not only can they relieve you of some of your day-to-day tasks, but...

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Association Management

7 Must-Dos for Volunteer Onboarding

Catching a new, energetic volunteer is like having lightning in a bottle - you don’t want to lose it! That’s why new volunteer...

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Association Leadership

From Good to Great: 5 Little Ways to Take Your Conference Up a Notch

You know what they say: It’s all in the details, and boy is that true of event planning! It’s the little things that make people say,...

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Association Management

Sit Down, Stay a While! 4 Strategies for Solid Member Retention

Your members are your most valuable asset. Not only are their dues a primary source of revenue for you, but they’re the ones who bring...

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Association Management

Relieving the Stress of Association Management: 6 Tips

We’ve all been there: buried under paperwork with 1,000+ things to do. It’s the common tale of a small-staff association professional...

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Association Management

Increasing Engagement Through Online Social Communities

If you make it a point to create an online social community, you want to make sure you get the most out of it, right? Of course you do!...

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Association Management

American Associations Day [Infographic]

It’s no secret that we love associations, which is why we’re THRILLED that there’s a day (two, in fact) to celebrate them! That’s right,...

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Association Management

4 Types of Emails Your Association Should Be Sending

There’s a lot to love about email: it’s simple, cost-effective, and a great way to reach all of your members at the same time. That...

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Association Management

14 Ways to Engage Your Members Online

If you’re like most association professionals, you keep the topic of member engagement in the forefront of your mind. And for good...

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Association Management

Your 2016 Conference Survival Guide [Infographic]

Let’s face it, conferences can be overwhelming. After all, you’re traveling, missing work, and likely facing information overload. So...

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Association Management

Social Media vs. Social Communities: What’s the Difference?

As an association professional, you may understand the value of engaging members through social media. But what about through social...

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Association Management

The Road to Renewals: 3 Quick Tips for Boosting Membership Renewal Rates

As an association professional, you put your heart and soul into recruiting new members – and for good reason. Memberships are the...

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Association Management

5 Myths About Blogging: Busted

When it comes to blogging, there are a lot of myths floating around out there. And some of them can actually be quite intimidating,...

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Association Management

How to Choose a Winning Webinar Topic

Many organizations are just now starting to realize the full potential of webinars. But even though there’s SO much potential, there’s...

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Association Management

4 Ways to Capture the Energy of a New Member

There’s nothing quite like a new member. In fact, if you could, you’d probably give all your members a shot in the arm of that “new...

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Association Leadership

4 Tips for Writing a Great LinkedIn Invitation

Imagine this: You’re at a conference and see someone you’re interested in talking to. So you walk up to them and say…

“I’d like to add...

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Association Management

How to Get Your Board on Board When Shopping for an AMS [Infographic]

Sometimes the hardest part of shopping for an association management system isn’t identifying possible providers or scheduling various...

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Association Management

7 Handy Tips for Running Remote Meetings

Nowadays, remote meetings are commonplace, but hosting them can sometimes be difficult. After all, how do you effectively communicate...

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Association Leadership

Your 2016 Conference Survival Guide

Ready or not, conference season is just about here! But don’t panic. No matter how big the conference you’re attending is, we’ve got a...

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Association Management

Getting Started with New Member Welcome Packets

There’s nothing quite like a new member. They’re excited, and more often than not, engaged. They want to see what all your organization...

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Association Management

How to Write a Newsletter Your Members Will Actually Read

Think about the last newsletter you received in your inbox. Did you read it? Why or why not?

Now think about your organization’s...

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Association Management

6 LinkedIn Groups Every Association Professional Should Join

Keeping up with industry trends can definitely be a struggle. But did you know that you can access all the latest news and insights from...

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Association Management

8 Reasons to Love Associations

Valentine’s Day is upon us, and what better way to celebrate than by exploring the different reasons people love associations?

There are...

