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MC Talks
The MemberClicks Blog

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5 Ways to Combat Communications Fatigue Among Members

Email, social media, messaging apps - oh my! It’s safe to say that the abundance of solutions available these days have made keeping up with communications slightlyoverwhelming.

If you think your members may be experiencing “communications fatigue,” take a look at these five things you can do to combat it:

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Celebrating Your Organization's Milestones: The Why (And How)

Regardless of what industry you’re in, how big your organization is, or how long your association has been around, at some point, you’re going to come across a major milestone.

Your association’s 50th anniversary. (Or 100th!)

A new record of 5,000 members.

The 20th anniversary of your annual conference or event.

(You get the gist.)

The real question though is, how are you going to celebrate? If you’re thinking, “Eh, we may not,” we URGE you to reconsider. Here’s why acknowledging organizational milestones is so important:

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Introducing Membership Mondays!

We love a good series (and collaboration), which is why we’re thrilled to bring to you a new one! During the month of July, we’ll be partnering with Web Scribble to bring you Membership Mondays, a series of blog posts addressing popular membership topics.

What topics, specifically, can you expect from Membership Mondays? Well…

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Creating Basic Videos For Your Association: 101

Looking to expand your marketing efforts by introducing video to your event campaigns? Video is one of the best ways to promote your association to a new audience as well as to remind your members of the value that you provide to your industry. However, learning new technologies can be an intimidating experience, especially when you’re going to use those results to publicly market your association.

Don't fret! Check out these tips to follow before, during, and after your video process to help keep you on track.

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Grant Writing 101: Creating a Process

Have you been looking into some ways to gather some additional funding for your association or chamber? We have one word for you: Grants! Applying for grants will offer your organization a chance to bring in funds that don’t have to be paid back as well as help you expand out more robust programs to better serve your members and industry.

If you’re feeling a bit overwhelmed at how the process works, we get it. The grant application process is no joke! Take a look at this simple outline to follow how the grant writing process generally plays out.

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Association Pros: What's Your Why?

Regardless of what industry you work in or what your particular role is, it is SO easy to get lost in your day-to-day.

We need to send out that email.

Have the lanyards come in yet?

Is everything in place for tomorrow’s webinar? How many registrations do we currently have?

The list of “need-tos” goes on and on and on and on…

But you know what that often leads to? Association burnout.

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Build a Thriving Referral Program in 5 Easy Steps

Starting a referral program from scratch can feel like a pretty overwhelming task. First, you have to target the members of your association that you think could be strong advocates in helping you acquire new members. But then, how do you actually get them to start sending referrals your way?

Take a look at these five steps you should try to start building up a solid referral program for your association.

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5 Methods to Retain Your One-and-Done Members

Let us guess: Member turnover on your mind? No matter the season, every association professional worries over the loss of a hard earned member. Harder still is catching those members who come into your association for one sole reason and then slip away without even a goodbye.

If you’re looking to catch these folks before they leave, check out these five methods you should try to retain those one-and-done members of your association.

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Refocusing on Member Retention: 7 Best Practices

Member retention is likely in the back of your head at all times. But the problem is, there are a million other things going on in your head as well! Member engagement, event planning, the day-to-day logistics of running your association - the list goes on and on.

But let’s take a moment to refocus on member retention. What are a few things you can be doing throughout the year (not just at the end or beginning when renewal season rolls around) that can really help bump up member retention at your association? Here are a few ideas and best practices:

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4 Tips to Revitalize Your “Black Sheep” Committee

If your association is like most, you have that one committee that just can’t keep the attention of your members and ends up feeling like a struggle to even keep afloat. Feeling lost at what to do?

Take a look at our four tips that will help bring life back into your “black sheep” committee and regain your members interest!

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Fresh Formats for Your Association’s Webinars

Webinars are a GREAT way to engage members and potential members...as long as you can get people to register.

To drive registrations, your webinar must be interesting, convenient, and valuable. Now the trickiest part of that series is probably the “interesting” part. What makes a webinar interesting, aside from the topic? Well a major factor is the format.

To keep your members (and potential members) on their toes, consider experimenting with these fresh webinar formats:

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