Blog | marketing

Small Staff Chatter

3 Quick Tips for Writing Emails That Get Read

You likely spend a lot of time drafting and sending emails. So naturally, you want people to read them, and not only that, but take some kind of...

MC Insider

Are You Making These Three Marketing Mistakes?

If you work for a smaller organization, you may wear a number of hats — among those, marketing and communications.

But when you have a hand in...

Association Views

3 Phrases That Matter When "Selling" Your Organization's Membership

Words matter. If you’ve ever done any kind of marketing, you know that. And even as a consumer, you know that. Certain phrases just compel you to...

Member Engagement

[Member Engagement Hack] Digital Easter Egg Hunts

Do you struggle to get members (and even prospects) to engage with your organization’s website? It’s a challenge we all face!

Hopefully you have a...

Association Views

3 Fresh Content Ideas for Your Organization's Newsletter

Newsletters are great for engaging your organization’s membership. But in order for your newsletter to effectively do that, the content must be:

...

Small Staff Chatter

How to Revamp Your Website in 20 Minutes or Less

A 20-minute website makeover, say what?!

You probably think we’re kidding, but we assure you, we’re not! Sure, you can’t do an ENTIRE website...

Association Views

March Marketing: 2 Holiday Promos Worth Trying

To some extent, you’re always marketing your association or chamber. Regardless of what season it is, you always want to recruit new...

Small Staff Chatter

No Photoshop? No Problem! A Quick Guide to Using Canva

If you handle any type of marketing at your association or chamber, you’ve likely encountered situations where you need graphics. But...

Association Views

Are You Making These Popular Direct Mail Mistakes?

People don’t talk about direct mail as much as they used to, but that’s not to say it’s not still an effective marketing tactic...if...

Small Staff Chatter

Seasonal Promotions at Your Association or Chamber

Q4 brings many things, but one of the most loved (and most fun): holidays! There’s Halloween, Thanksgiving, Hanukkah, Christmas, and...

Association Views

[The Highlight Reel] Marketing Trends for Association and Chamber Pros

The marketing world is constantly changing. There are always new tools and tactics popping up. So how do you know which ones you should...

MC Insider

Put Word of Mouth Marketing to Work at Your Association

“The best way to grow your association is for your members to do it for you.”

That was a quote that marketing and customer experience...