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Association Management

11 Twitter Mistakes to Avoid

Twitter can be a powerful tool for small-staff associations. Not only is it a great way to engage with members, potential members, and...

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Association Management

5 Tips for Becoming a Better Executive Director

Being an Executive Director is no easy task. On top of worrying about your organization’s membership, you also have to worry about the...

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Association Management

Making More From Less: How to Repurpose Your Organization’s Content

We’ve all heard the phrase “content is king.” But as an association professional, you’re as busy as a bee. You may want to put out...

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Association Management

What Is an AMS, Anyway?

Many small-staff associations have the same story. They start off using a simple spreadsheet or an Access database to track their...

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Association Management

3 Lessons Associations Can Learn from Super Bowl Ads

According to Fortune Magazine, a 30-second spot during the 2016 Super Bowl is selling for as much as $5 million. Don’t have that kind of...

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Association Leadership

8 Ways to “Kill It” at Your Next Networking Event

Love it or hate it, networking is a big part of the association industry. But despite all of the potential benefits of networking, many...

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Association Management

5 Reasons Your Members Aren’t Engaging with You Online

So you have a website and you have a Facebook page - but people still aren’t engaging with you online. What gives?!

Well, chances are,...

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Association Management

Best Practices for Association Email Marketing [SlideShare]

If you’re like most organizations, email marketing is one of the most powerful communication channels you have. With just the click of a...

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Association Management

3 Secret Facebook Features Every Association Professional Should Be Using

Facebook has been around for 12 years now, and sure, the basics are pretty easy to grasp. But there’s more to the popular social media...

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Association Management

How to Reduce Nonprofit Turnover: 4 Tips for Keeping Your Best Talent

High employee turnover can be a problem for any company, but it can be especially problematic for nonprofit organizations. After all,...

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Association Management

The Dos and Don’ts of Association Webinars

Webinars are a GREAT way to engage your organization’s membership. That being said, there are a few things you should and should not do...

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Association Management

The Lowdown on Member Loyalty: 4 Tips for Boosting Member Retention

As most association professionals know, it’s one thing to recruit new members, but another beast entirely to retain them. When it comes...

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Association Management

How to Write a Press Release for Your Association

Press releases are an essential part of any public relations strategy. And it doesn’t matter if you work for a nonprofit or a Fortune...

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Association Management

5 Books to Read in 2016

This year, we’re resolving to read more books. And with so many thought-provoking reads now available, keeping our resolution is bound...

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Association Management

Event Planning: Expectations Vs. Reality

According to reality TV, event planning is HOT - so fun, so glamorous!

...but is it? If you’ve ever taken on that role yourself, you’re...

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Association Management

4 Ways to Kickstart Your Organization’s Social Community

Social communities are a great way to encourage online member engagement. But setting them up is only half the battle. Once they’re...

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Association Management

How Approachable Is Your Association?

When it comes to association management, the one thing you need more than anything else is members. But how do you get those members,...

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Association Management

5 Ways to Get Your Members Excited About Meetings

Meetings. They can either be super productive or a total snoozefest. Rarely are they ever anything in between. But meetings don’t have...

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Association Management

The Ins and Outs of Member Exit Interviews

In a perfect world, all members would renew - all the time. But unfortunately, that’s just not how it works. Sure, losing a member is a...

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Association Management

12 Things to Stop Doing at Your Association in 2016

When it comes to resolutions, we like to talk about things we’re going to do. (Exercise more, eat out less, go to that country we’ve...

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Association Management

How to Monitor Social Media in 20 Minutes Per Day

You’ve already heard us talk about the importance of having social media accounts, but monitoring those accounts is JUST as important -...

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Association Management

5 Resolutions Your Association Should Make This Year

The new year is a time for fresh starts, new beginnings, and of course, resolutions. Now you may already have a few laid out, but before...

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Association Management

A Year in Review: Highlights from 2015

Man, what a year!

Correction: What a GREAT year!

