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Engaging First-Time Conference Attendees

Engaging First-Time Conference Attendees: 4 Tactics to Try

Of course you want to provide an exceptional experience for ALL of your conference attendees, but ensuring that happens for your first-time attendees is particularly important. Their decision to attend future events (and possibly even renew their membership) depends heavily on that first experience, so going the extra mile for those folks, in particular, is certainly worth it.

What does “going the extra mile” for your first-time attendees look like? Here are a few tactics worth trying:

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Growing Your Organization’s Membership: Inbound Marketing [SlideShare]

Posted by Callie Walker

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If you’ve read our blog before, you’ve likely heard us talk about the importance of inbound marketing. But you’re an association professional, not a marketing guru. So why should you care?

Well, as an association professional, you have the expertise that people are actively looking for. So why not use that expertise to attract more people and convert them into members?

Now don’t freak out. Inbound marketing is actually a lot easier than it seems. See for yourself in our step-by-step SlideShare below!

Now this is just a brief overview of the inbound marketing methodology. If you’re looking to dive deep into the process, check out our beginner’s guide to inbound marketing for associations below!

inbound-marketing-guide

Topics: association management, association leadership, Small Staff Chatter

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What's the secret to growing your membership?  Check out our beginner's guide to inbound marketing for associations! Download Now!

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