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MC Talks
The MemberClicks Blog

Prevent Your Members from Going Dark

How to Prevent Your Members from "Going Dark" This Holiday Season

Engaging your members throughout the year is hard enough. But throw in the holidays, and it often feels downright impossible.

Your members are on vacation, enjoying time with their loved ones, taking a much needed break from their jobs/professions - and rightfully so!

So how can your association or chamber still engage with members, even during the busy holiday season? Here are a few tips:

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End-of-Year Member Survey for Associations: 6 Questions

Posted by Krissy Conant


Ever wish you could read your member’s thoughts to see what they REALLY thought of your association? Enter end-of-year surveys! Now is the time to get a quick view of what your members are looking for from your association next year.

Check out our short, but effective, end-of-year member survey that will help you determine what’s working and what’s not for your association.

1. How do you best like to receive information from our association?

    • e-Newsletter

    • Member Landing Page

    • Social Media Posts

    • Traditional Mail

    • Other: ______________

2. What do you want to learn more about from our association?

3. How frequently do you want to get information from our association?

    • Daily

    • Bi-Weekly

    • Weekly

    • Monthly

    • Other: ______________

4. What can we do to make you more likely to refer others to our association?

5. What is your favorite event format from our association?

    • Webinars

    • Virtual Meetings

    • In-person Meetings

    • Annual Conferences

6. How long have you been involved in the industry?

    • Less than 1 year

    • 1 - 3 years

    • 3 - 7 years

    • More than 7 years

If you’re like most association professionals, membership retention is always on your mind! But don’t fret! Check out our Membership Retention Kit today to see if your renewal process needs a reboot for 2019!

Membership Retention Kit  Best practices (and communication templates) to get your members to stay Download this guide

Topics: Small Staff Chatter, member retention, member engagement, membership management

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