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MC Talks
The MemberClicks Blog

Step Up Your Member Recruitment Game

3 Ways to Bump Up Your Member Recruitment Game

If there’s one common goal for associations across the globe, it’s grow, grow, grow.

But we know as well as you do, easier said than done. So where are some of the best places to find new members? Are there any “hot spots” you’re currently leaving untapped? Here are three ways to bump up your association’s member recruitment game:

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MC LIVE! 2018: Get the Recap!

Last week, we welcomed 207 MemberClicks and WebLink users - representing 127 different organizations and 15 different industries from 38 different states (and three different countries!) - to Indianapolis for three days of membership management insights, software training and analysis, and a whole lot of fun.

Attendees of MC LIVE! 2018 called it “motivating,” “priceless,” and downright “refreshing.” Here are some of the high points from the week that MemberClicks customers raved about!

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Universal Software Tips: Paying Attention for Retention

Part of impacting retention in a meaningful way means paying attention to how each member prefers to interact with your organization. Arming yourself with this information means you’ll be able to have relevant conversations around renewal time.

Now, for those of you who have thousands of members, that may sound pretty daunting. Luckily, your membership management software - whether it’s MemberClicks or WebLink - has some tools to make it easier! Check it out:

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Budget Season & Easing Up on Association Financial Management

It’s already October (goodness!), which means a lot of associations and chambers are heading toward the “most wonderful time of year” - budget season!

As you approach quality time with your budget (and, therefore, your board), we know your staff would appreciate some tips for making financial management a little easier. Here are a few ways your membership management system should help lighten the load all year long:

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4 Benefits That’ll Help Your Members Land Their Dream Job

As an association, you exist to connect your members: With each other, with members of the community, and with potential employers! In fact, many members cite professional development and networking as a top reason for joining in the first place.

There are a number of benefits you can offer that will prepare members for a successful job pursuit:

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When You Succeed, We Succeed: Our Customer Success Services

Any membership management software has a learning curve - that time in the beginning as you and your staff learn all the "how to's" of your new system. But what about after that...when you know the “how to's” and you want to focus on the “how best's”?

That’s where our Customer Success team comes in. Made up of product and industry experts, our Customer Success team is here for in-depth consultations and coaching to help you and your staff get more value from your MemberClicks product.

The Customer Success team has a number of services, both paid and complimentary, that can help you along your journey toward mastering your software:

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[Infographic] Your Top Frustrations (and Motivations) Revealed!

In Q1 of 2018, MemberClicks conducted an industry survey to ask association and chamber professionals about their biggest goals, challenges, and motivations. One reason we conducted this survey was to see what common themes emerged about why you REALLY do what you do: Why you wake up early, go the extra mile, volunteer on top of your full-time job...AKA, your “why.

We also thought it was important to see what commonalities exist among association and chamber professionals, and share that information with the industry so you can see that you’re in great company! Check out the infographic we put together with the results:

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12 Tips for Attending MC LIVE!

First time attending a user conference? Or has it been a while? A user conference differs from others because it’s meant for you, the user, to go home with more confidence to use your database in a way that will transform your organization.

And with MC LIVE! right around the corner, I have a few pieces of advice to get the most out of your experience:

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3 Ways to Get Members to Recommend Your Association

How many times have you been talking to a new member who said they were encouraged by an existing member to join? I bet it’s nice to hear that someone is talking you up!

But beyond the good vibes, how can you capitalize on the fact that satisfied members are willing to refer you to their colleagues? It’s important to recognize that those happy members can be an effective extension of your marketing efforts.

Even more important: You have to give something in order to get that referral! Here are a few things you can give members in exchange for the kind words:

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Leveraging Your Own Event for Membership Sales: 4 Steps

Your own events are a great place to recruit new members! They’re high energy, you get to interact with your prospects face-to-face, and they get to experience first hand what it’s like to be a member!

Now I know what you’re thinking: Ugh. Planning this event is time consuming enough, how do I add in recruitment efforts and stay sane?

We’ve come up with a few steps from promotion through event follow-up where you can easily splice in some attention to your prospects! Check it out:

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Easily Generate Non-Dues Revenue With FinTech Your Members NEED

Did you hear the news? MemberClicks recently extended its partnership with Payscape, our preferred payment processor!

As part of this partnership extension, we’ve introduced the Payscape Affiliate Partner Program. This is a revenue-share agreement designed to help you generate thousands in non-dues revenue a year while providing financial technology benefits to your members. All you have to do is sign on and - quite literally - sit back, relax, and watch the revenue roll in. (I know, we were shocked as well.)

And don’t worry - if you already work with a payment processor you love, you don’t have to switch in order to join the program!

Interested? Check out these details:

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