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Rising Member Expectations

How to Match Rising Member Expectations in 2019

We live in a highly advanced, highly personalized world. Voice assistants, same-day delivery, and on-demand content are becoming the norm. And while that’s great for us as consumers, it can be a challenge for those in the business of customer service (your association or chamber included).

Your members are expecting instant service. They’re comparing your organization to companies like Amazon and eBay. And while none of us can directly compete with retail giants like that, there are several things you can do to meet - and even exceed - rising member expectations in 2019:

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End-of-Year Member Survey for Associations: 6 Questions

Posted by Krissy Conant

endofyearsurvey

Ever wish you could read your member’s thoughts to see what they REALLY thought of your association? Enter end-of-year surveys! Now is the time to get a quick view of what your members are looking for from your association next year.

Check out our short, but effective, end-of-year member survey that will help you determine what’s working and what’s not for your association.


1. How do you best like to receive information from our association?

    • e-Newsletter

    • Member Landing Page

    • Social Media Posts

    • Traditional Mail

    • Other: ______________


2. What do you want to learn more about from our association?


3. How frequently do you want to get information from our association?

    • Daily

    • Bi-Weekly

    • Weekly

    • Monthly

    • Other: ______________


4. What can we do to make you more likely to refer others to our association?


5. What is your favorite event format from our association?

    • Webinars

    • Virtual Meetings

    • In-person Meetings

    • Annual Conferences


6. How long have you been involved in the industry?

    • Less than 1 year

    • 1 - 3 years

    • 3 - 7 years

    • More than 7 years


If you’re like most association professionals, membership retention is always on your mind! But don’t fret! Check out our Membership Retention Kit today to see if your renewal process needs a reboot for 2019!

Membership Retention Kit  Best practices (and communication templates) to get your members to stay Download this guide

Topics: Small Staff Chatter, member retention, member engagement, membership management

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