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Step Up Your Member Recruitment Game

3 Ways to Bump Up Your Member Recruitment Game

If there’s one common goal for associations across the globe, it’s grow, grow, grow.

But we know as well as you do, easier said than done. So where are some of the best places to find new members? Are there any “hot spots” you’re currently leaving untapped? Here are three ways to bump up your association’s member recruitment game:

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Association Luncheon Ideas That'll Bring Members Back For Seconds

Posted by Krissy Conant

luncheon

Feel like your attendee rates have dropped lately with your association’s monthly luncheons? Keeping your members engaged with new and refreshing topics is crucial in having them sign up for regular attendance.

Check out this list of association luncheon topics and subtopics (from our MemberClicks blog!) that will get you brainstorming for your next luncheon!

Networking
No matter your age, industry, or background, networking can be nerve wracking for anyone. Any talk on this topic will definitely pique your member’s interest, as everyone wants to get better at connecting and building personal and professional relationships.  

Basic Professional Knowledge
In order to evolve within your industry, it’s key that you’re continually trying to improve your skill sets (both hard AND soft skills). Your members are also feeling this pressure, so consider framing your luncheons as an educational improvement space to get those sign ups.

Culture 
Over the last decade, culture has emerged as one of the key factors that professionals look for in their employer. So it would be to your advantage to leverage your association as a thought leader on what a supportive office culture can look like within the workplace.

Leadership
We can all attest to the importance of how great leaders foster great companies. We recommend highlighting varying leadership techniques at your luncheons to help continue the cycle of building influential leaders.

Remember: For each of these topics, you’ll need to find a strong speaker who can speak to their purpose. We recommend sending out a call for proposals with topic suggestions (like the above) and see who bites!

If you’re like most association professionals, you spend a lot of time - and money - planning your association’s events. So naturally, you want them to be successful and for your attendees to be engaged. Wondering how? We've got some quick tips in our free guide, How to Engage Your Event Attendees!

How to Engage Your Event Attendees  Tips and tricks for boosting attendee engagement Download this guide

Topics: Small Staff Chatter, event planning, member retention, member engagement

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