2015 was everything we could’ve hoped for and more. It was so great, in fact, that we...

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Association Management

5 Guides to Download for a Killer 2016

If you’re like most associations, you’re knee deep in 2016 planning right now. But no matter what your goals are for the upcoming year...

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Association Management

Hit the Ground Running in 2016

With the new year approaching, we’re all revving up in terms of goals and resolutions - and associations are no different. If you’re...

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Association Management

The Small-Staff Guide to Event Promotion

When it comes to organizing an event, the amount of planning and promoting required can often seem overwhelming. But if you give...

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Association Management

The Seven Deadly Sins of Association Web Design

This blog post originally appeared on the Mid-Atlantic Society of Association Executives blog.

Websites. We all have them. We all use...

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Association Management

4 Ways to Really Wow Your Members in 2016

There’s nothing quite like knocking your members’ socks off to bump up engagement and retention. And with 2016 right around the corner,...

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Association Management

How to Get Your Board on Board When Shopping for an AMS

One of the biggest challenges association professionals face is a lack of forward momentum with their board. Time and time again,...

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Small Staff Chatter

MemberClicks Collects Toys for Local Charity, The Golden Soldiers

Here at MemberClicks, giving back is SO important to us, which is why we loved partnering with the local charity, The Golden Soldiers,...

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Association Management

Growing Your Organization’s Membership: Inbound Marketing [SlideShare]

If you’ve read our blog before, you’ve likely heard us talk about the importance of inbound marketing. But you’re an association...

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Association Management

The Ultimate Holiday Gift Guide for Association Pros

With Black Friday and Cyber Monday now in the rearview mirror, you might be starting to feel a little pressure when it comes to your...

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Association Management

MC Talks to Association Leaders: Lindsay Jennings

Lindsay Jennings from SBI Association Management is being spotlighted on MC Talks today. Lindsay is the Director of Marketing and...

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Association Leadership

7 Association Blogs You Need to Be Reading

We love a good blog – especially one that consistently provides relevant and interesting convent. Fortunately for us, there are several...

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Association Management

Say It Quick, Say It Well: 3 Tips for Handling Short Attention Spans

I recently read an article in Time Magazine that said humans now have a shorter attention span than goldfish. That’s right. The average...

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Association Management

How to Re-Inspire Your Board

The end of the year can be hectic for everyone, and your board may be starting to feel a little burnt out. If that’s the case, check out...

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Association Management

5 Must-Watch TED Talks for Association Pros

Do you ever have one of those days where you just feel completely unmotivated? Where you start to feel burnt out and maybe even a little...

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Association Management

4 Ways to Stay Engaged with Your Members Over the Holidays

The holiday season is officially here. And unfortunately, that can sometimes result in your members “going dark.” But not to worry. With...

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Association Management

This Thanksgiving, Let Us Thank You

Thanksgiving is all about gratitude, and this year, we just want to take a little time to thank our wonderful customers, followers,...

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Association Management

4 Ways to Use Twitter’s New Polling Feature

If your organization is on Twitter, member engagement just got a whole lot easier. A few weeks ago, the popular social media company...

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Association Management

Social Media and Associations: An Inside Look

Ever wonder how other organizations are using social media? What platforms are they using? What goals do they have in mind? How do they...

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Association Management

Two Important Website Edits That Increase Online Member Engagement

You know that old expression, “you never get a second chance to make a first impression?” Well, that couldn’t be more true of...

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Association Management

3 Non-Dues Revenue Ideas for Small-Staff Associations

Every association knows the importance of generating non-dues revenue. But knowing doesn’t make coming up with ideas any easier. We know...

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Association Management

Boost Your Innovation Efforts

The following post was written by Elizabeth Weaver Engel, M.A., CAE. It’s highlights a new white paper that was written by Guillermo...

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Association Management

Social Media Tips and Guidelines for Associations [SlideShare]

By now, we’ve all heard how valuable – even essential – social media can be. But man oh man, there are SO many platforms. Are they...

