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The MemberClicks Blog

Step Up Your Member Recruitment Game

3 Ways to Bump Up Your Member Recruitment Game

If there’s one common goal for associations across the globe, it’s grow, grow, grow.

But we know as well as you do, easier said than done. So where are some of the best places to find new members? Are there any “hot spots” you’re currently leaving untapped? Here are three ways to bump up your association’s member recruitment game:

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Small-Staff Engagement Hack: Members Helping Members

As you may know, a few weeks ago, we had the opportunity to attend the American Society of Association Executives’ (ASAE) 2018 Annual Meeting & Exposition. All of the breakout sessions were great, but one in particular really stood out: “Limited Resources, Big Opportunities: Small-Staff Success Story,” presented by Eloiza Altoro, Principal Consultant at Mind Redesign Consulting, and Stefanie Reeves, Executive Director of the Maryland Psychological Association (MPA).

It’s no secret that we love small staffs, so any tips, tricks, hacks, and secrets that we come across that would make the lives of small-staff association professionals easier, well, we feel like we HAVE to share.

Here’s one hack in particular we think you’ll love:

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From #ASAE18: Managing Remote Workers: 10 Things to Consider

Working remotely is something that’s becoming more and more popular at companies and organizations. But from a management perspective, it requires a bit of extra consideration. When you can’t see that employee, how can you be sure they’re actually getting their work done? And with them being out of the office, how can you make sure they still feel engaged?

Those are just a few of the things managers need to think through, but according to Anna Hofmeister, Partner at Tate & Tryon, Nicole Banks, Associate Director of Membership at the American Welding Society, and Kimberly Mosley, President of the American Specialty Toy Retailing Association, there are actually 10 key variables managers need to take into account when working with remote employees.

Here’s a recap of those variables, which they presented (along with a lot of other great info!) at the American Society of Association Executives’ (ASAE) 2018 Annual Meeting & Exposition:

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Live from Chicago: Updates from #ASAE18

The American Society of Association Executives’ (ASAE) 2018 Annual Meeting & Exposition is officially underway! We’ve been waiting - and we’re not exaggerating - months for this, and let us just say, ASAE and the entire city of Chicago have DELIVERED!

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How to Nail Networking at #ASAE18

The American Society of Association Executives (ASAE) 2018 Annual Meeting & Exposition is just DAYS away. Are you prepped, packed, and pumped? We are!

Now one of the biggest benefits of attending this conference is all the amazing networking opportunities available. (Seriously, you’ll meet the best people!) But you have to capitalize on those opportunities.

To help with that, here are a few tips…

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Exploring the Expo Hall: Tips for #ASAE18 Attendees

ASAE’s 2018 Annual Meeting & Exposition is just over a week away! (Cue ALL the fun and exciting emotions.)

By now, you’ve probably hopefully taken a look at the schedule, picked what sessions you’d like to attend, planned your evening activities (like the Small-Staff Shindig!), and maybe even started putting together a mental list of items to pack.

But the one aspect of this event (and all conferences, really) that people tend to not prep for (and rather just wing) is the Expo Hall aspect. What’s your game plan? Do you have a game plan?

If not, allow us to help! Here are a few tips to help you maximize your time on the trade show floor:

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Prep Like a Pro: Your #ASAE18 Checklist

Like many things, you get out of a conference what you put into it. You can’t just show up and hope for the best. A little preparation is necessary.

With ASAE Annual right around the corner, we wanted to help you prepare - to ensure you have the best conference experience possible.

That said, here’s a checklist of tasks to complete (they’re easy, we promise!) BEFORE heading to Chicago next month:

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Small Staff? BIG Opportunities at #ASAE18!

The American Society of Association Executives’ 2018 Annual Meeting is right around the corner, and if you’re a small-staff association professional, there are BIG things in store for you!

Be on the lookout for the following…

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Gettin' Down in Chi-Town: Your #ASAE18 City Guide

We’re almost exactly a month out from the American Society of Association Executives’ (ASAE) 2018 Annual Meeting, and this year, it’s being held in Chicago!

Now one of our values here at MemberClicks is “work hard, play hard,” and you better believe we’re planning on playing hard in the Windy City!

We encourage you to do the same, and in fact, here are a few things to check out if/when you have a little downtime:

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From #ASAE17: Why You Should Hire the Overqualified Candidate

Earlier this month I was thankful to attend my first ASAE Annual Meeting & Expo in Toronto, Canada. As a first timer, I was blown away with the clear organization of the show and the palpable enthusiastic from our industry community! I can see why people describe this show as recharging their association “batteries.”

I had the pleasure of sitting in on a session co-presented by Lynn Erdman and Susan Hohenhaus from the Association of Women's Health, Obstetric and Neonatal Nurses. Their session, Take a Chance on Me: Hiring the Overqualified Candidate, discussed the benefits and challenges of hiring an overqualified candidate for your association.

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From #ASAE17: Creating a Win-Back Campaign for Lapsed Members

Regardless of how hard you try, every year, there are always going to be some members that lapse. And as frustrating as that can be, the good news is, that doesn’t have to be the end of the road for those members. You could still potentially win them back - with the right strategy in place.

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