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MC Talks
The MemberClicks Blog

Rising Member Expectations

How to Match Rising Member Expectations in 2019

We live in a highly advanced, highly personalized world. Voice assistants, same-day delivery, and on-demand content are becoming the norm. And while that’s great for us as consumers, it can be a challenge for those in the business of customer service (your association or chamber included).

Your members are expecting instant service. They’re comparing your organization to companies like Amazon and eBay. And while none of us can directly compete with retail giants like that, there are several things you can do to meet - and even exceed - rising member expectations in 2019:

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Your Guide to Gen Z: Will They Be at Your Next Conference?

Born into the age of innovation and technology, Gen Z can be the perfect target market for anyone’s next event. Speaking as a Gen Z-er, myself, I know we can be a tough crowd to please. Keeping us interested and entertained is no small job. Between personal insight and some industry research, I’ve put together three tips to help you attract Gen Z-ers to your next conference.

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Your Guide to Gen Z: 3 Common Misconceptions

As the focus shifts from Millennials to Generation Z, we begin to see the stereotypes and biases for our generation form. While some are perfect in depicting our technologically-savvy group of individuals, many stray a little far from the truth. As a Gen Z-er myself, I’ve selected a few “facts,” or more accurately -- misconceptions about my generation that I would like to dive into a little further.

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Meet the Marketing Team!

Whenever you see the MemberClicks brand, your first experience always begins with our Marketing team. Each member of our Marketing team uniquely strives to ensure MemberClicks remains shockingly refreshing to each and every one of you. Why? Because they take it personally! This ranges from designing our brand and organizing our industry presence to brainstorming new relevant content ideas and analyzing industry trends.

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