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Association Management

Why Your Small-Staff Association Needs an Inbound Marketing Strategy

Just because you’re a small-staff association professional doesn’t mean you can’t do BIG marketing work. Ever heard of the inbound...

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Association Management

Committed to the Cause: How to Keep Your Volunteers Coming Back

Yay! You have a team of volunteers on board and active! Now the question is, how do you keep them on board and active?

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Association Management

10 Holiday Fundraising Ideas for Small-Staff Associations

‘Tis the season for parties and cheer! And with that comes a prime opportunity for fundraising. If your organization already has a...

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Association Management

Growing Your Small Staff: 4 Tips for Hiring Smart

No matter what type of organization you have, it’s important to have quality employees to keep things running. But finding the right...

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Association Management

Membership Websites: The Mothership of Online Member Engagement [SlideShare]

Your website is the mothership of online member engagement. No, seriously. This is where members go for information, event registration,...

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MemberClicks Is Hiring!

MemberClicks was recently named one of the 2015 Best Places to Work in Atlanta by the Atlanta Business Chronicle - AND we're hiring!...

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Association Management

Starting Your Volunteers Off Right: Tips and Tricks for Volunteer Onboarding

Yay! You have new volunteers! Now what? Well, just as onboarding new members is an essential part of the association management process,...

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Association Management

3 Lessons Associations Can Learn from The Hunger Games

We all know the difference between associations and The Hunger Games. One is a story about people fighting to the death against...

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Small Staff Association

The Clickies 2015

Every year, MemberClicks takes some time to celebrate its employees, better known as Clickers. Awards are given out, accomplishments...

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Association Management

Meet the Need: Volunteer Recruitment Tips for Association Pros

Volunteer recruitment is a critical aspect of association management, and finding the right volunteers can make all the difference. But...

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Social Media For Associations

Pin Like a Pro: The Nonprofit Guide to Pinterest

Pinterest started off as a platform primarily for brides and DIY-ers – or so it seemed. But since that time, more and more organizations...

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Association Management

6 Ways to Achieve a Better Work-Life Balance

There once was a time when the boundaries between work and home were fairly clear. But now, with technology making workers accessible...

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Association Leadership

MC Talks to Association Leaders: Adrienne Bryant, CAE

Adrienne Bryant, CAE is being spotlighted today on MC Talks and I couldn’t be more excited. She shares some great tips on social media...

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Association Management

Associations: Are You Engaging Your Introverted Volunteers?

A lot of volunteers are naturally outgoing and extroverted. They like meeting new people and connecting with others on a social level....

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Association Management

Just in Time for Halloween: 5 Event Planning Horror Stories for Association Pros

 

Murphy’s Law says that anything that can go wrong, will go wrong – and boy is that true of event planning! In honor of Halloween,...

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Association Leadership

9 Must-Follow Twitter Accounts for Association Professionals

You’ve likely heard us talk about the importance of having a Twitter account, but once you have one, who are you supposed to follow?...

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Association Management

3 Simple Strategies for Successfully Onboarding New Members

Onboarding new members is an essential, yet often overlooked, part of the association management process. The likelihood that a new...

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Association Management

5 Ways to Get the Most Out of LinkedIn for Your Association

With more than 350 million users, LinkedIn is the world’s largest professional social network. Not only is it a great tool for...

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Small Staff Association

The Small-Staff Guide to SlideShare

In Q4 of 2013, LinkedIn’s SlideShare averaged 60 million unique visitors per month. But wait, what is SlideShare? Well, SlideShare...

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Association Management

5 Inbound Marketing Myths Every Association Should Stop Believing

If you’ve read our blog recently, you’ve likely heard us talk about the importance of inbound marketing. (For those who haven’t, inbound...

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Association Management

Is Your Organization’s Newsletter Thriving or Just Surviving?

