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MC Talks
The MemberClicks Blog

Prevent Your Members from Going Dark

How to Prevent Your Members from "Going Dark" This Holiday Season

Engaging your members throughout the year is hard enough. But throw in the holidays, and it often feels downright impossible.

Your members are on vacation, enjoying time with their loved ones, taking a much needed break from their jobs/professions - and rightfully so!

So how can your association or chamber still engage with members, even during the busy holiday season? Here are a few tips:

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It May Be Time for a Website Redesign If...

To redesign your website or to leave it as is? That is the question…

Maybe it’s something you’ve been pondering for a while. Maybe it’s something you’ve been intentionally putting off. How do you know if now is the right time?

Well, take it from us, it might be time for a website redesign if…

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Elevated Events: There's an App for That!

If you’re like most organizations, events are the second greatest revenue driver for your association or chamber. (Membership dues rank first, of course.) So naturally, you want your events to be as successful - and engaging - as possible!

But what makes a successful and engaging event? Well, there are a number of factors. The biggest is obviously the value that your members and/or prospects will receive from attending (the information they’ll learn, the connections they’ll make, etc.), but aside from that, there’s…

  • Ease of registration
  • Quick, clear onsite communication
  • Perceived value from your vendors/sponsors

And more. How does your association or chamber currently score on those fronts? If the answer isn’t A++, it might be time to embrace a new tool: a conference app.

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Did Someone Say More Non-Dues Revenue?

It’s the topic that never seems to tire: non-dues revenue.

How can we generate more?
How can we improve upon the initiatives we’re already executing?
What new tactics and ideas should we try?

While we could go on and on and on about non-dues revenue ideas, today, we wanted to focus on just one: financial technology.

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4 Reasons We're Thankful for Our Customers

‘Tis the season to be thankful! And boy, are we ever. It’s been a remarkable year, and there’s so much to look forward to in 2019!

But, before we get ahead of ourselves, we think it’s important to take a step back and reflect on what we’re most thankful for: our customers.

There are SO many reasons we’re thankful for you, but here are four, in particular, we’d like to share:

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The Why Behind Our Regional Training Events

If you’ve been reading MC Insider (and our emails) over the past year, you’ve probably noticed us talking a bit about Regional Training. And you may have also noticed a theme: We like to ask you about your “why,” and share ours, too!

Since Regional Training (where we come to your neighborhood for two days of in-depth software training sessions) may be new to many of you, we wanted to take a moment and explain the “why” behind regularly hosting these events:

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Meet the Onboarding Team!

It’s quite likely that you have a great relationship with at least one person on this list. After all, as a MemberClicks customer, you once went through (or perhaps are currently in) our onboarding process! So as a customer, you know that this team takes great care to ensure that your system is all set and your staff is comfortable by the time launch comes around.

And while you may know one of our Onboarding Specialists very well, we have quite a few who are all just as dedicated as yours. Introducing, the MemberClicks Onboarding Team!

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Mark Your Calendars! November and December Training & Events

Here we go, everyone: Last couple of months of 2018! It’s the perfect time to settle down at your computer with a coffee or hot cocoa and brush up on your software skills with some training.

Or will we see you out and about? There’s still a ton happening in the trade show and conference world! Check out where we’ll be:

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4 Things to Include in a Call for Submissions

At some point, your association will likely need to solicit submissions of some kind. Depending on the nature of your organization, it could be for any number of things:

  • Papers, abstracts, or posters for a medical conference
  • Speakers or presenters for a trade show
  • Nominees for your annual awards
  • Scholarship or grant recipients

No matter the call, it’s important that you include all of the right information in your communication. Gathering everything up front means being able to easily manage the selection process, and revisit what went well and what could improve when the same event comes around next year. Here’s what we recommend including in any call for submissions communication:

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MC LIVE! 2018: Get the Recap!

Last week, we welcomed 207 MemberClicks and WebLink users - representing 127 different organizations and 15 different industries from 38 different states (and three different countries!) - to Indianapolis for three days of membership management insights, software training and analysis, and a whole lot of fun.

Attendees of MC LIVE! 2018 called it “motivating,” “priceless,” and downright “refreshing.” Here are some of the high points from the week that MemberClicks customers raved about!

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Universal Software Tips: Paying Attention for Retention

Part of impacting retention in a meaningful way means paying attention to how each member prefers to interact with your organization. Arming yourself with this information means you’ll be able to have relevant conversations around renewal time.

Now, for those of you who have thousands of members, that may sound pretty daunting. Luckily, your membership management software - whether it’s MemberClicks or WebLink - has some tools to make it easier! Check it out:

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