Regardless of where you stand with new member onboarding (you have a solid strategy in place or you’re still trying to get a process sorted out), there’s ALWAYS room for improvement. And it’s worth dedicating some time to, given that new member onboarding directly plays into membership retention.
Association Views
The marketing world is constantly changing. There are always new tools and tactics popping up. So how do you know which ones you should be jumping...
MC Insider
“The best way to grow your association is for your members to do it for you.”
That was a quote that marketing and customer experience expert Jay...
Member Engagement
Not long ago on the MemberClicks blog, we touched on content ideas for your organization's newsletter. But in addition to content topics, there...
Small Staff Chatter
Word-of-mouth marketing trumps ALL other forms of marketing - that’s nothing new. But it just means the need for testimonials is greater than...
Member Engagement
Have you ever pondered the idea of starting a podcast at your association or chamber of commerce? Maybe you’re an avid podcast listener and LOVE...
Small Staff Chatter
Whitepapers, reports, webinars, videos, blogs: If your association is like most, you probably produce a lot of valuable industry content for your...
MC Insider
Sending emails is a simple, low-cost way to recruit prospective members and engage your current ones. And it’s pretty direct, as long as...
Association Views
We love a good season change, especially when it means warmer (and longer) days ahead. And it seems like there’s just something about...
Association Views
You’ve heard it (and probably seen it) time and time again: Video content is growing in popularity.
Now that may either excite you or...
Small Staff Chatter
An inherent benefit to joining any association is the amount of industry knowledge that comes along with membership. This knowledge...
Member Engagement
People often think of website updates as needing to be big and elaborate (and by extension, complicated). But that couldn’t be further...
Member Engagement
Note: This post was originally published on 9/22/15; Updated 11/21/18 for added value.
Video has been popular for quite a while now,...
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