Newsletters might seem archaic compared to some of the other platforms out there (think Facebook, Twitter, Instagram, etc.), but they’re...

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Member Engagement

The Do’s and Don’ts of Millennial Member Engagement

With more and more Baby Boomers starting to retire, it’s becoming crucial for organizations to recruit younger members. But once you have

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Association Management

5 Easy Ways to Bump up Your Association’s Marketing [SlideShare]

As an association professional, you have a LOT going on, and the thought of adding “market my association” to your already way-too-long...

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Social Media For Associations

How to Host a Successful Twitter Chat

One of my favorite tools in the social media toolbox is the ability to host and participate in Twitter Chats. Twitter Chats are...

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Association Management

The 3 Must-Have Components of Compelling Email Copy

So many emails, so little time. That’s pretty much how we all feel when scrolling through our inboxes. But you don’t want your members...

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Association Management

5 Fall Fundraising Ideas for Your Small-Staff Association

Fall is in the air! The leaves are starting to change color and pumpkin spice everything is officially back. Take advantage of the...

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Association Leadership

The Power of Vulnerability

A few weeks ago, I had the opportunity to attend #INBOUND15, a four-day marketing conference hosted by HubSpot. HubSpot is a company...

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Association Management

3 Simple Strategies for Solid Member Retention

With hundreds of thousands of associations in the United States alone, there aren’t many common threads linking them all together. But...

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Association Management

3 Questions to Ask Yourself When Putting Together a Non-Dues Revenue Strategy

At this point, I think we all understand the importance of non-dues revenue. But NDR isn’t a one-size-fits-all kind of plan. What works...

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Association Management

MC Talks to Association Leaders: Wendy Kavanagh, CAE

Today I’m talking with Wendy Kavanagh, CAE from Georgia Society of Association Executives (www.gsae.org). Anyone who knows Wendy knows...

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Social Media For Associations

Life Is #Instagood: Utilizing Instagram for Your Organization

If you’re thinking about utilizing Instagram for your organization, we HIGHLY recommend it. Facebook and Twitter are pretty standard for...

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Social Media For Associations

5 Reasons No One Is Reading Your Organization’s Blog

We’ve all heard the expression, “If you build it, they will come.” Well, your organization built a blog…so where are all the readers?

If...

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Association Leadership

Using Meditation to Harness Calm Energy

Whether it stems from your work life, or personal life, stress is a very real part of our day to day. Association life is chock-full of...

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Association Management

Shopping Simplified: 5 Steps to Selecting the Right AMS

Shopping for any kind of technology is stressful, but when it’s a small-staff association pro looking for an association management...

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Association Management

Growing Your Organization Through Non-Dues Revenue

For any membership group, raising non-dues revenue is an essential part of overall success. But people are cautious about spending extra...

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Social Media For Associations

You Are What You Tweet: Harnessing the Power of Twitter for Your Organization

Everything you say and do on Twitter reflects how the rest of the world sees your organization. Talk about a lot of pressure...

But fear...

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Association Management

You Might Be An Association Professional If…

Association professionals, you’re one of a kind. You have your own unique set of challenges and love to meet others like yourself. In...

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Association Management

Navigating the Choppy Waters of Online Member Engagement

Ok, we’ll say it: Online member engagement is hard. You have a website and you have a social community…but what are you supposed to do...

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Association Leadership

Get Your Game Face On! Four Lessons Associations Can Learn from Football

Football season is upon us, and for many fans (including myself), it couldn’t come soon enough. But while football season is wildly...

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Social Media For Associations

6 Sure-Fire Ways to Step Up Your Organization’s Social Media Game

Navigating the social media landscape may not require a big budget, but it does require some time and effort. Need help playing the...

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Association Leadership

Futurist Thoughts

Recently, I’ve been listening to audiobooks by Jules Verne and H.G. Wells on my way to and from work, and they were the first thing that...

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