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Association Views

One Size Does Not Fit All: The Value of Membership Levels

We live in a highly personalized, customizable world. Your members (and prospects) are used to paying for the products and services they want,...

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MC Insider

Are You Making These Three Marketing Mistakes?

If you work for a smaller organization, you may wear a number of hats — among those, marketing and communications. 

But when you have a hand in...

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4 Tips for Building Your Virtual Event Value Prop

Part of trying to decide how to price your virtual event is first determining exactly what attendees will get out of joining. The value of the...

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Association Views

[Guest Post] The Key to Succession Planning for Associations

The following blog post was written by SBI Association Management, the premier association management company (AMC) in the Pacific Northwest. 

...

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MC Insider

Virtual Events and the Attendee Experience: 4 Ideas

As event planners start tackling their first all-virtual event, one crossroad they tend to come to is...how do I engage my attendees and give them...

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Small Staff Chatter

How to Price Your Organization's Virtual Event

If you’ve hosted or are planning to host a virtual event in 2020 (or beyond), let me ask you...did you charge or are you planning on charging for...

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Association Views

[On Demand] Top Tips for Member Onboarding

The better you onboard your members, the more engaged they’re likely to be. And the more engaged your members are, the more likely they...

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MC Insider

Member Experience and the Importance of Tech that Works Together

As association and chamber professionals, you all know that retention success relies on a member's overall experience from the time they...

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Small Staff Chatter

Dealing with a Difficult Board: 4 Tactics to Try

Ever feel like working with your board is a little bit like pulling teeth? If so, you’re certainly not alone! Many organizations...

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Association Views

How to Explain a Price Increase to Your Members

From time to time, prices have to go up. You’ve experienced this on the consumer end, and now, you may be experiencing this on the...

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MC Insider

3 Tips for Building an Audience to Promote Membership (and More)

Before you can start to promote anything at your association or chamber — whether it be membership, a new benefit, a career center, an...

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Member Retention

Minimizing Lapsed Members: 5 Tactics to Try

Member lapses are normal, and to an extent, inevitable. But many of them CAN be prevented — with the right strategy in place.

Need help...

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